Mr. MOHD. YUSUF SHAIKH Birth : 117, Kokri Agar, S.M
Corresponden Road, Antop Hill
MARKETING ce Mumbai-400037
Address
E-mail :
Contact No. **************@*****.***
Marital : 966-***-****/966-***-****
Status
: Single
ACADEMIC CREDENTIALS
YEAR DEGREE / INSTITUTE BOARD/UNIVERSITY RESULT
CERTIFICATION
eMBA MET League of College MET's AMDC 62.44
2015
May B.Sc (IT) SIES College University of 60.06
2013 Mumbai
Mar HSC (Science) G.N Khalsa Junior State Board of 65.17
2010 College Maharashtra
Mar SSC C.G.E.E.S High School State Board of 81.84
2008 Maharashtra
SUMMER INTERNSHIP
. Organization : Ottobock HealthCare Duration: May'2014 -
July'2014 (02 months)
Designation: Marketing Intern
Project field: Market Research & Analysis
Title: To Analyze Osteoarthritis market & determine critical success
factors for Ortho-rehab business
INDUSTRY PROJECT
. Company- Knight Frank
Project: Market Analysis for Retail Real Estate (Andheri).
Designation: Project Trainee.
Description: Research & Analysis of real estate spaces for retail
industry.
. Company- Plus 91
Project: Market Analysis, Marketing and Sales.
Designation: Project Trainee and Production Team Member.
Description: Research & Promotional activity of their event Holi
Reloaded.
. Company- Tropical Flavours Pvt Ltd
Project: Market Analysis, Marketing and Sales.
Designation: Sales Person
Description: Market research and Sales of their 100% Natural Holi
colors Rang De.
KEY ACADEMIC PROJECTS
. Attended a 15 week workshop on IMC for launching a QSR which included
media and creative
. Attended a 15 week workshop on Brand Management and worked on a project
for launching an " Adventure Park " for Mahindra & Mahindra
. Unique pricing & distribution of Pride of Cows from Parag Foods.
. Influence of Subculture on Consumer Behaviour.
. Category merchandise management of Consumer Electronics & durables and
analysis of its major competitor in Retail.
. Analysis of ethical marketing for Lush.
. Sales Project on Non availability of product creates competition
. New Marketing Strategies for SONY Walkman Tablets.
. Statistical Analysis of McDonald & KFC as brands.
. Research paper on Influence of Brand Endorsement by Celebrity on the
Buying Decision of
Customers.
. Computer Application Project on Courier Service System using Microsoft
Visual Studio 2010 & SQL Server 2005.
. Importance of the Consumer Protection Act in an age where consumer is
king.
. Preparation of Managerial Grid of employees in L&T Electrical &
Automation.
TECHNICAL PROFICIENCY
Certified in SPSS Software by IBM
Platforms: Windows 95/98/2000/XP/Vista/7/8/8.1.
Tools: MS Visual Studio 2010, SQL, PL-SQL, MS Office.
ACTIVITIES
. Core committee member of MET UTSAV the annual cultural event function at
MET.
. Digital Marketing Head of SPCE annual technical fest SPECTRA 2K15.
. Member of the Placement Committee at MET Institute of Management.
. Class Representative of one class in my course at MET-AMDC.
. Managing Committee Member & also an active participant of prestigious
Global Shapers Fellowship Program conducted under the aegis of Govt. of
Karnataka and Global Shapers Forum (2013).
. An active member of the Entrepreneurship Cell of the MET.
. Volunteer for Met Vault.
HOBBIES
Reading books & Dancing.
ADDITIONAL INFORMATION
Languages: English & Hindi.
I hereby affirm that the information in this document is accurate and true
to the best of my knowledge.
Mohd. Yusuf Shaikh