Assistant Administrative

HAYLEY SKYE MCKINNON

** ****** ******, ********, ** 04102 • 207-***-**** ******.********@*****.***

EXPERIENCE

SEO Assistant, Concordia Partners Portland, ME May 2014-present

● Responsible for helping to develop and execute SEO and Pay-Per-Click strategy to increase Google rankings

for the clients of a direct marketing firm

Intern, Vera Wang New York, NY May 2013-September 2013

● Assistant to Alice Childress-Daniels, Vice President of Advertising and Creative Services at Vera Wang,

NYC

● Position included assisting with the development of advertising presentations, marketing plans, brand

objectives and industry presence, most notably:

o Preparation and production of Fall 2014 in-house presentation to exclusive buyers and editors and

preparation for Fashion Week Fall 2014

o Assistant on the set of photo shoots and advertising campaigns

Design Assistant, Cape Shore Inc. Yarmouth, ME April 2011-May 2013

● Graphic design work using Photoshop and Illustrator presentation preparation using Powerpoint, Excel,

and Keynote in addition to commission of new artwork from licensed artists

Intern, Thomas Mezzanotte Photography Fairfield, CT May 2010-August 2010

● Assisted photographer Thomas Mezzanotte with specialty photography and printing, including cyanotype,

tintype, light-sensitive emulsion, and camera obscura projects in addition to an independent study

Administrative Assistant, Royal River Farms Inc. Yarmouth, ME September 2007-July 2013

● Responsible for the scheduling and care of dressage horses in addition to communication with respective

owners

● Competitive dressage rider and trainer

SUMMARY OF QUALIFICATIONS

● Hardworking, creative, self-motivated young professional with major strengths in social media

● Knowledgable in Photoshop, Twitter, Illustrator, Excel, Powerpoint, and Keynote

ACTIVITIES & INTERESTS

Order of Omega Society February 2014-Present

A society of Greek students recognized for their accomplishments in academics and leadership roles

Organization for Cross-Cultural Understanding August 2011-May 2014

Member of an organization which promotes the recognition and appreciation of diversity on campus

Cofounder of WASPGrlProblems, Twitter Account June 2010-Present

Responsible for the co-founding and development of brand identity for a popular parody Twitter

account (which has accrued nearly 6,300 followers to date) and the establishment of connections with

advertisers including Barbour and Brooks Brothers

Beyond Sewanee September 2012-May 2014

Member of a club which seeks to raise awareness of global issues

The Sewanee Collective August 2013-May 2014

Member of a women’s organization which encourages solidarity amongst female students

EDUCATION

Sewanee: The University of the South, Sewanee, Tennessee

● Bachelor of Arts in Political Science, May 2014 GPA 3.9

● Member of the academic organization The Order of the Gownsmen, an honor bestowed upon students who

demonstrate academic excellence and moral character in leadership roles

North Yarmouth Academy, College Preparatory School sixth through twelfth grade, graduated May 2010

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