Real Estate Marketing
Resume:
Andra H. Dallas
New York, NY 10013
***********@*****.***
EXPERIENCE
CHILDREN'S ADVERTISING REVIEW UNIT, COUNCIL OF BETTER BUSINESS BUREAUS
Senior Staff Attorney, September 2008 - Present
New York, NY
. Plan legal conferences for attorneys, business executives and privacy
professionals
. Oversee relationships with sponsors and advise on marketing efforts
. Review storyboards and rough-cuts of commercials to ensure advertising
claims are substantiated and otherwise
consistent with industry guidelines, federal and state law, and
government regulations
. Draft fact and research-based decisions as they relate to violations of
applicable regulatory guidelines, state, and federal laws
. Assist a wide range of companies with privacy concerns on websites and
apps, including review of social media efforts
NEW YORK LAW SCHOOL
Adjunct Professor, Intellectual Property Law Department, August 2010 - May
2012 New York, NY
AMERICAN CONFERENCE INSTITUTE
Industry Manager, Advertising & IP Group, October 2005 - September 2008
New York, NY
. Worked directly with law firms and industry associations to help
identify speaking opportunities and plan conferences
relating to specific practice areas
. Managed group of producers responsible for developing continuing legal
education conferences in different areas of
intellectual property
. Drafted marketing materials for the purpose of emailing and direct
mailing literature about specific events
. Developed finite topics based on current legal and business issues of
interest to high level in-house counsel and corporate executives
DAVIS & GILBERT LLP
New York, NY
Associate, November 2004 - October 2005
. Drafted and negotiated leases for a variety of landlords and tenants,
ranging from small local companies to large international corporations
. Performed due diligence in connection with major real estate
acquisitions
. Conferred with clients to ensure that the parameters of their real estate
deals were met during the course of each transaction
LUCILLE ROBERTS FITNESS FOR WOMEN MANAGEMENT & THE ROBERTS ORGANIZATION
New York, NY
Associate Counsel, February 2004 - July 2004
. Collaborated with marketing department to approve and draft language for
promotional and advertising materials
. Provided counsel on various property management issues and drafted
correspondence relating to these matters
. Drafted and negotiated commercial real estate leases, various contracts,
SNDAs and estoppel certificates
MODELL'S SPORTING GOODS
New York, NY
Associate Counsel, September 2002 - February 2004
. Negotiated business proposals and drafted contracts, licensing, marketing
and advertising agreements with major entertainment and manufacturing
companies
. Advised marketing department in connection with sweepstakes,
promotions, and contests to ensure legal compliance
. Participated in site-selection, deal-making and rent negotiations and
drafted leases and lease abstracts for new store locations
KING'S COUNTY DISTRICT ATTORNEY'S OFFICE
Brooklyn, NY
Assistant District Attorney, September 2001 - August 2002
Intern, May 2000 - August 2000
. Managed large caseload and interviewed complainants and witnesses to
assess individual cases and engage in trial preparation
. Researched issues of law and drafted pleadings, motions, discovery
demands and responses
. Appeared in court on behalf of complainants
EDUCATION
NEW YORK LAW SCHOOL
New York, NY
Juris Doctor, June 2001
Honors: National Member of the Order of Barristers
Pepperdine University Entertainment Law
Competition, First Place Best Brief Award
Publication: First Place Entertainment Law Brief published in New
York Law School Media Law & Policy Journal
ST. JOHN'S UNIVERSITY
Jamaica, NY
Bachelor of Arts, Political Science; Minor in Fine Arts, June 1998
Honors: Dean's List 1995-1998, Phi Beta Kappa, Golden Key
National Honors Society
SPEAKING ENGAGEMENTS
Brand Activation Association (formerly PMA) Law Conference, Chicago, IL,
November 18-20, 2013
Practising Law Institute, Advertising Law Institute, Chicago, IL, September
22-23, 2013
Practising Law Institute, Data Breach & Privacy Conference, Chicago IL,
July, 2013
American Conference Institute, Crafting a Kid-Friendly Marketing Campaign,
New York, NY, June 2013
Practising Law Institute, Hot Topics in Advertising Law, New York, NY May,
2013
Children's Advertising Review Unit, Annual Conference, Los Angeles, CA,
May, 2013
PMA Law Conference, Chicago, IL, November, 2012
Children's Advertising Review Unit, Annual Conference, New York, NY,
October, 2012
Practising Law Institute, Advertising Law Institute, Chicago, IL,
September, 2012
American Bar Association, Social Media & Self Regulation, New York, NY,
July 2012
Social Media Week, Interactive Advertising Bureau Ad Lab, How Advertising
Self-Regulation Benefits Social Media,
New York, NY, February 2012
PUBLICATION
American Bar Association, Handbook on Consumer Protection, Chapter on
Children's Advertising (pending)
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