Sales Marketing Operations Telecommunications

Valerie Kane

Plymouth Meeting, PA ***** *********@*****.*** +1-610-***-****

www.linkedin.com/in/valkane1

Summary

Results oriented Marketing and Operations Professional with extensive experience in a high-technology telecommunications company. Expertise in leading initiatives across multiple functional teams. Exceptional project management, organization, and communication skills. Recognized for process improvement, teamwork and camaraderie. Thrives in fast-paced environments.

Professional Experience

Sprint, Philadelphia, PA 1998-2015

Sales Operations Manager (Retail and indirect channels) (2008 – 2015)

Real estate, facilities and inventory management for 88 corporate owned retail stores

Primary liaison between field and headquarters marketing and operations team for multiple initiatives. Coordinated all field marketing efforts that support the retail channel including advertising and corporate events

Managed all new construction, relocations, expansions and closing projects, successfully opening 6 new corporate stores in the past 3 years and remodeling 5 corporate stores.

Responsible for partnering with handset vendors to coordinate in person training and advocate and sales incentive programs for multiple successful product launches

Received Award for excellent performance on improving operational results and involvement with a successful iPhone launch

Successfully assisted in the launch of all recent major handset devices including iPhone, Samsung Galaxy and HTC EVO.

Partnered with corporate marketing operations and communications team to set up a successful local event at Comic Con in Philadelphia generating 75 phone / tablet sales and $4000 in accessory revenue.

Responsible for saving thousands of dollars in inventory by working with retail to return end of life products to return to the vendors so corporate could purchase new inventory to help increase revenue.

Partnered with the Area Performance Operations Manager to ensure stores are prepared for audit – both retail and indirect

Recognized for dedicated efforts with the corporate audit of the indirect team

Marketing Manager (2001 – 2008)

Worked closely with the Regional Marketing Manager in the identification, development and implementation of sales and marketing programs to drive traffic and increase sales in the indirect and retail consumer channels.

Assisted sales directors and managers to communicate promotions, plan events, and coordinate non-core training for 80 + retail stores and 50 indirect account executives.

Developed co-operative advertising programs working with our indirect dealers.

Responsible for assisting in the growth of the local market co-op utilization rate, achieving well over the 85% national goal in 2006.

Worked closely with the Programs and Events Manager on local advertising campaigns including print, direct mail, radio, and out of home

Coordinated implementation of corporate initiated programs (marketing programs, handset introductions, product enhancements and other services) that impact the consumer channel.

Executed local market sales incentive programs that directly impact the sales channel to achieve quota through support, training, contests, team builders, and marketing initiatives.

Managed the creation of local marketing materials from the design process through completion of the printing stages.

Develop programs to improve key performance indicators in all business initiatives, specifically accessories, revenue and wireline.

Managed business relationships related to the consumer sales channel on a local level, and serve as a liaison between the varying business groups, the consumer sales team and the national business sales teams.

Responsible for assisting in the growth of business sales from 4% to upwards of 12% in 2004.

Indirect Account Executive (1998 – 2001)

Developed, managed and supported national third-party retail distribution channels.

Trained and certified distributors on products, service plans, promotions and selling skills.

Planned and implemented sales events and sales contests, as well as on the floor selling with distributors.

Responsible for tracking sales and inventory in territory.

Consistently achieved over 100% of quota each month.

Related Experience

Market Program Manager, Campus Dimensions, Philadelphia, PA

Market Research Operations Supervisor, Wendover Corporation, Philadelphia, PA

Account Services Representative, Tokai Financial Services, Philadelphia, PA

Education

B.S., Marketing, Management, Pennsylvania State University, State College, PA

Awards

Pillar Award, Outstanding Indirect Support

Excellence Award

Sprint Friend of the Field

Top Indirect Account Executive, National Team

Rising Star Award

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