Sales Financial Analyst

HELENA LIU

** ******* *****, *******, *******, L*R 9J1 • 647-***-**** • ******@*******.***

PROFILE: Forward-focused, multi-lingual financial professional with corporate finance expertise in

budgeting, forecasting, ratio analysis, strategy, and management. Tremendous analytical skills and

detailed oriented with global experience. Delivers strong and sustainable revenue/income gains with

equal expertise in capturing cost reductions through process redesign and performance management.

Expert at building Excel (Access/VBA)-based financial models and tools to maximize profits and

mitigate risks. Familiar with EPR system (SAP FI/CO).

HIGHLIGHT OF QUALIFICATIONS:

A natural leader with experience in conceptualizing and developing systems to increase

efficiency and accuracy of financial forecasting, reporting, and process to maximize

organization effectiveness and profitability.

Details oriented finance and accounting professional with a proven track record

providing input and analysis in a collaborative manner to maximize business processes and

procedures.

Expertise in Canadian GAAP, US GAAP and IFRS with extensive experience in

accounting with exposure to a range of accounting principles, practices, and procedures.

Develops unique solution to complex business problems, utilizing financial analysis and

reporting tools to help management reach informed decisions and make an accretive impact on

the bottom line.

Excellent problem solving, analytical, team development, communications, and decision

making skills with high moral and ethical standards.

Rapidly adapt to new technologies and process expertise with MS Word, PowerPoint,

Excel, Access, VBA and SAP.

Skilled communicator that can easily modify communication styles to accommodate

diverse audiences at any level in the organization.

Candidate of CGA (level 4) and CPA (estimate to complete in 2014).

Core Skills & Knowledge:

• Financial Statements Analysis& Reporting • Corporate Finance • Financial Modeling

• Strategies Planning/ Positioning • Budgets/ Forecasting • GAAP & IFRS

• Complex Reconciliations • PL analysis • Cash flow analysis

• Price/cost/margin analysis • SAP (FI/CO) •Advanced

Excel/Access

• VBA/ SQL • PeopleSoft • ACCPAC& Simple Accounting •Bloomberg

PROFESSIONAL EXPERIENCE:

2007- Present

FRANKLIN TEMPLETON INVESTMENTS

Financial Analyst

Create and maintain financial models for evaluating new business opportunities and risks;

prepare and review full cycle accounting general ledger accounts and Financial Statements; Prepare

accounting information for auditors and answer auditor’s questions.

Developed reports for management analyzing the impact of potential policy changes:

Successfully created and implement a new module for IFIC reporting process to complete the whole

process within 3 hours which would normally take 2 days.

Work with management, finance staff and analyst from across the organization to achieve an

in-depth understanding of their business functions and products and translate this knowledge into

working financial business models.

Provide monthly cost, budget and analysis to Sales, Marketing, Tax, Portfolio Management and

all levels of management. Meantime, respond to ad-hoc inquiries from Marketing and Sales, plus third

parties like: IFIC, Fund data, Morning Star.

Review and reconcile monthly invoices and accounts, prepare monthly analysis and forecasting

to different business units within the Organization.

Support the annual Board report analyses as well as ongoing and ad-hoc revenue and fee

analyses

Document, validate, and implement business revenue rules within profitability system

Prepare business unit and other cross-functional profitability analyses on budget, fees and

revenues as needs

Work independently on various projects Ad-hoc requests

FRANKLIN TEMPLETON INVESTMENTS 2003- 2007

Senior Fund Analyst

Assist the Supervisor in managing, training and developing the line groups, as well as

providing workflow planning

Provide assistance on special departmental projects.

Perform and review the daily, monthly and periodic work completed by the Fund Accounting

Department (FAD) line groups

Process daily corporate actions for most complicated funds - Mutual series funds and US

Hedge fund. Keep abreast of and implement changes in the daily corporate action procedures, the market

practices and general rules and regulations to ensure that capital change information is processed in a

timely and accurate manner. Prepare monthly MER calculations.

FRANKLIN TEMPLETON INVESTMENTS 2001- 2003

General Accountant

MANULIFE FINANCIAL 2000

Planning Analyst (Contract)

BANK OF CHINA, NANJING BRANCH 1997-1998

Internal Auditor

BANK OF CHINA, NANJING BRANCH 1995-1997

General Accountant

EDUCATION /HONORS:

Diploma of Accounting and Finance 2001

Seneca College of Applied Art & Technology, Toronto

Recipient of Outstanding Business Student Scholarship

Student Life Scholarship for achievement in business

Bachelor of Business Administration, concentration in Accounting, 1994

Southeast University, China

Panda Scholarship for Achievement

CSC designation 2001

INTERESTS: basketball, volleyball, reading, music

REFERENCE: Available upon Request

Contact this candidate