K im Schotman
Brantford ON
*******@***.***
Objective
Public relations professional seeking position in communications, marketing, fundraising, and
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event planning
Profile
Honours Bachelor of Arts in Journalism with a specialization in public relations
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Much experience with public speaking
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Two years experience writing media pitches, press releases, marketing plans, and proposals
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One year of experience in event management and planning
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Experience working internationally and with diverse groups of people
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Experience in working on various computer programs as well as website development
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Can effectively communicate in French after obtaining a French Immersion Certificate
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Related Experience
M arketing Intern Winter 2013
Crossing All Bridges Learning Centre: Brantford, ON
o Wrote an Integrated Marketing Communications plan for an association that is still in the
planning stages
o Worked with the manager, Sherrie Marshall, on creating a plan that would incorporate all
different adult learning centers and make a provincial association
o Also helped answer phones when asked to
o Helped with the members whenever it was needed
o Left because it was the end of the practicum placement term
M arketing Representative Fall 2012
Organimi Inc.: Waterloo, ON
o Worked as part of a four person team to write an Integrated Marketing Communications plan for
Organimi
o Went to meetings and listened to the client as to their goals and objectives for their company
o Wrote the Public Relations section of the plan
o Presented the plan to the clients in a professional manner and answered any questions they had
about the plan
o Once the project was completed, our time with this company was completed as well
Additional Experience
P roduction February 2015- present
Pizza Hut: Brantford, ON
o Assist in making pizzas according to what the customer has ordered
o Stock and fill all necessary toppings
o Clean the store and close your station down before leaving at the end of the night
B arista May 2014- February 2015
William’s Café: Brantford, ON
o Make specialty coffees and drinks, take orders, assist clients
o Keep areas clean, do dishes, clean table, work in a team and independently
o Complete all necessary tasks before the end of the shift
A u Pair Summer 2012
Elisabetta Bardi: Certaldo, Italy
o Took care of three-year-old Emma while her parents were at work
o Taught Emma English through the activities and games we would do together
o Played games with Emma such as coloring, doing puzzles, going on the swing, passing the ball,
watching Emma play in her pool, and making her lunch
Education and Training
H onours B ach elor of Arts in H onors J ournalism
S pecialization in Public Relations 2010- 2014
Wilfrid Laurier University: Brantford, ON
I ntegrated M a rketing Com m unications Diplom a 2013
Conestoga College: Kitchener, ON
Awards and Skills
Recipient of several awards and certificates:
• French Immersion Certificate
• Smart Serve Certificate
• Knowledge of Microsoft Word and Power Point
References Available Upon Request
Dear Hiring Manager/ Human Resources Representative,
I am interested in applying for the Marketing Manager position as sent to me by email from Lesley
McBride. I would love to work for the FMI group since I am a current employee of Pizza Hut in Brantford,
Ontario and used to work at another Pizza Hut in 2006 in Goderich, Ontario. I feel I have the knowledge from a
personal perspective about this side of the company in particular. I also have the qualifications from an
educational standpoint with my degree in Public Relations from Wilfrid Laurier University, and certificate in
Integrated Marketing Communications from Conestoga College.
I have some experience working in the field while I was at Conestoga and had to work for a client in a
small group. Together, the four of us came up with a marketing plan for a new company and how they could
better raise awareness about their new product. After we wrote the plan and put all the finishing touches on it,
we were required to present it for the clients, which went really well. I have also worked on another marketing
plan individually while working at an adult learning center in Brantford.
I am a fast learner and I am a people person. I am willing to relocate from my current residence in
Ontario to Nova Scotia for this position if it is offered to me. Thank you for your consideration and taking the
time to review my resume and cover letter. I look forward to hearing from you in the future.
Thank you,
Kim Schotman