Experienced Sales Manager - strong Operation/Administrative background

Shanna M. Roggow

*** * ***** ***** **** Drive #**3 Lewisville, TX 75067

************@*****.*** 817-***-****

Skills and Qualifications

Microsoft Office Suite

Adobe Acrobat DC

Salesforce

Outlook

Strong Data Analysis

Development/Team Building

Effective Oral/Written Communication

Professional Experience

Area Manager July 2014 – June 2015

Cottonwood Financial – Irving, TX

Area Manager for the second highest Area for Cottonwood (Houston, San Antonio, Corpus Christi, McAllen)

Reviewed performance metrics and both, comprehensively and individually, built action plans to optimize performance

Responsible for the development and performance of over 150 employees, in 58 locations

Performed bi-weekly visits to the area, focused on the development of three Regional managers and twelve District managers

Created a high performance culture by setting clear expectations and goals that focused on growth and loss management while utilizing strong communications and clear accountability guidelines

Audited all locations to ensure compliance to company policies and procedures, as well as national/state regulations

Managed personal calendar, travel arrangements, expenses as well as all Regional Managers calendars and travel arrangements

Operations Team Member June 2013 – July 2014

Cottonwood Financial – Irving, TX

Created new protocols and standards for daily operations of field locations as well as corporate office

Hired, trained and developed new store employees and field management team members, as well as other Operations Team Members

Created and implemented new training materials, as well as operating manuals and company memos

Opened and staffed new field locations

Audited internal and field policy and procedures, to ensure company improvement and compliance

Provided help desk support to store employees, as well as maintaining customer relationships/defusing potentially difficult customer situations via call-in

Acted as a liaison between the field employees and the corporate office

Store Manager September 2012 – June 2013

Bath and Body Works – Lewisville, TX

Managed a $2.1M store in Vista Ridge Mall, focused on driving a top performing customer experience to achieve sales

Enforced all corporate policies and procedures, while managing payroll and shrink

Focused on building a team of top level associates and developing talent in both management and part-time sales associates; promoted two part-time employees to management positions

Led the Vista Ridge location to achieve superior rated customer service ending the year at an 88% OSAT score, picking up three points in the fourth quarter (two points above benchmark)

Drove sales results through both sides of the sales equation; ended the year at a 56.2% conversion (4 points above goal) and a $25.70 ADS (3 points above goal)

Store Sales Leader February 2009 – September 2012

Assistant Store Manager March 2007 – February 2009

New York and Company – DFW, TX

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Promoted to Store Sales Leader of the Ridgmar location (Ft. Worth) following a superior-rated performance as Assistant Store Manager; also managed the Willowbend location (Plano)

Enforced all corporate programs and policies, practiced sound merchandising and loss prevention strategies and drove optimal customer satisfaction and associate productivity to achieve strong sales results

Turned the Ridgmar location from a high shrink store (losing approx. $103.85 a day) to one of the top performing inventory control stores (losing approx. $8.98 a day) within one year, as well as elevating the location from a sales ranking of 487 (missing the yearly sales plan by 14.2%) to a sales ranking of 162 (missing the yearly sales plan by 2.8%)

Launched an FSL program to help drive sales through greater management accountability that proved so successful it was first implemented by the district, and then the region as a whole

Excelled at building and motivating management and hourly teams. Developed 5 entry level associates who were then promoted to management positions. Also trained new Store Sales Leaders across the region

Education

Bachelor of Arts, Film Video and Media Production May 2006

Western Michigan University – Kalamazoo, MI

Graduated Magna Cum Laude with a 3.8 GPA

Recipient of the 2006 WMMT-Freedom Broadcasting of Michigan Scholarship

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