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Digital Marketing, Graphic Design and Content Writing

Location:
Toronto, ON, Canada
Posted:
April 22, 2015

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Resume:

CAREER SUMMARY

* ***** ** ******* ********* experience with a

focus in content writing and email marketing

Strong creative background with 5 years of

freelance graphic design; skilled in Adobe Suite

International work experience in Asia, Europe

and North America

Portfolio and writing samples: http://dianrazak.com

PROFESSIONAL EXPERIENCE

Infineon Technologies Austria AG, Internship

Jul 2014 to Current

• Managed development of product collaterals for regional product launches

• Wrote content for product briefs, marketing presentations and sales guides

• Reviewed and redesigned sales presentations with copy and branding

• Managed tight timelines and coordinating cross function with various teams; sales managers, engineers and product marketing

Creative Technology Ltd, Digital Marketing Specialist, Singapore

Feb 2012 to Feb 2013

• Managed email marketing projects for Europe and Australia

• Wrote content for email marketing and managed localization efforts for Europe (German, French, Italian, Spanish)

• Researched best market practices, Identified various customer segmentations and further optimized campaigns with subject lines and content

• Content writing for product web pages and product launches

• Worked cross function with e-store managers, developers and designers

American Express Inc., Digital Marketing Analyst, Singapore

Aug 2011 to Dec 2011

• Managed weekly tight timelines to ensure timely delivery of projects

• Responsible for proofreading and detailed reviewing of design collaterals

• Coordination between product managers and creative agencies

• Update information via CMS systems and HTML/CSS for collaterals

Oak3 Films Pte Ltd., Business Development Executive, Singapore

Jul 2010 to Jul 2011

• Planned and executed online digital marketing strategies

• Presented multiple project presentations and wrote over 10 project briefs, of which two received a letter of interest to fund the project

• Developed marketing collaterals for various audiences, including creation of copy and design for brochures, videos and email marketing

EDUCATION & TRAINING

Master of Global Business

May 2013 – Dec 2014

University of Victoria, Canada

One semester in Johannes Kepler Universität (Austria) and National Sun Yat-Sen University (Taiwan)

Bachelor of Fine Arts

May 2008 – May 2010

Chapman University, USA & Singapore

Majored in Film & Media Communications

Diploma in Mass Communications

Mar 2005 – Mar 2008

Ngee Ann Polytechnic, Singapore

Majored in Digital Media and Photography

COMPUTER & LANGUAGE SKILLS

Adobe Suite:

Adobe Photoshop (Advanced)

Adobe Illustrator (Intermediate)

Adobe Dreamweaver (Intermediate)

MS Office:

MS Word

MS Powerpoint

MS Excel

Languages:

English (Native)

Bahasa Malaysia & Indonesia (Expert)

Basic Mandarin (HSK 1)



Contact this candidate