Product Director

Brandon Goldsmith

**** ********** **., **** *****, FL 33487

Phone: 239-***-****

Email: ****************@*****.***

Experience

**/** ** ******* ********, Inc., West Palm Beach, FL

Product Director

. Principal designer, driver, and evangelist of company's

flagship Electronic Medical Records and Practice Management

system.

. In charge of user requirements gathering, understanding usage

flow, use case modeling and user stories.

. Product Owner in Agile Scrum team developing Web-based new

products

. Product prototyping with Wireframe tools (Balsamiq and Axure)

. Product managed conversion (Delphi to Adobe Flex) and launch

of Patient Discharge and prescribing healthcare products.

. Mentored team of Product Managers working on ancillary

healthcare modules, e.g. CPOE (Computerized Provider Order

Entry), Practice Management and Scheduling.

. Defined and managed design and development standards for

UI/UX. Wireframe prototyping in Adobe Creative Suite

(Photoshop expert) aimed at creating exceptional usability.

Responsible for user requirements management and quality

control of functional designs.

. Collaborated with users, Customer Support, Sales and

Implementation departments to prioritize enhancement

requests, establish roadmap and business strategy.

. Supervised internal testing and coordinated end-user

feedback, rapid bug-fixing and release in lean Agile Scrum

environment.

03/07 to 07/08 MeadWestvaco, Richmond, VA

Instructional Designer/Trainer

. Using Adobe Captivate 2, produced CBT modules to train SAP

users

. Developed JavaScript modules to extend Captivate 2

functionality.

. Developed training using ISD (Instructional Systems Design)

model.

. Performed software requirements specification and

implementation consulting activities around SAP and

Honeywell's OptiVISION.

09/02 to 02/07 Gold Star Tutoring, Naples, FL

Entrepreneur/CEO

. Developed teaching strategies and materials to maximize

student performance.

. Hired, managed and mentored other tutors to offer students

comprehensive learning programs.

. Tutored high school students for SAT, ACT, and other

standardized tests.

. Worked with home-schooled students on various subjects,

including: English,

Latin, History, and Music.

. Developed distance learning materials, CBT, print and web

advertising.

. Designed and developed company web site.

SmartDisk, Inc, Naples, FL

01/01 to 09/02 Product Marketing Director

. Managed all aspects of product management for company's

portable hard disk and software product lines, including:

. Competitive analysis

. Product positioning

. Pricing, margin and P/L responsibilities

. Writing of User Guides

. Creating box copy for packaging

. Developed strong relationships with 3rd party vendors to

create and execute joint marketing programs.

. Spokesperson for company at major sales, media, and trade

events.

Metrix, Inc, Waukesha, WI

7-97 to 12/00 Product Director

1. Supported Sales by making successful product presentations to

existing customers and sales prospects.

2. Developed strong working relationships with major users

(Cisco, Johnson Controls, Honeywell, Sanofi, etc.) ultimately

developing User Group that fed ideas into product development

process.

3. Re-structured Product Management function within Metrix.

Defined procedures for Product Management life cycle;

specification process and standards. Provided training to

Product Managers and Business Analysts. Dramatically improved

quality of product specifications at all levels and met

functionality needs of market and customers more closely.

4. Developed User Interface standards and design for Metrix' e-

commerce products. HTML, JavaScript and CSS (Cascading Style

Sheet) standards.

5. Designed web-based fault reporting, parts ordering and RMA

(Return Materials Authorization) process.

6. Collaborated with customers to define e-commerce and "e-

service" needs.

7. Managed and participated in R&D activities aimed at selecting

web application development tools. Prototyping completed with

ASP, JSP and Fort WebEnterprise.

8. Lead R&D and prototyping activities aimed at improving

Metrix' remote Field Service offerings; knowledge of WAP

(Wireless Application Protocol) technology and design

constraints, Palm-based development, Windows CE, RIM

(Research In Motion) devices, two-way paging, etc.

