Quality Control Marketing

Kelly Jo Dhom

*****@*****.*** • **** Fence Post Lane • Henderson, KY • Mobile 812-***-****

CREATIVE DIRECTOR

Directing and Creating Innovative, Results-Driven, Marketing & Advertising

Brand Development & Awareness • Strategic Planning & Execution • Team Building

& Leadership • Creative Process Management • New Business Development

Visionary creative director with accomplished experience working within advertising agencies, and also an

in-house environment for an international non-profit group, seeks new challenges and fulfillment. Creative

professional has strong background in award-winning creative campaigns and successful marketing strategies

across start-ups to large corporations. Excels at seeing the big picture and making strategic decisions to reach

goals efficiently. Plays an integral role within an organization by providing collaboration, motivation and

leadership to the team to exceed client’s expectations. Is fascinated with ideas and revels at viewing the

known at a strangely enlightening angle and new perspective.

PROFESSIONAL EXPERIENCE

AXIOM - Marketing • Advertising • Interactive, Evansville, IN Fall 1998 - Present

CREATIVE DIRECTOR

Drive powerful brand strategies that incorporate traditional and multimedia platforms such as internet

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and email marketing, social media, website development, print advertising, TV and radio commercials,

outdoor, tradeshow booth design, event planning, collateral and sales materials and grass roots public

relations.

Research and acquire an intimate knowledge of client brands, products and target demographics.

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Conceptualize, design and direct creative solutions that support defined strategies across a wide range

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of products and services sectors.

Develop new business by engaging clients in the consultative, brainstorming process followed by the

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delivery of compelling multimedia presentations.

Inspire and encourage team to think outside the box to produced award-winning creative work.

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Deliver outcomes (ROI) that exceed managements’ and clients’ expectations.

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Coordinate and manage the allocation of workflow to art directors, designers, freelancers,

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photographers and copywriters.

• Negotiate with print, production, and media vendors to assure clients receive added value and a high

standard of quality creative.

Oswald Communications, Evansville, IN Fall 1993 – Fall 1998

CREATIVE DIRECTOR

Responsible for directing the layout, design, production and coordination of all print materials from

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concept to final production.

Marketed company and secured new business through client presentations and demonstrations.

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Supervised the designers, production coordinator and freelancers and challenge them to grow through

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learned or modified improvements of their skills.

Utilized communications skills to develop lasting relationships with clients, marketing strategist, creative

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team and vendors.

Directed photo shoots and all pre-pro including securing talent, props, and locations.

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• Inspected all proofs, film and artwork though out the productions process assuring quality control.

Delta Gamma International Headquarters (non-profit), Columbus, OH Summer 1989 – Fall 1993

ART DIRECTOR

Directed and designed quarterly magazine, newsletters, specialty items, handbooks, invitations,

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programs, trade show booths, and planned events.

Resourceful with limited materials and budget, while producing creative solutions.

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Controlled entire print schedule and quality control of in-house printing operation

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Served as the production manager by directing outside jobs, ordering all paper, ink, printing supplies,

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art supplies and other resources.

Commercial Printing, West Lafayette, IN Fall 1988

GRAPHIC DESIGNER

Demonstrated a range of design capabilities by creating brochures, annual reports, programs,

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newsletters and packaging.

Alvey’s Sign Co., Evansville, IN Summer 1987 and 1988

PRODUCTION ARTIST

• Designed and produced identity, informational, directional, and advertisement signage and displays.

• Created large-scale designs for outdoor billboards and fleet graphics.

EDUCATION & PROFESSIONAL MEMBERSHIPS & AWARDS

Purdue University, West Lafayette, IN

Bachelor of Arts 1989 GPA: 4.82/6.0 AAF of Greater Evansville Area

Visual Communication Design served as Programming Chair and President

Bachelor of Arts 1989

Advertising Numerous ADDY Awards, Gold and Silver Winners

COMPUTER KNOWLEDGE

Microsoft Professional Office (Word, Excel, PowerPoint, Outlook)

Adobe Creative Suite (Illustrator, InDesign, Photoshop, Acrobat Professional)

WordPress

Internet Browsers (Internet Explorer, Chrome, Firefox, Safari)

QuarkXPress

PORTFOLIO AND REFERENCES AVAILABLE ON REQUEST.

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