Barbara L. Seiter
Professional Summary
Successful executive with 20+ years of experience in large and active non-profit business organization. What began as a commission-based membership sales position, was able to infuse myself into all aspects of the organization which included meeting/event planning, communications, public relations, committee development, and government relations.
Area of Expertise
Meeting/Event Planning
Publishing
Communications
Public Relations
Business Building Opportunities
Vendor Negotiations
Sponsorship Development
Membership Campaigns
Experience
Stamford Chamber of Commerce
1993 to Present
The Stamford Chamber of Commerce is the largest city chamber of commerce in the state of Connecticut. Its membership includes more than 1,300 businesses ranging from the top US and International Corporate headquarters to the small business owner. During 20+ years of Chamber experience, have advanced from commission-driven membership sales to #2 position in organization. An excellent presenter and communicator in dealing with an economically diverse membership base.
Serving as the face of the chamber of commerce, actively participates in community events, networking with members, potential members and the general public.
Develop and manage more than 60 events annually. Programs include monthly networking events, seminars/workshops, trade shows, membership drives and community-wide signature events. Manage volunteers as assigned to events and programs.
Manage volunteer committees to develop new events and marketing tools to increase membership and operating income.
Further the economic stability of the organization by developing comprehensive marketing and communications plans for potential sponsors. Also attend non-Chamber events to network with and develop contact with decision-makers and professionals for potential sponsorships.
Plan and direct activities associated with membership campaigns to solicit new companies to make financial and business commitment to the chamber.
Develop editorial content for Chamber publications. Prepare newsworthy communications and publicity for organization.
Direct effort of Education Committee to facilitate relationships between the Stamford Public Schools and business community in order to enhance and enrich the educational experiences of Stamford’s school-age children.
Education
Prairie State University – AA Liberal Arts
Northwestern University – Certificate Program in Marketing Design and Execution
University of Delaware - Institute for Organizational Management