Sales Marketing

**** ********** **** ** *********, OH *****

TEL * 3 0 . 8 3 3 . 1 1 8 7 EMAIL M AT T H E W @ J A M B O X M A I L . C O M

MATTHEW J. FERRELL

PROFILE

Enthusiastic sales and training professional with an unstoppable entrepreneurial spirit featuring an outstanding record of success in

corporate training, sales, sales management, business development, marketing, promotions, project management and professional

presenting. High-energy, inspirational team leader recognized for perseverance, resilience, flexibility and dependability. Exceptional

talent for generating creative ideas, communicating, inspiring, motivating, negotiating and making complicated concepts seem simple.

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PROFESSIONAL EXPERIENCE

A C C O U N T M A N A G E R / C O R P O R AT E T R A I N E R, B L A C K B E R R Y L I M I T E D

W AT E R L O O, O N TA R I O, C A N A D A 2 0 1 3 - P R E S E N T

Leader of team responsible for launching B2B/SMB market territories, proactively seeking sales opportunities with B2B/SMB clients,

identifying and capitalizing on non-typical business opportunities, creating and implementing marketing strategies and campaigns,

developing product positioning and messaging, developing and maintaining high-level relationships, creating and facilitating classroom

and web-based product/sales trainings for large and small groups, creating and hosting live presentations for trade shows and industry

conferences, product launches, product sales and public relations.

• BlackBerry President’s Club Award Winner for achieving and maintaining the First Place position as the North American Top

Producer for sales growth and new client acquisition.

• Actively managed assigned territory resulting in a Top 10% ranking for North American market production.

• Achieved and maintained the highest level of client satisfaction ratings resulting in extraordinary customer loyalty and additional

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S E N I O R C O R P O R AT E T R A I N E R / T E C H N I C A L T R A I N E R, C L E V E L A N D C O R P O R AT E S E R V I C E S, I N C .

CLEVELAND, OH 2010-2013

Co-leader of team responsible for launching corporate training division, creating and facilitating technology-based professional

development sessions for large and small groups, creating and performing live presentations for industry conferences and trade shows,

creating and developing training materials to address clients’ unique needs, creating training exercises designed to provide effective

hands-on practice for participants, troubleshooting and repairing on-site computer software and hardware issues, training employees

and creating marketing materials.

• Personally generated 80% of new business through client meetings, resulting in a departmental revenue growth average of 25%

per month over a 24 month period.

• Achieved and maintained a company record 94% Client Satisfaction Score, resulting in a loyal clientele base and solidifying our

status as SMART Technologies Dealer of the Year.

• Created original media content for company website and company related social media outlets, resulting in a

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2000% web traffic increase over a 6 month period.

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S A L E S M A N A G E R / S Y S T E M S D E S I G N E R / T E C H N I C A L T R A I N E R, D ATA O N E T E C H N O L O G I E S, I N C .

NORTH CANTON, OH 2000-2010

Leader of team responsible for launching company, product sales, product and sales trainings, client meetings, business negotiations,

creating and conducting business presentations to management and clients, audio/video systems design, project management,

establishing/maintaining vendor relationships, product research and testing, interviewing and evaluating employment applicants.

• Created and implemented proprietary product packages that simplified the purchase process for our clients, resulting in an

average per sale increase of 130% over a 12 month period.

• Created and implemented a service-based audio/video systems inspection product, resulting in a 30% revenue increase over a

6 month period.

• Created marketing materials used for print/radio/direct-mail campaigns, created the company logo with slogan, resulting in

increased brand awareness and additional selling opportunities.

• Negotiated and managed property lease and monthly expenses, resulting in a 40% annual reduction in operating costs.

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A D D I T I O N A L E M P L O Y M E N T H I S T O RY

Professional Announcer, Voice Talent and On-Air Radio Personality

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Creator of Cash Mob Events for local businesses and non-profit organizations

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Owner/Operator Kixx 91.5 FM (Radio Station)

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Owner/Operator of The Edge (Teen Night Club)

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Owner/Operator DJ Em Jay Mobile-Club DJ Service

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Owner/Operator of Em Jay’s Video Explosion (Video Rental Store Chain)

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Live Television Director/Computer Graphics Operator

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E D U C AT I O N A N D T R A I N I N G

SMART Technologies, Calgary, Alberta, Canada

• SMART Technologies Certified Trainer

Lucasfilm Ltd., San Rafael, CA

• Lucasfilm THX Certified Home Theater Designer

• Mastered the principles of translating cinema sound to home environments, based on strict THX specifications, with

emphasis on room acoustics, sound equalization, room design, audio calibration and video calibration.

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Stark State School of Technology, Canton, OH

• Business Management

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Connecticut School of Broadcasting, Cleveland, OH

• Broadcast Media

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Massillon Washington High School, Massillon, OH

• Earned Broadcast Media scholarship.

• President of Junior Achievement, President of DECA and Vice-President of Student Council.

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COMPUTER AND TECHNICAL SKILLS

Apple Mac OS, Apple iOS, Microsoft Windows

Competent in multiple software applications including Microsoft Office, iMovie, iPhoto, iWeb, iDVD,

Keynote, Pages, Numbers, GarageBand and Final Cut Express.

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Manufacturer Trainings and Certifications

• Atlantic Technology, Audio Control, BlackBerry, Denon/Denon DJ, Digital Projection, DirecTV, Harmon/Kardon,

Hughes Network Systems, Induction Dynamics, InFocus, Integra, Integra Research, JBL/JBL Synthesis, JVC,

Leviton Integrated Networks, Lexicon, M & K Loudspeakers, Monster Cable, Onkyo, On-Q/Legrand Networks,

Pioneer/Pioneer Elite/Pioneer DJ, Sonance, Sony/Sony ES, Stewart Filmscreen, Toshiba and UStec Networking Solutions.

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