Marketing, Public Relations, Research, Communication

YASMINE SOLIMAN

Nationality Egyptian

Contact details Email: *******.*******@******.**.*** / *******.*******@*****.***

Mobile: + (2-012********

PROFESSIONAL EXPERIENCE

**** - **** ***** *eshir Architects Cairo, Egypt

Egyptian Landscape Architecture Firm – Top 5 architecture firms in Egypt with more than 100 projects in the

residential, commercial and hospitality sectors

Marketing Manager

• Reported directly to Managing Director and served as core member of executive team

• Developed marketing material and pitched services to potential clients

• Prepared and submitted 2 project applications for the Aga Khan Award for Architecture

• Created website and maintained online presence that sourced 5 new projects and recruited 4 additional architects

• Collaborated with team of architects and applied plant-specific knowledge to design of 5 outdoor areas

• Delivered presentations on landscape design to university architecture students and recruited fresh graduates

2008 - 2010 Four Seasons Resort Sharm El Sheikh Sharm El Sheikh, Egypt

International Hotel Management Company – One of the world’s leading operators of luxury hotels and resorts

Public Relations Manager

• Developed brand image and marketing strategies and was promoted within 5 months to PR Manager

• Managed PR budget and executed PR/Marketing plans, achieving record average room rate of $850/night in 2010

• Secured coverage in 4 leading world travel magazines, attained prestigious awards and introduced 3 new markets

• Launched Seasonings magazine and web-based publicity campaigns such as Press Room and quarterly e-newsletter

• Revamped Spa menu and introduced Flower Tours to weekly activities calendar, increasing guest satisfaction

• Created monthly staff newsletter and enhanced internal communication, achieving record service charge

• Organised resort’s first Terry Fox Run for cancer research, raising more than EGP 60,000

• Promoted and featured resort in Egypt's EGP 60 million national tourism campaign.

2007 - 2008 United Nations New York City, United States

Department of Public Information – Radio broadcasting network providing news to stations around the globe

UN Radio Intern

• Conducted and distributed 8 interviews/week with dignitaries, NGOs and UN agency representatives for different

language broadcasts

• Reported on UN activities, guided interns, updated UN Radio website and used audio editing equipment for daily

broadcast

2005 - 2007 Iran Freedom Foundation Washington DC, United States

Non-profit News Organisation – A private news agency promoting democracy and the rights of the Iranian people

Research Analyst

• Published daily web articles on Iran and maintained IFF relations with Arabic-language print and broadcast media

• Created programme proposals for funding and organised special democracy promotion event attended by 500

people

2004 - 2005 Iran Freedom Foundation Washington DC, United States

Non-profit Organisation – A private organisation encouraging a peaceful resolution of the Arab-Israeli conflict

Research Assistant

• Reported on Capitol Hill proceedings on U.S. role in Israel’s disengagement plan, analysed information for

publication on ‘Cost of Conflict’ project and compared region’s history of border arrangements with other non-

contiguous territories

• Summarised World Bank reports on effects of Israel’s security measures on Gazan economy and prepared

summaries for senior advisors on U.S. policies in the Middle East and promotion of democracy in the region

EDUCATION

2014 IE Master of Corporate Communication Class of December 2014 Spain

Ranked 3rd out of 44 students

2000 - 2004 Brown University Bachelor of Arts in International Relations United States

Elected Musical Director of Shades of Brown A-cappella Group (2002-2004)

Brown Chorus Soprano Singer (2002 – 2004)

Elected President of The Art House (2002-2003)

LANGUAGES Arabic (Native), English (Fluent), French (Fluent), Italian (Basic), Spanish (Basic)

OTHER EXPERIENCE

2012 Brown University Alumni Interviewer Egypt

Selected to interview 8 applicants from the MENA region

SKILLS AND INTERESTS

Computer: Microsoft Office, Outlook, Lotus Notes, Dream Weaver, Prezi, Infographics

Interests: Singing, Painting, Travelling, Horticulture, Landscape Design, World Affairs

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