Project Human Resource

RESUME

Name: ARPITA ROY

Career Objective – To develop my career and put in my best efforts, skills and knowledge that

provides me with an opportunity to work for the growth of an organization and personal development.

Education

Marks/Grade

Year Institute Degree Specialization

2013- GLOBSYN BUSINESS HUMAN RESOURCE 6.54 GPA At the

PGPM

2015 SCHOOL MANAGEMENT end of Term 3

INSTITUTE OF

ENGINEERING AND

MANAGEMENT UNDER

2010- BBA HUMAN RESOURCE 70%

WEST BENGAL

2013 (HONS.) MANAGEMENT

UNIVERSITY OF

TECHNOLOGY

BURNPUR RIVERSIDE C.B.S.E.

2010 SCHOOL (DELHI COMMERCE 71.4%

BOARD)

BURNPUR RIVERSIDE C.B.S.E.

2008 SCHOOL (DELHI GENERAL 77.6%

BOARD)

Summer Internship at ‘People Power India’

“Performance Management System and Organization Development as practiced by People Power”, which

also included preparation of salary structures of employees for its clients (Dolphin Inks Pvt Ltd) and linking

increment amounts for preparing it.

Work Experience:

Name of the company: Absas Solutions Pvt Ltd.

Designation: Subject Matter expert

Duration: February 2015 to present

Projects done during PGPM

IMC project on Nestle and Bru.

HRM project on banking and jwellery sector based on their job satisfaction level.

Marketing Strategies that should be taken by recent movies to promote their film as a product.

Great Indian Carnival project on marketing strategies adopted by various companies to promote their product

during various festivals.

Achievements

Completed B. Music on Indian Classical Music from Bangiya Sangeet Parishad.

Computer Proficiency –

MS Office comprising computer fundamentals, MS Word, MS Excel, MS PowerPoint and MS Access.

Extracurricular Activities

• Participated in elocution and extempore as a part of house activity in the college and school.

• Active participation in arranging college fest and associated with cultural programmes like singing, drama

and photography.

• Member at Young Indians (Yi-net) - An initiative of Confederation of Indian Industry

Personal Details

Date of Birth - 29 August, 1991

Home Town - Asansol, Burdwan

Languages Known - English, Bengali and Hindi

Email Id - ******.*******@*****.***

Marital status - Unmarried.

Phone No -897-***-****

Project Brief

•

• MARKETING PROJECT - The project emphasized on mainly the IMC strategy that

should be taken by BRU to grow its market share in the eastern part of India as Nestle holds a

large part of the total market. We had taken Advertising, Sales promotional techniques that

can be used as a measure to increase the volume of share in the eastern region.

• HRM PROJECT ON JOB SATISFATION - This project was done with a view to have a

holistic idea of job satisfaction in banking and jwellery industry. We have interviewed the HR manager with

a set of questionnaire and projected along with our theoretical knowledge to arrive at specific conclusion

suggesting lacks and benefits.

•

• SUGGESTIVE MARKETING STRATEGIES OF RECENT UPCOMING MOVIES - This

project basically contains suggestive future marketing strategies of the movie Besharam which casted

Ranbir Kapoor. We had to present this in terms of the 4P’s and also any new addition if required. It

basically focused on holding promotional events at different cities, use of various brands and various social

networking sites.

• PROJECT ON GREAT INDIAN CARNIVAL(GIC) – This project was mainly based on how

different companies promote their product during the festive season. We had taken Durga Puja and

Ramadan and the companies we chose were PEPSI, COCACOLA, AIRTEL,AIRCEL and Shiraz golden

restaurant. We had mainly focused on the advertising and sales promotional campaigns that they had

used to increase their revenue and earn profit maximization goals.

ARPITA ROY Date

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