Marketing Manager

BLAKE CALLOWAY

**** ******** ***. **, ***** Canton, OH 44720 330-***-**** *************@*****.*** PROFESSIONAL EXPERIENCE

Diebold, Inc. Uniontown, OH

Marketing Manager 2014 - Present

Responsible for creation and maintenance of marketing channel dedicated to Diebold’s reseller partners and expanding those companies’ marketing capabilities

Tasked with development of multi-platform marketing campaigns and collateral including email, direct mail, brochures, videos, promotional items and custom- branded products

Accountable for creating and maintaining open lines of communication between Diebold and its partners, including dissemination of internal and industry information

Development and customization of sales enablement tools including product demonstration videos, digital demonstration programs and product/service pricing guides

Functioned as a consultative resource through collaboration with the channel director regarding the development and expansion of the sales channel

Functioned as a consultative resource to all reseller partners regarding their internal marketing and advertising planning activities

Responsible for planning, managing and hosting various industry and training events

Diebold, Inc. Uniontown, OH

Senior Client Representative 2013 - 2014

Sales conduit for Diebold Certified Dealers into the organization

Tasked with development of processes and sales tools responsible for increasing operational efficiencies within the alternative sales channel

Organized and supported training efforts for dealer partners and their sales reps

Awarded as SalesForce.com Top Influencer - an associate of influence within the organization who shares insight and information with the intention of driving operational efficiencies throughout the organization Diebold, Inc. Uniontown, OH

Associate Marketing Manager 2011 - 2012

Maintained product marketing responsibilities for electronic security and barrier security portfolios

Represented Global Marketing in diverse program development teams

Developed and produced physical and electronic marketing collateral, including management of input, design, review, print and distribution

Maintained and continually developed the internal security web site

Developed and executed new solution launches and product withdrawals

Managed development and distribution of global security white papers

Generated webinar presentations with executive level input and delivery

Crafted company-wide communications

Managed relationship with Product Management and scheduled production of marketing materials development to coincide with solution development

Assisted Sales Education in the development and distribution of educational and training materials

Diebold, Inc. Uniontown, OH

Senior Sales Representative 2009 - 2010

Managed directly assigned customer account base

Nominated Certified Advisory Representative – Group 1 Equipment

Conducted promotional campaigns in efforts to accrue new business

Exceeded order entry quotas and internal goals on consistent basis BLAKE CALLOWAY

5966 Kentview Ave. NW, North Canton, OH 44720 330-***-**** *************@*****.*** Diebold, Inc. Uniontown, OH

Inside Sales Support Representative 2007 - 2008

Worked in team environment to meet and exceed customer expectations

Assigned by manager to train new support reps

Assisted with marketing efforts – call campaigns, mass mailers, etc. HH Gregg Canton, OH

Sales Representative 2003 - 2007

Worked full-time and attended school full-time from February, 2003 – May, 2007

Assigned by manager to mentor new salespeople

EDUCATION

Walsh University North Canton, OH

Masters of Business Administration – Integrated Marketing Communications 2015

Achieved 4.0 GPA for entire tenure

Honors society – By invitation only

Sigma Beta Delta – Business (Top 20% of class requirement) The University of Akron Akron, OH

Bachelors of Science – Marketing Management 2007

Achieved Dean’s List Status for entire tenure

Honors societies – All by invitation only

Beta Gamma Sigma – Business (Top 7% of class requirement)

Golden Key – General Education

Mu Kappa Tau – Marketing

National Scholars – General Education

Tau Sigma – Transfer Students

Stark State College of Technology North Canton, OH Associates Degree – Marketing Management 2005

Achieved Dean’s List Status for entire tenure

COMMUNITY INVOLVEMENT

Canton Rugby Football Foundation Canton, OH

Director of Marketing 2010-Present

Manage the promotion of the foundation, youth, high school, and men’s programs through social media, newspapers, flyers, message boards, radio and community events

Assist in managing the development and execution of fund raising events SOFTWARE COMPETENCIES

Fully trained and proficient in:

Microsoft Office Suite

Microsoft Front Page

Adobe Photoshop CS5

Oracle Applications

SalesForce.com

SharePoint

REFERENCES AVAILABLE UPON REQEUST

Contact this candidate