Phone:
***-
***-
Melanie Raffa Email:
*******.*.*****@*****.***
ca.linkedin.com/in/melanieraffa
Professional
Profile
• Writing
press
releases,
media
alerts,
backgrounders,
speeches
and
marketing
briefs.
• Interacting
through
social
media
(Twitter,
Facebook,
Instagram,
Linkedin,
Hootsuite
and
Tumblr),
blogging
through
Wordpress,
and
using
programs
such
as
Microsoft
Office,
Adobe
Photoshop,
Adobe
Illustrator
and
MailChimp.
• Writing,
proofreading
and
editing
large
bodies
of
text
such
as
brochures,
newsletters,
emails
and
interoffice
communications,
and
uploading
these
texts
online.
• Exercising
productive
time
management
skills,
paying
close
attention
to
detail,
demonstrating
impeccable
organization
skills,
and
utilizing
brainstorming
and
problem-
solving
skills.
• Using
effective
presentation
and
public
speaking
skills
with
large
groups
of
people
in
a
professional
setting.
• A
keen
eye
for
digital
design
and
a
talent
for
choosing
appropriate
images
when
communicating
important
messages.
Education
University
of
Guelph-
Humber
Graduated:
University
of
Guelph
June
2015
• Honours
Bachelor
of
Applied
Arts
Humber
Institute
of
Technology
and
Advanced
Learning
• Diploma
in
Media
Communications,
with
an
emphasis
in
Public
Relations
Work
Experience
Shaw
Media
Toronto,
ON
Global
TV
Publicity
Intern
Jan.
2015
–
May
2015
• Executed
daily
media
monitoring
reports
for
Global
TV
by
the
11
am
deadline
and
updated
the
clippings
catalogue.
• Tracked
all
media
activity
in
a
Media
Rating
Points
report
for
each
Global
TV
show.
• Wrote
and
edited
materials
such
as
press
releases,
biographies,
episode
recaps,
show
descriptions,
social
media
tracking
reports
and
weekly
program
highlights.
• Assisted
with
press
relations
such
as
mailing
out
press
kits
and
uploading
press
releases
to
Shaw
Media
website.
• Assisted
in
executing
successful
press
junkets
for
Global
TV
shows
by
liaising
with
respected
journalists
and
talent.
Emerge
T.O.
Toronto,
ON
Executive
Director,
Emerge
Media
Awards
Jan.
2015
–
April
2015
Managed
Emerge
Media
Awards
(EMAs)
team
by
overseeing
the
execution
of
communication
and
planning
goals.
•
Drafted
minutes
for
executive
meetings
and
monthly
progress
reports
on
behalf
of
the
EMAs.
•
Managed
the
production
of
promotional
materials
and
the
budget
for
all
EMAs
activities.
•
Liaised
with
contributing
partners
such
as
sponsors,
and
with
other
Executive
Directors
under
the
Emerge
brand.
•
Published
formal
updates,
master
workback
schedules
and
marketing
objectives
on
course
website.
•
University
of
Guelph-
Humber
Toronto,
ON
Senior
Student
Services
Support
Peer
(SSSP)
Sept.
2014
–
Dec.
2014
Promoted
to
senior
role
from
Student
Services
Support
Peer
(May
2013
–
May
2014).
•
Acted
as
the
first
point
of
contact
for
current
and
prospective
students
via
telephone
and
in
person.
•
Created
informative
videos
for
parents
of
new
students.
•
Participated
in
events
happening
on
campus
such
as
prospective
student
days,
program
preview
days,
award
•
ceremonies,
convocation
and
other
open
houses.
• Answered
phone
calls
and
returned
all
voicemails
left
with
the
Student
Services
Office.
Melanie Raffa p.2
Email:
*******.*.*****@*****.***
Work
Experience
Continued
University
of
Guelph-
Humber
Toronto,
ON
Registrarial
Services
Assistant
June
2014
–
August
2014
• Participated
in
the
University
of
Guelph-
Humber
Kick-
Start
program
and
delivered
an
innovative
two
part
seminar
on
course
selection
and
the
university’s
online
WebAdvisor
portal.
• Was
in
charge
of
data
collection
and
communicating
interoffice
notices,
event
schedules
and
daily
attendance
within
the
Student
Services
Office.
• Was
a
direct
contact
for,
and
prepared
documents
for
current
and
former
students
requesting
Official
Transcripts.
• Reorganized
and
responded
to
all
emails
sent
to
the
‘Advisors’
email,
communicating
with
internal
and
external
stakeholders.
• Reorganized
the
entire
alumni
section
of
the
filing
system,
and
completely
restructured
the
current
students
filing
system
from
alpha
order
to
numerical
order.
Bremen
University
Bremen,
Germany
International
Office
Communications
Intern
May
2014
–
June
2014
• Evaluated
the
quality
of
the
Bremen
University
website
and
outlined
and
implemented
ways
to
improve
user
experience.
• Created
media
materials,
posters
and
informative
handouts
for
the
International
Day
event.
• Proofread
and
edited
multiple
writing
pieces
including
brochures,
newsletters,
blasts
and
pamphlets.
• Analyzed,
restructured
and
sent
to
an
international
brochure
dictating
the
programs
of
study,
services
and
life
at
the
university.
• Analyzed,
researched
and
created
a
comprehensive
campaign
plan
for
the
Preparation
Studies
and
PreparePro
programs.
Humber
College
Residence
North
Campus
Toronto,
ON
Resident
Assistant
August
2012
–
May
2013
Worked,
lived
with,
and
created
programs
and
events
for
a
Humber
Residence
Floor
Community
of
38
students.
•
Created
and
distributed
media
materials,
posters
and
handouts
advertising
events.
•
Participated
in
and
helped
run
programs
and
events
alongside
the
Residence
Life
Staff.
•
Gave
guided
tours
to
potential
Humber
College
Residents.
•
Filled
out
paperwork
and
programming
logs
for
all
events
personally
managed.
•
Volunteer
Experience
• University
of
Guelph-
Humber
Program
Preview
Day
Speaker
Toronto,
ON,
2014
&
2015
• Head
Residence
Orientation
Leader,
Residence
Orientation
Week
Toronto,
ON,
2013
Awards
Recognition
for
Contribution
to
the
Student
Services
Office
Toronto,
ON,
2015
•
Graduated
with
Distinction
Toronto,
ON,
2015
•
Guelph-
Humber
Vice-
Provost
Enhanced
Learning
Travel
Grant
Toronto,
ON,
2014
•
Guelph-
Humber
Academic
Merit
Scholarship
Toronto,
ON,
2011-
2014
•
University
of
Guelph
Board
of
Governors’
Scholarship
Toronto,
ON,
2011
•
Canadian
Federation
of
University
Women
Scholarship
Toronto,
ON,
2011
•
References
available
upon
request.