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Marketing Manager

Location:
India
Posted:
June 18, 2014

Contact this candidate

Resume:

KANIKA GERA [pic]

Phone: +91-971*-***-***

Email: ******.*****@*****.***

Designation: Technical Support Consultant

Organization: Adobe Systems India Pvt.

Ltd.

Current Role Description:

Close to 4 years of rich experience in Java/ J2EE Development, handling a

role of Technical Support Consultant at Adobe Systems for Adobe Experience

Manager - Web Content Management System for past 2 years. Working on

various Adobe CQ versions CQ6.0, CQ5.x, CRX 1.x, 2.x, CRXDE, DAM, ADEP also

known as ADOBE CQ5 / AEM. Key technology skills include Apache Sling,

Apache Felix, OSGi, Apache Jackrabbit, Java Content Repository, Java

Specification Request, Apache Web Server and Microsoft IIS.

My role includes providing Adobe CQ5 technical support to clients for all

kinds of product related issues e.g. Architecture, infrastructure,

functionality, development, integration, migration.

Current Role Responsibilities:

Handling Customer communication and escalations with ownership and due

diligence to help customer achieve success

Analyzing critical issues for providing RCA and taking corrective measures

to avoid recurrence of similar issues

Recognizing areas that require patching and up gradation for fixing

vulnerabilities

Providing better experience to customer by blogging, tweeting and sharing

the knowledge base articles and important fix/releases.

Worked closely with the key Customers business users, analysts,

infrastructure team, and project managers for complex issue to come up with

the designing & implementation of a solution.

Review and influence design, architecture, standards and methods across the

application and infrastructure technology stack.

Respond to and resolve Production issues in a timely manner within SLA to

minimize impact.

Contribute to the company blog and write related kb articles to support the

customers.

Coordinate, prioritize, and plan changes to the Production environment to

ensure robust and problem free systems.

AEM Skills Training:

Adobe CQ 5.x Author Training

Adobe CQ 5.x Developer/Advanced Developer Training

Adobe CQ 5.x System Admin Training

Adobe CQ 5.x Architect Training

Apache Sling, Jackrabbit and Clustering

Apache Felix, OSGi, Multisite Manager, Digital Asset Management

AEM Product Integration with Various Marketing Cloud Solutions (Site

Catalyst, Test & Target etc.)

AEM E-Commerce Integration (Hybris)

AEM Integration with Adobe LiveCycleForms

AEM Strengths:

Extensive knowledge of CQ's technology stack i.e. Sling, REST, Jackrabbit

and JCR API's

Familiarity with CQ Application Development model. In depth knowledge of

web content creation using CQ as an application.

Development knowledge of templates, components and basic EXTJS.

Knowledge of Workflows- Creation of workflow models, creation of process

steps, defining launchers etc.

Knowledge of Apache and IIS Webservers. Have worked quite extensively on

dispatcher module.

In-depth and hands on knowledge of CQ's core functionalities like

replication, reverse replication, clustering, workflows, DAM, MSM

Have a good knowledge of J2EE, core JAVA and JavaScript.

Working knowledge of different Application servers like JBOSS, Apache

Tomcat, Web logic

Familiarity with software development lifecycle

Experience Summary:

Technical Consultant-AEM Support, ADOBE - August'12-Present

Software Engineer -ACCENTURE (AI-Research & Development) - November 2010

Onwards till July, 2012

Achievements:

Awarded with Quarter Excellence Award Twice in 2011 and 2012 in Accenture

Published Flex assets and whitepapers on performance tuning in Accenture

Services Pvt Ltd, under Accenture Asset Library,

Certified by Accenture in Informatica, Data warehousing and Business

Intelligence at Intermediate Level

Performance Excellence Award, Adobe Q4 - 2012-13 and Q1 2014-2015

Most Valued professional award in Q4 from Adobe CQ5 team in year 2014-15

Participated in Click Asia Summit 2012, Mumbai, India

Awarded as the Fastest Automated Robot developer and Calibrator by "Next

Sapiens"

Awarded as Best GPTW team member in Accenture

Awarded Best speaker at symposiums, debates and won National Level IT

quizzes

Technical Skills:

Platforms & Servers: Windows OS, Linux, JBoss, Apache, Oracle

iPlanet,

Languages & Tools: Java, J2EE, Adobe CQ/AEM, Server Console -

Secure Shell and Putty

SDLC Skills: Requirement analysis, Live Deployments

and Testing, Agile Methodology, Load Monitoring, Configuration

Management, Environment support

Scripting Languages: JQuery, FLEX 4.5 with Cairngorm and PureMVC

frameworks, HTML5 and CSS

Backend: SQL server 2008, Oracle 10g

IDE: Visual Studio 2010, MATLAB, Eclipse Helios

Analytics: Accenture AMAP, Adobe Omniture Site Catalyst, Google

Analytics, Google Webmaster tool, Accenture Digital Diagnostics

Engine and Accenture Digital Optimization

Professional Experience Summary:

Accenture Services Pvt Ltd (Accenture Interactive - R&D):

Marketing Analytics (Java/Flex Development) :

0. Worked on an Agile Marketing Analytics Product, using marketing

methodologies and marketing concepts of Sales optimization,

Simulations - Predictive Analytics for Future Investments, Data

Modeling, Marketing Plan, Customer relationship Lifetime value, Power

and Adbudg functions, Lindo and SAS.

