JEREN CHANG
Cell: 650-***-**** **********@*****.*** http://www.linkedin.com/in/jerenchang
Look for senior product executive positions to create values for your company and
Objective:
customers by utilizing my proven product management, strategic planning, business
development, team building and people management skills in e-Commerce, Mobile,
Search, Big Data Predictive Analytic and Digital Advertising.
A seasoned, customer-centric and roll-up-sleeve product leader with solid product
Summary:
management, business development, team building, and people management skills
specializing in e-Commerce, Search, Big Data Predictive Analytic, Mobile, Digital
Advertising and Customer/Business Analytics in Internet and enterprise scale as VP of
Product in innovative New York and Silicon Valley startups (> 100 people), Sr.
Product Leader at Shutterstock Inc. (IPO in Oct 2012), Yahoo! Search and Microsoft
Bing Search. Deliver more than 15 successful products and services including
Shutterstock e-Commerce, Yahoo Mobile Search, Microsoft Bing Search and Microsoft
Office SharePoint Server. Excellent interpersonal skills with strong technical
background. Diverse product and business portfolio includes:
Business: Search business strategy and roadmap, partnership management, P&L
management, e-Marketing, SEO
Product: E-Commerce, Online product search, Internet Search, Mobile Web/App, Search
product scorecard, Agile product development, Offshore team/product management
Technology: Solr/Lucene, Hadoop, MSSQL Reporting/Analysis/Database, MS
SharePoint
CPXi (2013 – Present) New York, NY
Professional
VP of Product
Experience:
Drive digital advertising product vision and develop product road map to expand
$100M+ annual revenue business with > 40% annual growth via deep customer
understanding, competitor and market analysis
Lead and initiate product innovations in Smart Tag Routing, Publisher Portal, Big Data
infrastructure and RTB prototype projects
Build, manage and mentor a high-performance product management team
Promote Lean Start-up product development processes and methodologies to speed up
product innovation
Interact with top publishers (ESPN.com) and advertisers (Verizon) to gather the
requirements and promote the products
Shutterstock Inc. (2012 – 2013) New York, NY
Product Owner/Lead, Search
Lead and develop search product strategy and roadmap to support multi-year, multi-
product growth in global markets
Drive international revenue growth over 35% in top European markets in 2012 and Q1
2013.
Full P&L responsibility to drive revenue growth via search innovations
Drive and communicate executive facing search product scorecards to provide search
product progress
Manage search product team day-to-day operations to ensure 99.99% uptime service
quality
Recruit, coach, develop, mentor and promote product and technology talents
Identify, develop and manage strategic partnership with advanced technology companies
and top research institutes
Yahoo! Inc. (2011 – 2012) Sunnyvale, CA
Product Lead/Senior Product Manager, Mobile Search
Drive Mobile product to increase revenue over 30% in Q1 2012 via strong user
engagement and distribution
Create mobile product vision with solid strategy and roadmap approved by senior
executives
Lead the product teams across US and Asia regional R&D centers to ensure close
communication, prioritization, planning, execution and timely delivery of high quality
products
Work with business partners to deliver engaging and interactive mobile products
Provide business and product leadership and mentor junior product managers to achieve
their full potential
FutureDial Inc. (2010 – 2011) Sunnyvale, CA
Senior Director of Product Development
Manage a team of engineers and QAs at US headquarter to develop and deliver high
quality server-client and mobile/PC applications
Drive innovative products (FOTA-Firmware Over the Air, DOTA- Diagnostic Over the
Air) to serve high profile customers including Sprint, Verizon, Nokia, Sony Ericsson,
China Mobile, China Unicom, HTC, Acer and Asus
Provide business and technical leadership and mentoring to grow a team of engineers.
Develop, motivate, manage and retain talents.
