CAREER SUMMARY
* ***** ** ******* ********* experience with a
focus in content writing and email marketing
Strong creative background with 5 years of
freelance graphic design; skilled in Adobe Suite
International work experience in Asia, Europe
and North America
Portfolio and writing samples: http://dianrazak.com
PROFESSIONAL EXPERIENCE
Infineon Technologies Austria AG, Internship
Jul 2014 to Current
• Managed development of product collaterals for regional product launches
• Wrote content for product briefs, marketing presentations and sales guides
• Reviewed and redesigned sales presentations with copy and branding
• Managed tight timelines and coordinating cross function with various teams; sales managers, engineers and product marketing
Creative Technology Ltd, Digital Marketing Specialist, Singapore
Feb 2012 to Feb 2013
• Managed email marketing projects for Europe and Australia
• Wrote content for email marketing and managed localization efforts for Europe (German, French, Italian, Spanish)
• Researched best market practices, Identified various customer segmentations and further optimized campaigns with subject lines and content
• Content writing for product web pages and product launches
• Worked cross function with e-store managers, developers and designers
American Express Inc., Digital Marketing Analyst, Singapore
Aug 2011 to Dec 2011
• Managed weekly tight timelines to ensure timely delivery of projects
• Responsible for proofreading and detailed reviewing of design collaterals
• Coordination between product managers and creative agencies
• Update information via CMS systems and HTML/CSS for collaterals
Oak3 Films Pte Ltd., Business Development Executive, Singapore
Jul 2010 to Jul 2011
• Planned and executed online digital marketing strategies
• Presented multiple project presentations and wrote over 10 project briefs, of which two received a letter of interest to fund the project
• Developed marketing collaterals for various audiences, including creation of copy and design for brochures, videos and email marketing
EDUCATION & TRAINING
Master of Global Business
May 2013 – Dec 2014
University of Victoria, Canada
One semester in Johannes Kepler Universität (Austria) and National Sun Yat-Sen University (Taiwan)
Bachelor of Fine Arts
May 2008 – May 2010
Chapman University, USA & Singapore
Majored in Film & Media Communications
Diploma in Mass Communications
Mar 2005 – Mar 2008
Ngee Ann Polytechnic, Singapore
Majored in Digital Media and Photography
COMPUTER & LANGUAGE SKILLS
Adobe Suite:
Adobe Photoshop (Advanced)
Adobe Illustrator (Intermediate)
Adobe Dreamweaver (Intermediate)
MS Office:
MS Word
MS Powerpoint
MS Excel
Languages:
English (Native)
Bahasa Malaysia & Indonesia (Expert)
Basic Mandarin (HSK 1)