BASSEM KHOURY
**** ******* ****** ***, ***# **, Sherman Oaks, CA 91423
Cell: 504-***-**** - ********@*******.***
PROFESSIONAL SUMMARY
A conscientious, enthusiastic and highly motivated Technical Sales and Marketing Engineer with an 'Electrical,
Electronics and Communications Engineering' background. Possess knowledge and experience in direct sales
activities, marketing, market research, product development, technical support and m anagement. Flexible within
the working environment and able to adapt quickly and positively to challenging situations whilst remaining calm,
focused and positive. Mature with an outgoing, friendly pers onality who enjoys the challenge of working under
pressure either independently or as a member of a pro-active team.
SKILLS
Organized Consistently meet goals
Entrepreneurship Effective leader
Product development Revenue generation strategies
Project management Problem solver
Emotional Intelligence Analytical and Research
Work under pressure Deadline-oriented
CRM Salesforce Proficient in Microsoft Office
WORK HISTORY
08/2013 to Current
Technical Sales and Marketing Manager
Ampac USA for Advanced Water Treatment Solutions – Canoga Park, CA
My tasks and achievements are as follows:
Research and develop advanced water treatment solutions to complex water problems.
Develop training programs for end users and representatives of organization as well.
Demonstrate the technical operation of equipment.
Prepare technical proposals of custom-built systems to customers based on their water conditions.
Design and draw the schematic layout of custom-built units using Microsoft Visio.
Follow up of direct sales leads.
In my first three months as a technical sales and marketing manager, I was able to generate 15% of total annual sales of 2013 through direct sales activities.
Solve technical problems with electrical components and programmable logical controllers.
Negotiate contracts with both vendors and clients.
Improve the search engine optimization (SEO) by generating and adding new keywords and adding content to the numerous company websites.
Target potential customers from Canada, France and the Middle East using both communication and interpersonal skills in French and Arabic.
Advertise by adding campaigns and keywords on Google Adwords and Yahoo Streamads to increase traffic and ranking.
Find new ways of targeting new customers by performing statistical analysis using Google Analytics and other statistical data sources.
04/2011 to 06/2013
Technical Sales and Marketing Manager
Alpha Plast for Plastic and Electrical Industries – Alexandria, Egypt
My achievements were as follows:
Growing profit by working on cost cutting and implementing new cost reduction ideas.
Develop technical marketing plans through deep engagement with product management, R&D, sales and other marketing teams.
Organize distributor training.
Set sales targets and sales forecasting.
Assist where required in design, production and co-ordination of all marketing collateral, exhibition graphics and press releases.
08/2008 to 03/2011
Technical Sales and Marketing Engineer Specialist
Alpha Plast for Plastic & Electrical Industries – Alexandria, Egypt
My tasks were as follows:
Analyze competitive markets and develop marketing strategies to reduce costs of products and improve
positioning.
Organize participation in various trade shows related to products.
Coordinate with various teams and develop strategies for new products launches in market.
Increase sales by technically understand machinery such as plastic injection and blowing both
electrically and mechanically and be able to program the machines to maximize production capacity.
EDUCATION
2011
Master in Business Administration (MBA): Marketing Major
The Arab Academy for Science and Technology (AAST) - Alexandria, Egypt
2008
Bachelor of Science: Electrical, Electronics and Communications Engineering
The Arab Academy for Science and Technology (AAST) - Alexandria, Egypt
2006
Bachelor of Science: Electrical Engineering at The George Washington University (GWU) - W ashington, DC
Scholarship - Fall semester
2003
High School:
Collège Saint Marc - Alexandria, Egypt
French Catholic School
*The Bachelor of Science in Electrical, Electronics and Communications Engineering is accredited in the United
States of America based on Accreditation Board for Engineering and Technology, Inc. (ABET .org)
CERTIFICATES
Alliance Française. (French Education Completion Diploma)
TOEFL score: 96 out of 120.
PERSONAL INTERESTS AND HOBBIES
W rite articles, worked as a Contributing W riter and Freelancer at Insight Magazine 2011-2012.
Listen to all kinds of music and worked as a DJ for 3 years.
Scout member and leader for 12 years.
Travel and discover new places.
Play music, played guitar and used to have a rock band.
Read books in English, French and Arabic.
LANGUAGES
Fluent (Speaking, Reading and Writing): English, French and Arabic (native )