Senior Business

Christy S. Clark

*********@*****.***

Senior Director, Business Performance

Growth-focused, results-driven, and seasoned professional with extensive leadership experience in marketing, talent development,

project management, and sales. Recognized for unparalleled work ethic and exemplary ability to handle multiple priorities. Adept at

managing group dynamics, as well as in guiding, motivating, and leading high-caliber teams of professionals to achieve record-setting

results. Known for analytical problem-solving and critical thinking aptitudes in evaluating situations, formulating strategic action

plans, and resolving complex issues. Equipped with articulate communication, negotiation, and interpersonal skills in building

positive and long-term business relationships with clients and professionals of all levels.

Functional Skills with Experience

Marketing and National Account Management

Formulated and implemented strategic account plans, which addressed Total Tobacco Transformation initiatives and were aligned with

corporate goals, strategy, and objectives, to successfully meet commercial goals for each account

Thoroughly evaluated market reports to formulate and implement sales, promotion, and pricing action plans within the Denver Region

Expertly oversaw the operations of large regional wholesale and chain accounts covering five states, with more than $17M in total

annual cigarette and moist tobacco product sales

Performed business-to-business (B2B) marketing for contracted services and products

Efficiently managed and facilitated client and consumer educational and engagement programs as well as product promotional events

Presided over sales meetings and service recommendations for more than 150 client outlets

Directed all aspects of the new retail store location, which entailed merchandising, customer service, marketing, and sales

Coordinated with the Planning and Distribution Center in maintaining successful inventory management

Assumed responsibility in handling the financial performance of the business, including sales, profitability, and key metrics

Seamlessly handled work activities and projects, such as Frame Relay, VPN, and DID lines, to meet volume goals and operational

requirements

Participated in various events, tradeshows, and engagements to promote the company brand

Built and maintained positive and long-term business relationships with clients’ internal and external organization

Human Resources and Personnel Management

Facilitated training and mentored territory managers and succession candidates within the region

Closely worked with division and region teams through business planning, project management, training, and coaching

Coordinated with territory managers and other division and region personnel to improve account knowledge and determine opportunities

for profitable growth

Provided guidance and mentorship to new hires, and actively contributed to the onboarding process

Managed staffing requirements, which involved recruiting, training, supervising, and motivating sales associates to meet and surpass

sales and personal quotas and goals

Contributed to the recruitment, selection, and orientation of all new team members to ensure quality of store associates

Efficiently managed the schedule of 40-50 store associates

Resolved customer escalations, initiated quality reviews, tracked trends, and led feedback and counseling sessions for each direct

report

Provided expert leadership to a team of 18 personnel in the Business Customer Sales unit

Collaborated with team members as well as reporting, systems, and staff operations to generate data, evaluate sales results, and

execute business process improvement strategies toward resolution of internal and external processing issues

Partnered with senior human resources management to establish virtual teams to resolve staffing initiatives, including employee

satisfaction, diversity recruiting, reporting and communication tools, and candidate generation strategies

Work Chronology with Accomplishments

RJ Reynolds Tobacco - Various Locations (2009–Present)

Account Selling Manager, North Denver Chain Region – Winston-Salem, NC 2011–Present

Established track record for being in the top 10 of the peer ranking report annually

Played a major role in driving consistent market share growth of Camel® and Pall Mall® with more than two share points annually for

four years

Formulated and implemented highly successful business plans to support major accounts in boosting customer bottom line by 20%

Spearheaded the launch of new and innovative brands, including the VUSE® #1 e-Cigarette, thus positioning Colorado as the lead market

and accounting for 37.9% SOM nationally

Received the 2013 Team Leadership Award in recognition for the successful deployment of VUSE®, the world’s first digital vapor e-

cigarette

Territory Sales Manager III – Salinas, CA 2009–2011

Oversaw the launching of new and innovative brands, such as Camel® Crush with capsule technology, accounting for more than 3% of the

US domestic cigarette market in one brand style

Supervised the implementation of pricing, merchandising, and promotional strategies, which included product distribution and display

designs, thus securing positive sales growth throughout tenure

Received recognition as the region’s #1 for share of market growth through development and implementation of strategic marketing

solutions customized for the trading area

Developed a profitability comparison tool, which was adopted and used by the entire Western Sales area

Pioneered the deployment of Camel® SNUS in 2009, which accounted for 80% of SNUS sales and US market share

Achieved “highly achieves” annual performance rating after only 1 year of tenure; and gained fast-track promotion after two years of

acquiring the position

T-Mobile - Atlanta, GA

Retail Store Manager 2009

Designed and executed sales programs to surpass sales goals while maintaining a positive and engaging work environment

Ensured consistent delivery of excellent customer service by identifying and providing custom-fit solution to their wireless needs

Served as a driving force in achieving and exceeding sales goals of store, along with the implementation of new store programs and

initiatives

Babies R’Us - Atlanta, GA

Assistant Store Manager, Merchandising and Sales 2008–2009

Facilitated sales training classes for hourly associates, which brought forth to increase to instant credit applications and warranty

sales

Spearheaded the store registry program and executed a revitalization strategy, which improved consumer survey scores by 50%

Introduced systematic changes to store operation, thus allowing for higher productivity, meeting performance metrics, and removing

target store status from the store location

Closely worked with community partners to deliver quality social and educational events for expecting parents, thus driving customer

loyalty and retention score by more than 25%

Sprint/Nextel Corporation - Atlanta, GA

Supervisor, Business Customer Sales 2007–2008

Coordinated with the human resource director and legal executives to develop new procedural manuals with detailed procedures for

employees, thus reducing the need for training while boosting employee morale and efficiency

Earned numerous awards, such as the Circle of Achievement Award in 2007 and the Be the Reason Award in 2008

Pioneered the implementation of a new “No Tolerance Policy” to guide and treat high-risk clients

Worked with the human resource director to develop a comprehensive personnel evaluation system, which enhanced physical working

conditions and management skills of supervisors

Nextel Corporation - hiram, GA

Retail Sales Manager 2004–2007

Designed a unique and creative sales program which surpassed monthly sales goals, decreased employee retention by 60%, and improved

employee morale

Devoted efforts in boosting sales by 35% within three months of tenure, enabling the district to be ranked 3rd in the country

Gained several awards for being the top performer for achieving an average of 115% to quota monthly, such as the President’s Club

Award in 2005 and 2006

Significantly mitigated the company’s operating budget by 28% by implementing cost-reduction solutions

Education and Credentials

Master of Business Administration, 2013 Colorado State University - Fort Collins, CO

Bachelor of Science in Business Management, 2007 University of Phoenix - Atlanta, GA

Project Management Certificate, In Progress

Contact this candidate