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Digital Manager Marketing

April 08, 2016

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Mar **** -


Digital Marketing Manager

Unlimited Press for Publishing and Educational Solutions Plan and execute all web, SEO/SEM, marketing database, email, social media and display advertising campaigns

Design, build and maintain our social media presence Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

Identify trends and insights, and optimize spend and performance based on the insights

Brainstorm new and creative growth strategies

Plan, execute, and measure experiments and conversion tests Collaborate with internal teams to create landing pages and optimize user experience

Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points Instrument conversion points and optimize user funnels Collaborate with agencies and other vendor partners Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Apr 2014 -

Apr 2015

SEO Specialist and Content Editor

Business Boomers For Emarketing and Ecommerce

Developing Strategic Plans in SEO and Online Ads in line with the Marketing plan

Collaborating with others to develop ideas for content Working directly with a current Brand Specialist to fulfill all the creative aspects of our clients' online brands.

Drafting web content geared toward each client's ideal customer persona, always using SEO and content marketing best practices. Identifying content based on audiences' objectives Fulfilling all the text and photo content necessary to fulfill a comprehensive online marketing plan across all platforms for our clients. Searching for data from a wide variety of sources for the purpose of analyzing issues, ensuring compliance with various policies and procedures, monitoring program components, and preparing for print or distribution

Responsible for online ads starting from creation till budget calculation Designing electronic and printed media products(e.g. websites, publications, newsletters, booklets, directories, calendars, brochures, posters, presentations, etc.) and spread them via different social networks

Participating in a variety of meetings for the purpose of networking, conveying and/or gathering information required to perform functions Producing videos, as requested for the purpose of creatively promoting and communicating district goals and objectives

Responsible for creating Online ads, their reports and different analyses according to certain budgets

Advertising with Google AdWords ads in the Sponsored Links section next to search results to boost website traffic and sales Building Search Network campaigns by finding keyword ideas and estimating how they may perform using Keyword Planner Optimizing Elrehab City, New Cairo, Egypt





Digital Marketing

Online Advertising



Content Creation



Out of the Box Ideas

Digital Branding

Digital Strategy

Website Analyses

Digital Apps

Google AdWords

Google Analytics


Translation (Arabic<>English)

Word Press




Time Management



Self Learner


Online Campaigns (Google Analytics-Google Adwords-Google Adsense- Online Ads-Facebook-Linkedin..etc

Aug 2013 -

Apr 2014

Content Specialist

Qanawat for Telecommunication and Internet Services Content Specialist at (Commercial Department)

Producing compelling and persuasive optimised content as required across the Qanawat client portfolio

Contributing to sourcing and building a diverse portfolio of outlets through which to seed and market content

Selecting the suitable contents of a specific category for service- operator updates according to sales information, ongoing marketing campaigns, and the recommendations and directives provided by product manager

Updating and delivering the tasks assigned by Qanawat content management systems and service coordinator

Assisting service coordinator in the generation of service status reports Suggesting possible improvements to service coordinator to increase quality of service, customer satisfaction, and maximize P&S usage(increase downloads and subscribers)

Solving eligible incidents and requests according to scope of work and P&S delivery procedures(for example: generate new content package as requested by customer)

Prospecting in the market for possible content providers according to the requirements established by product manager

Producing the reports to recommend content providers to be partnered; providing the suitable recommendations to product manager for terminating partnership agreement or negotiating better conditions with eligible content providers

Jan 2011 -

Jun 2013

Head of Media and HR Specialist

Beyondislands Company for E Marketing

Selecting the appropriate candidate for the suitable job Writing vacancies advertisement Support Customers via emails & phones

Handling the cash on delivery documents which are required for the delivery couriers Assist with arrangements for the Sales' staff Prepare deals materials in both Arabic and English Languages Preparing, rewriting and editing copy to improve readability Developing story and content ideas, considering reader or audience appeal

Writing Website Contents and creating different presentations Writing Brochures contents Handle online customer's inquires and suggestions

Answering all customers question about deals Perform general office work, including but not limited to correspondence, copying, faxing and mailing

Administrating all Beyondislands social media channels Measuring Results & insights constantly week to week" weekly reports" Planning, executing, and observing the social media strategy into the strategy for the business as a whole and

Handling all the human resource of the employees(time sheet) from attendance till departure)

2008 - Present Freelance Translator, Editor and Writer Online.


1988-2001 : English College,


2002-2006 : Bachelor Of Arts,

English Department,

Linguistics and Translation

Sections. Alexandria University


Google AdWords

Social Media Channels and E

Marketing from BUE in Egypt

HR Diploma from Lane

Community College (USA)

Certificate of Merit in writing the

best short story with

appreciation the faculty of Arts,

Department of English language &


Web Design Course

Currently studying Web



Dr Ali Mohamed Tawabei/Head of

Editorial @ Qordoba


Marwa Nabil/Marketing Director

@UnlimitedPress - 011********

Sameh Abdelfattah /Managing

Partner @ Business Boomers

- 010********

Ahmed Reda /Managing Partner

@Beyondislands - 010********

Captain Saden Elzayat, Director @

Arab Exim Company- 034274429

In charge of delivering an adequate piece of work with high quality detailed oriented approach, covering wide range of domains. (, Websites and Computers, Literature, some Technical matters, General staffs) Jan 2011 -


Freelance Localization Project Manager

Qordoba, United Arab of Emirates

Translating different types of texts, revising and proofreading materials from Arabic into English and vice versa

Editing and rewriting articles. Correcting spelling mistakes, grammatical errors and punctuation. Ensuring quality and cultural accuracy Giving feedback and rates to translators according to quality and adherence to accuracy

Communicating with clients via emails, phone calls and other applications like Skype

Solving proble ms according to the policy and regulations. Filling out the documents on the system. Browsing Online and doing researches on complicated projects

Jan 2008 -


Freelance Translator



LemGOLang (Netherlands)

ISO Translation (England)

Free-Language, LDA Spain


Dana Translation (Jordan)

2008 - Present Writer

Expert Column(India)

Writing articles about social life matters.

Jan 2007 -

Aug 2007

Communications & Logistic Coordinator / Translator Arab Exim Company

A.E.C, Ship Supplier & Marine Services

Aware of all financial operations and their correspondences. Meet and exceed customer requirements at every stage of the order fulfillment process by assuming responsibility for total customer satisfaction

Analyze load information from the customer in order to determine and verify the appropriate routes, border crossing points and rates,and set up the daily schedules informing the others, and fill out the documents needed online

Enter the information in the system; Ensure the system contains complete and accurate details of the booking

Maintain contact with the customer throughout the duration of an order, communicating both positive and negative occurrences Contact companies, in order to negotiate needed equipment, dispatch the load, update the required websites with finalized details, and participate in problem solving as required Create daily logistics reports by maintaining the daily journal and sharing information with the other members of the contract Create daily logistics reports for customers requiring them

Contact this candidate