KELLY ETHERIDGE
*** ***** ***** *****, #***, Sunny Isles Beach, F L 33160 C: 305-***-**** *********@*****.***
EXECUTIVE PROFILE
Successful business leader, who interacts well with others, dependable, reliable and responsible. Highly
motivated, independent and team player that always met and exceeded required goals. Sharp, innovative and a quick
learner. Excellent organizational and communication skills. Flexible in adapting to new environment, training and
learning new concepts. I interact well with others and have over ten years of experience with medical staff,
physicians, customer relations and insurance entities. I have extensive experience in business development,
tracking sales data, maintaining all marketing ads and promotional material and business retention. Prepared
reports and assisted in web design.
PROFESSIONAL EXPERIENCE
Marketing Intermediary
01/2009 to Current
An independent associate that assists with the distribution of goods and
services produced by other businesses.
Agents able to sell the products and services of producers
Type of goods being sold (varies each time)
Ownership (privately owned)
Location varies based of goods and location.
Independent Medical Sales
01/2003 to 10/2010
Primary product Magnetic Resonance Imaging. (MRI)
Clients include local hospitals and medical offices.
Developed all leads through cold calls, on site visits and referral business.
Sales of new and refurbished equipment, met and exceeded sales goals
by 87%.
Negotiated and contracted the required service agreements to 100% of
the clientele.
Price range of medical equipment $ 500,000.00 to $ 2.5 million.
Marketing Director
01/1998 to 01/2003
Diagnostic Medical Imaging Services, Inc. Miami, FL
Created, developed and designed all Marketing materials.
Executed and negotiated all contracts and agreements.
Responsible for marketing all areas of Miami Dade County in order for
local Physicians to utilize the services of four diagnostics centers.
Contracted and Marketed new Insurance contracts to provide services
needed by local physicians patients.
Obtained over 40 new Insurance contracts.
Developed close relationships with office/medical staff and Physicians
to properly service their patients needs by reviewing and recommending
exams and analysis of results.
Marketing Director
12/1996 to 01/1998
Pinnacle Imaging Inc. Boca Radiology Associates Boca Raton, FL
Marketed Physicians offering Diagnostic Services for Four Outpatient
Diagnostic Centers within Coral Springs, Boca Raton, Delray Beach and
Boynton Beach.
Contracted, trained staff and developed marketing materials to assist
personnel by visiting Physicians and staff members on a daily and/or
weekly basis.
Expanded the physician’s network by 68% to meet the needs of the
physicians and their patients.
Prepared, reviewed and developed advertisement in local newspapers.
EDUCATION 1987 1989 Business Management
Miami Dade Community College Miami, FL, USA
SKILLS Fluent in English and Spanish
Proficient of Microsoft Word, Outlook, Excel, PowerPoint and QuickBooks