ROSE MORAND
***** ******** ****** • Unit *** • Bloomfield Hills, MI 48304
248-***-**** **********@*****.***
WRITER
Prolific, highly effective writer with extensive experience writing corporate video scripts, articles and other communications for a range of industries.
A dynamic communicator who brings energy, personal integrity and humor to every task. A natural presenter whose passion for excellence and accuracy results in strong, clear communications.
AREAS OF EMPHASIS
Copywriting • Television • Radio • Digital • Print • Trade-specific Content • Presentation
Article Writing • Website Copy • Corporate Videos • Research • Interviews
Supervisory Experience • Talent Audition and Selection
PROFESSIONAL EXPERIENCE
Freelance Copywriter Bloomfield Hills, MI 2006-Present
Deliver communications materials for various clients, including Palmer Productions Group, Creative Solutions Group, AutoBeat Group and SMZ Advertising. Chief advertising content writer for two Taubman malls.
• Develop and write web articles, research and write automotive content and blog entries for the Copper Development Association.
• Conduct research and write automotive articles for AutoBeat Group online publications AutoTech Daily, Advanced Mobility Project and AutoBeat Insider.
• Write corporate and training video scripts for automotive clients including General Motors and Chrysler.
SMZ Advertising Troy, MI 1998-2006
Associate Creative Director
Originated, wrote and produced advertising campaigns for the Michigan Lottery, Detroit Tigers, Detroit Red Wings, SVS Vision, the Michigan Dental Association and numerous Taubman shopping centers. Worked with creative teams to develop original concepts in TV, radio, print, outdoor, collateral and PR. Key presenter of agency creative.
• Originated Who's Your Tiger? concept and campaign for the Detroit Tigers.
EDUCATION
Bachelor of Arts, English
The University of Michigan