Sales support, Marketing analyst, sales analyst

STACY KU

*** ****** **, ***** ** ***** 214-***-**** *******@*****.***

PROFESSIONAL SUMMARY Highly analytical and results-driven MBA with outstanding multi-tasking and problem solving skills. Professional achievements include reengineering and streamlining business processes, analyzing data to improve sales performance, providing customer services and inventory management, conducting market research on corporate strategies and developing marketing campaigns. EXPERIENCES 10/2009-01/2014 Assistant Marketing Manager

Ruyi Internacional S.A.S. - Medellin, Colombia

Developed the field sales and marketing strategy consist of advertising campaigns, direct mail, and promotion plans in order to further penetrate the marketplace.

Identified high potential prospects and executed promotional programs based on market trend evaluation and sales data analysis, resulting in 30% sales increase.

Improved sales performance by 50% by collaborating with suppliers in Asia in designing and improving product adaptivity in local market.

Promoted better sourced products to reduce on hand and excess inventory by 25% as a result of analyzing and tracking past and present sales performance. 07/2007-09/2009 Assistant Manager – Sales and Marketing Keeway America, L.L.C. - Irving, Texas

Developed and executed quarterly marketing plan/ projects and delivered results on time by communicating efficiently between cross-functional teams.

Conducted weekly sales report, inventory report and YTD sales analysis to communicate findings and recommendations, ensuring that marketing activities are in support of sales plans.

Managed the content, design and implementation of print, electronic advertising, newsletters and marketing materials, resulting in 20% sales increase within 3 month.

Enhanced marketing exposure through managing company website content and utilizing digital marketing tools, producing 5x target number of qualified leads.

Generated initial revenue of $80K USD by coordinating attending personnel and organizing exhibition set up from concept to completion for international trade shows. 01/2007-07/2007 Strategic Marketing Intern

Tyco Electronics Corporation - Mesquite, Texas

Conducted research and analyses to forecast trends and estimate market size of the Power System Industry and developed promotional tools that increased sales and productivity.

Collaborated with regional sales and marketing teams to complete Total Available Market analysis and develop Tyco’s market positioning approach.

Streamlined business processes and improved operational performance across departments by maintaining detailed product specifications on the extranet. 08/2006-01/2007 Healthcare Consulting Intern

Studer Group (Healthcare Consulting Firm) - Dallas, Texas

Conducted research on current and prospective clients’ profiles to assess service requirements. Measured clients’ organizational performance through the identification of process gaps and inefficiencies.

Assisted in reengineering hospitals’ priorities in order to reach clinical, service and operational excellence. Prioritized workflow for all collateral projects and managed completed documents in digital asset management programs.

EDUCATION May 2006 MBA Marketing University of Texas – Dallas, TX June 2003 Bachelor of Arts in English Tamkang University –Taipei, Taiwan SKILLS Fluent in English and Mandarin Chinese

Proficient in Microsoft Office and salesforce.com, solid experience in business analysis, project management, inventory management, customer support and coordination of cross-functional teams.

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