Sales Marketing

Kenya Hegazy

* *. ********* ******* ***. *R • Belleville, NJ 07109

Mobile Phone: 862-***-**** • E-mail: ***********@*****.***

EXPERIENCE

Toys R Us Wayne, NJ

Marketing Assistant, Digital Advertising 2013 - present

Coordinate with Babies R Us division team to facilitate dynamic, static and solutions email content and develop messaging.

Maintain marketing calendar up to date

Initiate creative briefs with direction for creative and copy team.

Dissect email results report to analyze our click through statistics

Royal Adhesives & Sealants Newark, NJ

Sales Marketing Assistant 2011-2013

Oversee workflow of all sales team processes

Managed and maintained company website, generated awareness of company and customer resource for technical information

Developed and disseminated all internal and external sales/marketing department communication

Managed and organized marketing activities and tradeshow events, resulting in new customer leads and showcasing new products

Prepared pricing requests for new and current customers

Document Control Administrator for ISO 9001:2008, ensuring accuracy and communicating information for compliance

IncentOne Lyndhurst, NJ

Sales Support Marketing Associate 2010

Managed daily activities of the operational sales support function

Prepared pipeline reports and coordinated sales team materials, including sales toolkit

Collaborated with all cross functional departments obtaining facts and figures for completed daily and ongoing projects.

Assisted marketing consultant with e-mail marketing; updating marketing collateral with new messaging; and organizing industry webinars with partners

Springer Science+Business Media New York, NY

Product Manager 2005-2010

Co-produced and managed annual budgets/marketing plans for product line within in a discipline area of target market

Designed, coordinated, and facilitated special onsite events/tradeshows and incentive programs promoting brand awareness and increasing sales

Interacted directly with consumers at tradeshow conferences showcasing the company value

Simultaneously managed multiple projects: e-newsletters; print promotion; conference promotion/planning; program/product development; new initiative marketing (eg. Social networking); society and partner relationship building; RFPs; annual reporting for multiple journal lines

Managed product website, frequently updating product information

Designed, wrote, and proofread promotional materials developed cross marketing promotions

Collaborated with licensing managers engaging existing and new customers with creative marketing tactics generating sales of new products

Conducted market research with usage statistics for current customers

Developed new strategies for all products and databases ensuring usability

Launched a new product line by developing marketing activities to specific target audience via e-mails, tradeshows, and existing partner relationships

EDUCATION

BS, Marketing, Fairleigh Dickinson University, Teaneck, NJ

Honors: Cum Laude

Study Abroad: Wroxton College, Oxfordshire, England, Spring 2003

Intern at Morgan Stanley, 2004-2005

TECHNICAL SKILLS

Microsoft Office Suite, ROI (Chemical Formulation Database), Aptaris

Fluent Spanish

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