BRYAN CORLIS
**** *. ***** ******* 913-***-****
Kansas City, KS 66109 *******@*****.***
EXECUTIVE SUMMARY
Results-driven Sales Management / Retail Business Development professional recognized for
inspirational leadership and ability to influence teams to deliver strategic and financial objectives.
Skilled in development and implementation of strategic sales plans in the consumer packaged
goods and retail industries, including Walmart, grocery and specialty retail. Highly effective
interpersonal communication, collaboration, people management and consultative selling skills that
motivates teams, cultivates relationships and drives profitable revenue growth.
Leadership Recruiting / Training / Building Teams
Operations (Sales and Retail) Performance Management / Coaching
Account Management / HQ Selling Analysis / Budgeting / Forecasting
Relationship Builder Retail Business Acumen
PROFESSIONAL EXPERIENCE
STARLIGHT THEATRE, KANSAS CITY, MO 2012 - 2014
Director of Customer Service and Sales
Direct customer service and sales functions for non-profit, 8000 seat outdoor theater. Lead
Sales Team, Call Center and ticketing operations for Broadway shows and concerts.
• Develop and implement Customer Service policies and procedures to deliver best-in-class
service and overall show experience to Starlight guests
HALLMARK CARDS, INC., KANSAS CITY, MO 1990-2011
Category Manager – Walmart Team (2011)
Customer Team category leader accountable for $400MM greeting card performance at
Walmart. Developed strategic business plans and operational execution plans to achieve
financial objectives (product, marketing, merchandising and forecasting).
• Partnered with and influenced cross-functional teams to develop and execute business
plans from a category perspective to optimize mutual business performance (Consumer
Insights, Finance, Product Development, Merchandising, Marketing)
Regional Sales Manager – Walmart Team (2005-2011)
Directed sales and marketing execution for selling, display and merchandising activities in 700+
Walmart stores across 18 western states, representing $240MM in annual sales. Led team of 12
territory managers and 1400+ retail merchandisers. Managed budgets including $7MM retail
merchandiser and $1MM district payroll budgets.
• Hired, trained and successfully launched numerous new territory managers, territory
supervisors and retail merchandisers in their assignments
• Implemented three field sales team reorganizations, each time building effective teams,
with increased scope of responsibility, through use of change management techniques
• Cultivated customer relationships through customer-focused interaction with Walmart store
and district management, resulting in improved product program execution
Bryan Corlis Page 2
Regional Sales Manager – Walmart Team (continued)
• Recruited by Hallmark Learning & Development department to lead/conduct Woodstone™
leadership development program for Hallmark managers
• Achieved financial objectives annually, leveraging resources to drive profitable performance
National Sales Development & Training Manager (2001-2005)
Led strategic development / direction of sales program launch plans, as well as led National
Sales Training, for the Hallmark Gold Crown sales organization. Managed national
communication initiatives and sales meeting content, led development of National Sales Action
Plan, and provided Sales Team linkage/input to Business Units.
• Recognized for fostering strong working relationships with internal business partners to attain
positive win/win results (Business Units, Finance, and Marketing)
• Led all aspects of planning and implementing for first “National Sales Meeting” in over 40
years; received prestigious “R.B. Hall Award” for significant contribution to the company.
Sales Manager (2000-2001)
Training Development Manager - New Business Development (1999-2000)
Manager of District Training – Hallmark Sales Team (1996-1999)
Multiple Account Coordinator / District Trainer / Sales Executive (1990-1996)
AMERICAN HOME PRODUCTS, DENVER, CO 1989-1990
Key Account Manager / Territory Manager
SAX FOODS, DENVER, CO 1987-1989
Point-of-Sale Chain Manager
ALBERTSONS, DENVER, CO 1980-1987
Assistant Store Manager / Retail Clerk
EDUCATION
MBA, Webster University, Kansas City, MO
Bachelors – Marketing, University of Colorado at Denver, Denver, CO