project & program manager/product manager / development manager

Robin Howard Cooke

Address: PO Box ******, Dubai, UAE Tel: +971-**-***-****

E-mail: *****@***********.***

PRINCE2 certified, Senior Program Manager with a proven, >15 year, track

record of effectively managing and delivering a variety of programs,

projects and products for blue chip telecoms operators. Excellent

interpersonal skills; especially in dealing with people of different

cultures and backgrounds. Effective pragmatic, tenacious and analytic

approach in handling issues & risks, in order to deliver projects on time

and within budget.

PROFESSIONAL EXPERIENCE

[pic] du (EITC) Dubai, UAE

Senior Program Manager (reporting: Senior Director Programs & 2014

Transformation) -Present

. Program Manager of key business transformation programs including

Emtyaz (complete reorganization of du IT) and du600 (reducing total du

Operations costs by AED250m).

[pic] du (EITC) Dubai, UAE

Senior Launch Manager (reporting: Director Product Management) 2013

-Present

. Launch Manager of over 100 Mobile, Fixed, Data, Voice & Managed

Service Large Enterprise propositions.

. Improved speed & quality of launch reporting and analysis by creating

a single unified tracking system.

. Set-up post-launch product reporting for key 2013 launches identifying

revenue gaps and enabling improvements to 2014 Roadmap.

. Reduced project launch timelines by estimated 1 month using "Agile"

approach, prioritization and multiple drops.

. Launched 17 key propositions during 2013, generating 1st year revenue

of c. AED 50M.

. Identified and progressed key lessons learnt, reducing launch

timelines by around 2 weeks.

[pic] du (EITC) Dubai, UAE

Launch Manager (reporting: Director Fixed Voice Marketing) 2007 -2013

. Marketing Project Manager for key business transformation projects

including switch migration, billing enhancement and BSS migration.

. Responsible for developing and launching fixed voice services

including IN based non-geographic services (800 & 600), on-line

billing, outzone fixed voice service and fixed/mobile converged

offerings.

. Set-up Program Management for all Fixed Services IT projects,

coordinating simultaneous delivery of c.30 projects with a team of 15

people, reducing average delivery timelines for key projects by > 1

month.

. Successfully migrated the total Enterprise customer fixed base (16,000

accounts) from legacy BSS systems to a new unified Siebel (CRM) and

BSCS (Billing) platforms. Received Marketing award for success of

project.

. Rationalized the entire Enterprise fixed portfolio pricing; ensuring

consistent and attractive pricing for all fixed customers.

. Migrated total Enterprise customer base (19,000 accounts) onto an

enhanced bill. All customer care centres reported 100% satisfaction.

. Pioneered du's first customer switch migration from Marconi BTS to

Genband/Nortel C2K switches. 10k customers migrated: zero complaints.

. Prepared du's first Enterprise fixed/mobile converged offering

"Business Max Duo" for launch.

. Launched IN based 800 services and prepared 600 services for launch.

. Launched UAE's first online (Globys/Verisign) bill management system

PowerBill - used by over 1,000 key Enterprise customers

[pic] Orange UK London, UK

Product Development Manager (Voice Data Convergence) 2002-2007

(reporting: Product Director)

. Product management & development of voice, data & convergence products

including Mobile Data access and m2m & location services portfolios.

. Completed Audit of Sales, Activation & Fulfillment processes across

Orange UK, resulting in successful ISO9000 certification.

. Developed and implemented Orange's m2m strategy resulting in base

growth from a few thousand connections to tens of thousands of

connections over a 12-month period.

. Took Orange's first Convergence offering, Orange Landline, from

concept to launch in 12 months.

. Fixed hygiene factors in Orange's Virtual PBX service taking it from

problem child to viable service.

. Launched the first m2m network and data management platform in the UK

- M2M Connect. Success of solution led to European roll-out.

. Launched Orange's first Europe-wide m2m value proposition -

International Machine-to-Machine.

. Launched Orange's Cell ID Database location service product from

concept to launch fulfilling the needs of Orange's three major m2m

customers.

. Withdrew VPN Connect and launched Internet Link improving the GPRS

proposition for business customers.

[pic O2/BT Cellnet Slough, UK

] Consultant - Process Reengineering (reporting: Program Manager 2001

process re-engineering)

. Robin Cooke Associates Consultancy:

. Responsible for process reengineering. - Revised and implemented

updated Billing & Insurance processes across the whole of O2.

[pic] Cable & Wireless London, UK

Consultant - Project Manager (reporting: DSL Program Manager)

2001

. Robin Cooke Associates Consultancy:

. Responsible for management of existing consumer DSL trial and

preparation of business DSL trial

. Developed trial business processes, Identified DataStream

trialists, prepared all trial documentation and set-up DataStream

trial network.

[pic] Cable & Wireless London, UK

Consultant - Project Manager (reporting: Director Fixed Voice

Services) 2000

. Robin Cooke Associates Consultancy:

. Consultant taking-over complex project at the start of the

development stage.

. Reviewed and re-scoped project to meet changes in product strategy

resulting in a cost reduction of GBP500k and reducing

implementation timescales by 6 months.

. Re-worked and re-issued business cases and all project

documentation.

. Developed and implemented new Centrex processes.

. Launched new portfolio of phones and operator consoles.

1998 -2000 - Travelling in Asia

[pic] Cable & Wireless London, UK

IN IVR Project Manager (reporting: Director Fixed Voice

Services) 1997-1998

. Project managed C&W's new Interactive Voice Response (IVR) service

from concept through to launch

. Success and quality of the project resulted in it being chosen by

Cable & Wireless as the example project for its Capital Efficiency

Programme. Project used in training courses and videos for the whole

of Cable & Wireless management.

QUALIFICATIONS & TRAINING

PRINCE2 Practitioner

Senior Management Training Course (Orange)

Project Management Training (C&W)

Marketing Foundation Course (BT)

Process Auditor Training (Orange)

The City University, London

BSc (Hons) degree

The King's School Rochester, Kent

2 A levels - 8 O levels

PERSONAL INFORMATION

Nationality: British

Interests: Travel & Music (I play jazz piano).

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