Steve Doran, B.A., B.Ed.
Oakville, ON L6M 4R2
Performance Profile
I invite you to get to know me a little better. Take a peek at: https://ca.linkedin.com/in/copywritereditor
http://creativecopywritercanada.com
Open minded, hands-on professional with multi-faceted experience in online and print communications utilizing business/Web application software: Word, PowerPoint, Excel, Wordpress, Joomla, Lander. Familiar with programming languages including Scratch, Turing, Basic, Pascal, C#. Strong background in creative writing. Skilled marketing writer with the ability to obtain project requirements and implement creative solutions driving measurable outcomes. Talented in providing marketing project management. Leverages wide-ranging talents in writing, computer technology, and people leadership to effectively manage change, mitigate risk, infuse new ideas, and deliver organizational results.
Excellent ability to analyze needs and implement cost-effective marketing solutions meeting objectives
Solid record of achievement building and aligning organizations with strategic objectives to achieve optimized results
Expertise providing marketing project management, technology expertise, and people leadership
Demonstrated talents in project planning, development and implementation
Skilled in integration of written and visual content with a focus on design, delivery, and customer service
Well developed written and verbal communication skills. Able to clarify complex concepts. Core Competencies
Project management Brand writing Web design
Client management Education & training writing SEO writing Consultation Curriculum writing Blog writing
Copywriting Technical writing Social media writing Copy editing Online and print writing CMS software Text editing Content writing Word processing software Marketing Website writing Presentation software
Advertising Mobile writing Spreadsheet software
Education
Copywriting (University of Toronto)
Computer Graphics (Centennial College)
Bachelor of Arts Psychology (York University)
Bachelor of Education Honours Specialist Data Processing (University of Toronto)
Bachelor of Education Intermediate Mathematics (University of Toronto)
Bachelor of Education Junior Basic (University of Toronto)
Bachelor of Education Physical Education (University of Toronto) Professional Experience
WATERLINE COMMUNICATIONS
President – Sole Proprietor
Delivering B to B and B to C creative writing and marketing solutions through online SEO copywriting and print copywriting. Providing outsource writing services to design, marketing, advertising, and communications firms. Key milestones have resulted in improved sales, increased web and social media traffic, enriched written content and communications. Sample of client sectors: training, education, medical, real estate, technology, software, Steve Doran, B.A., B.Ed.
2258 Fairbairn Court
Oakville, ON L6M 4R2
manufacturing, distribution. Clients include Wellspring, The Learning Partnership, Royal Lepage, Remax, Dell, and Google.
Recent milestones:
Completed a marketing campaign resulting in an increase in business of more than 50%
Completed an email marketing campaign, increasing per-letter revenue by more than 70%
Developed a landing page that was ranking on page 1 in less than 4 weeks
Developed marketing collateral for the sale of a $2M property
Consulted on and developed learning materials for a Canada-wide education program DRYLAND FITNESS
President – Sole Proprietor
Consulted with clients, analyzing needs, and developing fitness and nutrition plans. Created and administered whole- family fitness programs. Expanded business, focusing on young athletes and team training for strength and conditioning in various sports.
Key milestones:
Developed fitness programs and trained clients, resulting in weight losses of up to 50 pounds
Trained a rep hockey player who was drafted to a Junior A team SEOUL INTERNATIONAL SCHOOL, Seoul, KOREA
Department Head (K-12)
Oversaw organizational change management functions providing review and approval of curriculum for all computer studies courses over a two-year period. Designed and implemented a library database system for the school library providing support during the phase-in process. Directed the planning and purchase of a new computer lab, including computers, peripherals, and software. Installed and tested software prior to course launch. Milestones
Achieved 100% standardization of all Computer Studies courses K-12.
Implemented a school library system, eliminating the need to hire an additional librarian.
Spearheaded the overhaul of a computer lab resulting in upgrades to the latest software. MICHAEL POWER HIGH SCHOOL, Toronto, ON
Department Head
Department leadership and project management for timely completion of course development projects ranging from lesson plans to teaching units to full curriculum documents. Directed and mentored four technology teachers, providing learning resources and developing and implementing business software courses. Collaborated on teaching strategies. Monitored and provided support during delivery period. Milestones
Developed and delivered two new courses for business technology including descriptions, outlines, teaching units, lessons, exemplars, rubrics, assignments, projects and exams.
Held workshops for Mathematics Department teachers to learn student grading software resulting in a significant time savings and timely submission of student grades prior to end of semester. EAST YORK ADULT EDUCATION CENTRE, Toronto, ON
Teacher
Researched, developed, and delivered curriculum for two courses: (1) a spreadsheet course and (2) a business technology course. This included descriptions, outlines, teaching units, lessons, exercises, exemplars, rubrics and testing instruments.
Accomplishments
Steve Doran, B.A., B.Ed.
2258 Fairbairn Court
Oakville, ON L6M 4R2
Developed and delivered a new business technology course. PASSIONS
Creative writing – Humorous novels and short stories. Published author. Former national powerlifter. Former national weightlifter. International travel. A variety of sports and outdoor activities.