Digital Content Manager, UX Writer

To Whom It May Concern,

I am writing to express my interest in a Content Management or UX Writer position with your

company. I am a marketing communications specialist with 4 years of experience in content

management, communications strategy, and copywriting.

I currently work at the Stanford Graduate School of Business where I strategically manage all of

our organization’s most important content. I am “the voice” for our organization, telling the story

of our accomplishments, our impact, and our programs. I produce presentations, draft internal

and external facing communications, develop our annual strategy and budget report, and create

marketing collateral. I am also responsible for our web presence, managing our content from

development to execution.

I have a passion for connecting with audiences through compelling content. My speciality is

translating complex subject matter into engaging, easily digestible content.

I am interested in working for your company because I want to:

● gain experience developing content for a technical company

● further develop my skills as a writer in a for profit user centric environment

● develop compelling online content that connects with users across the world

The factors that differentiate me as an applicant are:

● the need to understand and connect with my audience

● a fearless approach to writing and developing content

● the ability to lead projects and get results in a collaborative and mission focused manner

● the ability to see my projects in the bigger picture of the organization’s mission and goals

● impact driven mentality that drives me to seek results

● user focused and service oriented approach to work

Thank you for considering my application. I look forward to talking with you further about my

candidacy.

Regards,

Leticia

Writing Samples

leticiajones

phone: 520-***-****

email: ********@*****.***

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LinkedIn: ttp://linkedin.com/in/leticiaj

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skills

Excellent written & verbal communication Drupal, Alfresco, ExactTarget

Copywriting & content management Adobe Illustrator, InDesign &

Photoshop

Project management Microsoft Office Suite, Google Apps

Graphic Design Facebook, Twitter & LinkedIn

experience

Stanford Graduate School Of Business, Stanford, CA

Marketing Communications Specialist, Assistant to the Executive Director

Centers & Initiatives for Research, Curriculum, and Learning Experiences (CIRCLE)

2013 Present

● Copywriting: rite compelling, effective copy for web, email, print, event collateral,

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newsletters, presentations

● Web Content Management: Update content on the Stanford public website and promote

upcoming programs and events using Drupal. Oversee the end to end execution of new

web content from determining initial requirements to uploading content on the website.

● Project Management Interface with Marketing Communications to manage the

development of creative imagery, web pages, event collateral, and video.

● Customer Experience Management: Provide exceptional service to internal clients by

promptly fielding incoming requests, identifying project requirements and exploring

solutions that fit organization and user goals.

● Administration: Serve as a trusted partner to the Assistant Dean, Executive Director of

CIRCLE, working closely with the leadership team to support a wide range of

communication efforts, operational initiatives, and special projects.

Arizona State University, Tucson, AZ

Research Assistant chool of Human Evolution and Social Change,S

2012 2013

● Digitization of Cultural Heritage Information: Organized archaeological data from

numerous Southwestern archaeology sites collected in the early 20t h century in order to

make it digitally available to researchers worldwide.

● Data Entry Entered data into the Digital Archaeological Record, an analytical tool that

:

allows the integration of large datasets.

Smithsonian Institution, Washington, D.C.

Summer Research Intern ational Museum of Natural History,N

Summer 2012

● Qualitative Analysis: Evaluated 10,000+ prehistoric Native American specimens for

evidence of dental modification.

● Photography: Took high quality, professional photos of the specimens for academic

publication.

● Public Outreach: Designed an interactive exhibit for children explaining dental

modification.

University Of Arizona, Tucson, AZ

Curatorial Intern rizona State Museum,A

Spring 2012

● Collections Management: Contributed to the re housing, preservation and storage of

over 2,000 prehistoric and historic artifacts from numerous national historic sites. Assisted

with the care and maintenance of the museum’s collections and exhibits.

Michigan State University, East Lansing, MI

Summer Research Intern epartment of Anthropology,D

Summer 2011

● Research Study Design: Designed an exploratory study evaluating how physician

interpretation of patient race impacts the diagnosis and treatment of hypertension.

● Qualitative Analysis: Analyzed transcribed interview data from 60 physicians to search

for correlations between clinician demographic variables and their perception of the role of

race in the diagnosis and treatment of hypertension.

University Of Arizona, Tucson, AZ

Volunteer Arizona State Museum,,

2010 2011

● Collections Management: ssisted with the preservation and management of the

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skeletal comparative collections.

Phoenix Children’s Hospital, Phoenix, AZ

Clinical Research Coordinator, Editor for Phoenix Children’s Hospital Magazine

2007–2009

Copywriting: eveloped content for the Phoenix Children’s Hospital quarterly magazine

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highlighting clinical research advancements.

Report Writing: Prepared research proposals, grant proposals and IRB proposals.

Web Management: Maintained the clinical research department website

outreach

Stanford Clayman Institute For Gender Studies Stanford, CA,

Group Co Leader, Voice and Influence Women’s Leadership Circle

2014 Present

● Meeting Facilitation: Positively impact women at Stanford by leading a monthly

discussion group of 8 10 women about gender in the workplace.

● Networking: Create a peer learning experience by building an empowering and positive

network.

education

Bachelor of Science in Anthropology

University of Arizona, Tucson, AZ

2008 2013

Contact this candidate