Manager Account

Cedric Lefevre

*** **** ****** *****: ******.****@*****.***

San Francisco, CA 94108 Skype ID: cedric.lefe

415-***-****

Summary

Eligible for 18 months J-1 visa

Seeking for a Senior SEA / SEM position

6 years of experience in web marketing agency SEM/ PLA / Display / Remarketing / Affiliate Programs

AB Testings / Analytics Tracking /Reportings and ROI optimization

Work experience

Education

July 2011 – May 2015

Nexway, web agency, France (140 Employees, Revenue $100M)

2005 - 2015 Continuous

Senior SEA / SEM manager – permanent position

training and marketing with

“Google Engage for Agencies”

Create campaigns for key accounts

o SEM Advertising campaigns

2003 – 2005 Associate degree,

o Display Advertising campaigns

CFA UTEC, Lognes

Negotiation and customer

Manage projects portfolio

relationship

o Overall management of search marketing program

o Product catalog flow creation and implementation

o Optimize campaigns

Web analytics, Analyze data to drive campaign performance

Skills & Expertise

improvements

Certification o Deliver reports to marketing team

Google Advertising o Maintain internal & external relationships with

Professional vendors and partners

Tools

Google Adwords API

January 2009 – June 2010

Adcenter Bing API

Euroweb, web agency, France (640 employees, Revenue $200M)

Criteo API

SEM Account manager, permanent position

SEM Rush API

Facebook Ads

Manage a project portfolio: 120 Adwords campaigns

Adwords Editor

Improve ROI for current campaigns

Google Merchant Center

Create campaigns for small and medium companies

Google Analytics

Customer relationship

Google Trends

Filezilla (FTP)

Dreamweaver

July 2008 – December 2008

Visual Website Optimizer

JV Web, web agency, France (18 employees, Revenues $3.7M)

Woopra Analytics

SEM Account manager, permanent position

Computer skills

Create affiliate campaigns (DELL ; Cyberlink)

Office suite

A/B testings

Languages Optimize ROI

English / French

Contact this candidate