Sales Marketing

Wafah Jehou, MBA

*** **** ** *** **

Brooklyn, NY 11209

******@*****.***

Telephone: 917-***-****

+9 years of international business and relationship development

experience/MBA/ Trilingual

professional experience

SunTrade Global Since July 2014

Consultant

STG provides full market development consultancy services to SMEs (Small

and Medium Enterprise)

Services provided are: Business plan writing, digital marketing and sales

plan development, market research, translation and events planning.

www.suntradeglobal.com

IPC Systems, New York, NY February - July 2014

Sales and Marketing Consultant

An international technology systems provider for the financial trading

community

Worked directly with the sales and marketing team on the launch project of

"Unigy" systems

. Prepared and delivered sales presentations and live demonstrations of

"Unigy" to potential prospects and worked with the global sales team

to create and deliver a unified sales proposal

. Developed relationships with IT/Business decision makers (CTO, CIO,

CEO and Director level) from global 500 fortune financial firms such

as BlackRock, Standard Chartered and Santander Bank to promote the new

"Unigy" Enterprise solution.

. Updated SalesForce database and generated sales reports and created

quote template using Oracle.

Tradeview Ltd, New York, NY January 2013- February 2014

VP Business Development - reporting directly to the CEO

A global FX/Commodities/ Futures broker-dealer

. Developed an international sales and marketing strategy for Tradeview

Ltd to gain market share and brand recognition in the EMEA region

. Managed the entire client lifecycle and cross-sold diversified FX/CFDs

and commodities instruments, trading platforms and services and real-

time data feeds offered to marketplace

. Managed and maintained all Know Your Client (KYC) Documentation and

accounts opening procedures

. Tracked and analyzed client P&L and prepared monthly sales reports

. Established a wide network in industry with lead generators, media,

competitors and vendors.

. Developed a digital marketing strategy and launched a sales promotion

that resulted in the acquisition of more than 2000 new accounts. .

FX Direct Dealers"FXDD", New York, NY 2008 - 2012

Business Development Manager

A global leading Foreign Exchange broker-dealer company

. Expanded FXDD's market share in the United States, Europe and the

Middle East by building and maintaining strong relationships with

professional traders, money managers and skilled local representatives

(introducing brokers)

. Managed the sales process, operations and results with FXDD's

introducing brokers and money managers and negotiated monetary profit

. Delivered 121% of Quota in 2011 by growing business 2.5 Million over

previous year and increased client base by 35% versus the company's

15% average growth

. Supported marketing efforts specifically in the digital marketing area

by using different digital channels to reach out to prospects and

clients. Conducted industry benchmark research, for senior management

. Prepared presentations for prospective clients and conducted webinar

sessions to educate them about FXDD's trading platforms and real-time

news feeds solutions

. Worked directly with the compliance team by conducting due diligence

and maintaining KYC

. Interacted with product team, BackOffice and trading team to deliver

the best offer and service to clients and partners and responded to

their needs by promoting an efficient global market.

. Solved trading issues and answered all questions related to trading

FX, FX options, Forex market, commodities such as gold and silver and

trading platforms (Metatrader, Currenex and ECN)

International Quality and Productivity Center "IQPC" - New York, NY

2007 - 2008

Market Research and Conference Director

A global Market Research and Conference Production company

. Conducted in-depth primary and secondary research and organized the

intellectual content of conference programs that reflect timely

business strategies - prepared research reports that were sold to

firms who are looking to integrate new markets or make strategic

business decisions - Specialized in the Finance and Technology

industries

. Organized the logistics of the marketing events and managed projects'

operating budgets

. Communicated with clients over project lifecycle and executed industry

advisory boards and webcasts

. Produced the projects' sales value propositions, conference agenda,

brochure copy and press releases

Orange Business Services, Trading Solutions - New York, NY

2006 - 2007

Marketing and Sales Associate

A worldwide leading provider of unified technology solutions to the

financial trading community and a branch of France Telecom

Provided full marketing support to complete the sales process from

researching and generating new leads to preparing RFPs

. Created a sales database using Act CRM software

. Collected first data from the financial trading community, analyzed

market trends and developed written reports detailing sales and

marketing strategies' recommendations

. Developed public relations programs such as client alerts, greeting

cards, newsletters

. Oversaw planning and execution of client seminars, special events, and

panel participation

. Prepared and managed the marketing budget and reported directly to the

head of Marketing in France

. Built a marketing campaign to launch OBS - Voice Compliance Suite

powered by Nice -the leading provider of voice recording solutions to

the energy trading community: Generated leads, launched an e-mail

campaign, created sales presentation, and organized webinar sessions

Internships

Noble Systems - Atlanta, GA April 2005 - September 2005

International Marketing Consultant

Noble Systems develops call-center software solutions

Developed marketing materials for Noble Systems' branch in Paris, France:

Translation, adaptation and formatting of the American flyers, product

cards, success stories to fit the business and culture of the French market

TIMAC - Bonn, Germany July 2001 - December 2001

International Marketing Consultant

TIMAC is branch of Roullier Group, a European leader in producing and

marketing gardening products

Conducted a market research project to launch a new fertilizer (a French

product) in the German market

Education

Tennessee Technological University - Cookeville, TN

Masters in Business Administration - December 2005

Concentration in International Business and Finance

GPA: 3.87

Member of the Tennessee Tech fund investment group

Master's Degree in International Management - Rennes, France

Ecole Sup rieure de Commerce de Rennes (Rennes International Graduate

School of Business) - September2005

Thesis on the impact of the Internet on the marketing of the car industry

Open University of Great Britain / ESC Rennes

Bachelor of Arts in International Business - June 2004

Project title: "The impact of cyber crime on E-business integration in SMEs

in B2B"

Skills

Computer & Software: Windows, Mac, MS Office Suite, Quark, Goldmine CRM,

Act CRM, Sugar CRM, Oracle CRM, Salesforce.com, Microsoft Project

management, Metatrader4, Currenex, Viking trading, Bloomberg terminal

Languages: fluent French, fluent Arabic, Intermediate level in Spanish,

beginner level in German

Licenses: Registered Forex and Commodity Futures Associated Person (Series

3 and 34)

Activities

Spanish language student at Easy Espanol - New York City - since 2012

Volunteer member at the Actor Theater Workshop - New York City 2009/2010

Member of the MBA Association and Student Magellan exchange program

participant 2004/2005

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