0. Delivered coded modules of automatic customized database generations

and optimized performance tuning.

0. Self Initiatives on Product Performance Improvement, proposed and

implemented major design changes in the marketing analytics product

to bring about provide performance tuning, worked with Accenture US

and Accenture UK teams for the same.

0. Migrated complete Application from Flex 3 to Flex 4, with 3 more

junior resources assisting them in migration.

0. Independently handled various module deliverables with Flex 3 and

Flex 4 using Parsley, Cairngorm and Pure MVC frameworks. Limited

hands on Swiz framework.

0. Developed Customized Flex Components like smart search filters,

calendar picker state, forms, product landing page and many more,

also contributed in designing new functional designs for the product.

0. Handled Integration of Flex Applications using SOAP and remote

objects.

0. Build Configuration Management: Made Client deployments for many big

clients and ensured complete release configurations also prepared

release notes for each release maintain the release quality.

0. Development, Coding and Testing of Java modules and Server Frameworks

used in the marketing analytics product. Developed functionalities

like Optimization of Sales using Saas and Lindo licenses, Implemented

Pagination, Snapshot Management and other Marketing Plan related

modules.

0. Worked on development of Test Framework, Flex Unit Tests, JUnits and

Provided support to Onshore team for defect fixing.

Digital Marketing Experience:

0. Help drive online generated growth for Multiple Brand names through

Online and select campaign web pages by leveraging customized,

automated improvements including design and implementation quality

enhancements, strategic search analytics and multivariate

experimentation.

0. Facilitated a working relationship between corporate marketing and IT

to achieve unprecedented collaboration to define and implement

processes in order to create a culture of preventive and corrective

management of key performance impacting issues.

0. Identified & mitigated performance barriers which undermine or

interrupt conversion process or performance, user experience for

Multiple Clients

0. Worked on corporate risks/liabilities via security or privacy

protection issues based upon customer specific goals, objectives and

desired outcomes for a major US Banking Client

0. Worked collaboratively with corporate marketing, IT and creative

agencies to define and instrument multivariate testing to optimize

targeted conversion behaviors in support of select promotional

campaigns.

0. Worked on tools like Google Analytics and Google Webmaster tools to

establish consistent set of mutually agreed-upon implementation and

design quality standards to help identify and remediate systemic

performance issues across-client portfolio in order to help drive

volume, optimize experiences and control development costs.

0. Supported the implementation of search attributes and alignment

including meta data enhancements across targeted pages to improve

organic search rankings

Projects, Research & Publications:

0. Developed many Flex reusable components assets which are now are part

of Accenture Asset library.

0. Written a Research Paper on "Snapshot Management - Performance Tuning

of AMAP"

0. DTMF CONTROLLED ROBOT: Developed, calibrated and coded DTMF

controlled robot has been developed using 8051 microcontroller. The

robot is controlled by any GSM controlled network in the world. It

performs different programs according to the different DTMF tones. It

uses C/C++, KEIL Compiler, 8051 microcontroller.

0. AUTONOMOUS OBSTACLE AVOIDANCE ROBOT: This is an autonomous obstacle

avoidance robot which has been developed using ATMEGA 16

microcontroller and LDR based color sensor. It uses BASSCOM-AVR

BASIC, ATMEGA 16 microcontroller.

0. Managed the developed of major Research Projects under the

supervision of Next Sapiens:

Arial Vision Parachute System

Un-manned Arial Vehicle

Certifications and Courses:

Title Version Acquired From

Adobe Certified CQ 5.5 Adobe - 30th

Component Developer May, 2014

Java /J2EE Project training 1.6 Ducat, Noida

Autonomous Robot Na Next Sapiens,

Development Roorkee

Passport Details:

Passport Number Date of Issue Expiry Date Place of

Issue

G5601250 04-Oct-2010 03-Oct-017 Ghaziabad

(UP)

Academic Credentials:

Accurate Institute of Management and Technology (AIMT), Greater Noida,

India

Bachelor of Technology (B.Tech.), Computer Science, U.P.T.U., July 2010

71.00%

Cambridge School, Noida, Uttar Pradesh

0. All India Senior School Certificate Examination(AISSCE),Cumulative

Percentage, May 2006 75.00%

Somerville School, Noida, Uttar Pradesh

0. All India Secondary School Examination (AISSE), Cumulative

Percentage, May 2004 82.80%

Personal Details:

Nationality Indian

Date Of Birth 04-09-1988

Permanent Address B-198, Sector-14, Noida, Uttar

Pradesh, India -201301

Father's Name Mr. S.K Gera



Contact this candidate