9. Designed and prototyped sophisticated Visual Basic 6-based

scheduling tool for field service dispatch with advanced and

graphically intense user interface. Greatly eased and

simplified dispatch process for customers.

4-95 to 6-97 Director of Mobile Solutions

10. Managed redevelopment of Metrix' "Techlink" remote Field

Service Management product from Pascal to Visual Basic.

Successfully designed product User Interface to suit needs of

inexperienced as well as advanced users.

11. Added wireless communication to application via 3rd party

middleware utilizing BellSouth Wireless Data network.

12. Managed support of customers implementing "Techlink" product,

including communications (wireless and landline),

functionality and procedural consulting.

13. Presented "Techlink" product to sales prospects.

14. Specified and oversaw integration with "Inference" Knowledge

Based system to provide field technicians with expert help

for diagnostics.

4-94 to 3-95 Senior Consultant

15. Designed Field Service Management software applying best User

Interface design practices with expert knowledge of industry.

Radically improved software functionality and ease of use.

16. Technical writing and training consulting to internal staff.

Pinnacle Computer Systems, Watford, UK

10-92 to 4-94 Product Manager

17. Managed Product Management function for company's "Service-

Manager" field service solution, including: customer needs

and competitor analysis, specification standards, strategic

direction, technology analysis, product presentations, and

product positioning.

18. Designed and developed wireless dispatch application ("Call-

Out") used by remote field technicians in two versions;

Visual Basic and Access version for RAM network using a

laptop, simplified version on Cognito network using

proprietary two-way paging device.

19. Integration with Inference Engine system for technician

support.

20. Lead team selecting next generation (Object Oriented)

technology for redevelopment of product suite.

5-90 to 9-92 Documentation & Training Manager

21. Managed production of technical and user manuals for "Service-

Manager".

22. Managed team of trainers and technical writers.

23. Developed and implemented training course administration

system.

24. Made the Documentation & Training department a profit center.

10-89 to 4-90 Technical Writer/Trainer

25. From scratch, wrote system and user manuals for "Service-

Manager" covering all aspects of system design and use.

26. Developed and taught training courses for customers

implementing and using "Service-Manager" system.

McDonnell Douglas Information Systems, Hemel Hempstead, UK

9-88 to 9-89 Senior Lecturer

27. Taught Operating System and programming courses for new users

of McDonnell Douglas computer systems.

The Tidy Britain Group, Wigan, UK

1986 to 1988 Regional Training Manager

28. From central office managed delivery of training in 20+

satellite training offices to long-term unemployed

participating in job search and environmental skills

training.

29. Curriculum and course material development.

Royal Army Educational Corps, UK

1983 to 1986 Instructor Officer (Army Officer)

30. Taught variety of technical and non-technical course to Army

recruits and technical apprentices.

Computer Skills

Visual Basic 6 and .NET. Java (including JSP). Visual Studio.

Visual InterDev. Power Builder. Intellicorp ProKappa, UnifAce,

Sculptor, Forte 4GL. HTML. JavaScript. Adobe Captivate 5,

Photoshop, Illustrator, Dreamweaver, MS Project, MS Office.

Education

Reading University, Reading, UK

Masters Degree in Education, June 1982

Rose Bruford College, Sidcup, UK

BA Hons, June 1980

Professional Training

Waukesha County Technical College, Waukesha, WI

Java Programming, July 2000 ("A" grade)

LMS Systems, Rosemont, IL

Advanced Use Case Modeling with Rational Rose, August 1999

ExecuTrain, Waukesha, WI

Advanced Project Management with Microsoft Project, August 1999

SSC, Milwaukee, WI

Solution Selling, June 1998

Pragmatic Marketing, Phoenix, AZ

Professional Software Product Management, May 1998

Rockford University, IL

Project Management, June 1996

Royal Military Academy Sandhurst, Camberly, UK

Army Officer Training, August 1983

Other Interests

Theater, classical music, playing piano, golf, current affairs, physical

fitness, technology, and history.

Citizenship

United States citizen.

Contact this candidate