Work closely with offshore teams in Asia to deliver high quality products
Work closely with Product Management team to develop, review and approve product
roadmap and strategy in specs, PRD and MRD
Develop and drive best practice in software development process
Microsoft Corp. (2001 – 2010) Redmond, WA
Program Manager – Online Business Group (Microsoft Bing Search), 2008-2010
Product Planning and Management
o Help define vision and roadmap for Bing Search and provide inputs from business and
technical perspective
o Analyze market, customer and competitor data to identify product opportunities and
define persona and user scenarios
o Build compelling business case and user scenarios for web and mobile application for
Microsoft Bing Search
o Design and create Product Requirement Document (PRD) and specs of key Index
Generation platform components in two high profile services, Video search and Image
search, account for 6% query traffic in Bing Search
Project Management
o Drive relentlessly to establish solid Software Develop Life Cycle (SDLC) process in
Bing Multimedia Search team. An achievement recognized by top managers in annual
review
o Challenge and raise the quality bar of the Multimedia search service by reducing QFE
(Quick Fix Release) from 6 to 3 in six months
o Drive international software development projects with China engineering team to
complete Video and Image Index Generation modernization
o Negotiate resource and schedule with partner teams to ensure high quality deliverables
o Lead the issues/bug triage and scrum process to decide issue priority and allocate
resource
Initiate and drive high visibility project to build a Multimedia Search Business Reporting
Portal to deliver real time information for managers to make timely business decision
Analyze and report user engagement and traffic trend to provide product and feature
recommendations based on business and customer intelligence information and ensure
the alignment with Bing Search business goals
Actively engage partners to create adequate instrumentation and build reporting pipeline
for Domain Task Pages and Multimedia search
Help to build the team by recruiting and mentoring program managers and vendors
Program Manager – Office Assistance Platform, 2006-2007
Design and write PRD and spec of assistance solutions in SharePoint platform
Gather and analyze requirements from customers and partners
Drive and manage feature development process
Lead the feature team to decide issue priority and allocate resource
Software Engineer – Office Group, 2001-2006
Coordinate cross group quality assurance efforts of backup/restore features in Office
Server 2007
Design backup/restore validation automation framework and coordinate the
implementation in Office Server 12
Design, coordinate and execute the backup/restore quality assurance plan in Office
Server 2007
Drive the customer feedback technology integration (Watson and SQM) in Office
SharePoint Portal Server 2007
Own the full quality responsibility of the central administration features of SharePoint
Portal Server 2003
Design, build and drive all API quality of server admin OMs of SharePoint Portal Server
2003
Automate search query validation process for SharePoint Portal Server v1 SP1
GUS Networks Inc. (2000) Los Angeles, CA
Contract consultant - eBusiness Dept.
Develop the portal site system and integrated it with the original site,
www.Med123.com.
Institute of Information Science, Academia Sinica (1998 – 1999) Taiwan
Research Assistant
Enhance the relevance rate of Radio News Retrieval System by integrating semantic
information.
Field Army of Republic of China (1996-1998) Taiwan
Platoon Leader
Lead and manage a group of 31 soldiers and executed critical military missions.
Manage and organized the training and mission schedule of a military camp.
National Chiao Tung University (1994-1996) Taiwan
Research Assistant
Research Mobile Computing, Mobile IP and Wireless Data Communication technology.
Education: M.S. Computer Science, University of Southern California, Los Angeles, CA, 2000
M.S. Computer Science & Information Engineering, National Chiao Tung University,
Taiwan, 1996
B.S. Electronics Engineering, National Chiao Tung University, Taiwan, 1994
Professional Management Science and Engineering Graduate Certificate, Stanford University,
2014 (expected)
Certification:
Software Product Management Certificate, University of Washington, 2005
Business Writing/Presentation for International Professionals, University of Washington,
2003
Honor and Three academic publications, 1996 – 1997
Awards: Honor of Excellent Officer of 1998, Department of National Defense, Taiwan
Scholarship of Veteran/Women Association, Department of National Defense, Taiwan,
1992-1994