PR, Marketing, IT, Management

Julie Bonn Heath

Email: **************@*****.***

Phone: 503-***-****

Lombard, IL 60148

WORK EXPERIENCE

Employer: Hannah’s LLC, 06/10 to 06/14. (Hannah the Pet Society)

Job Title: Senior Manager of Technology/Communications

Responsibilities:

Marketing & Communications- Implemented and grew Hannah’s social media presence across several channels.

Developed, monitored and tracked Facebook and Google ads. Managed events including trade shows, workshops,

classes and member events with a focus on sales and signing up additional pets. Managed internet, television radio

and print advertising campaigns. Developed procedures related to marketing, sales, technology and branding and

trained team members accordingly. Managed all team member and Hannah member communications. W rote

policies/procedures.

Information Technology- Oversaw technological functions of the company. Im plemented and managed technical

systems including company email, phones/internet, auto -dialer sytem, phone system, queuing system, traffic

counters, cameras and more. Managed technical support and report generation related to these systems. Managed

physical equipment company-wide (5 sites) including computers, printers, x-ray machines, biocams and other

equipment specific to the veterinary industry.

Employer: Self Employed, 03/05 to present.

Job Title: Social Media Expert/PR Professional/Copywriter

Responsibilities:

Build social media platforms and monitor campaigns for multiple clients. Provide PR services including events,

celebrity appearances/endorsements, media appearances and more. Manage multiple blogs. Provide grant writing

and business writing services. Provide copywriting services and Direct Mail Packages. Develop marketing and

growth plans. Implement Internet -based marketing, including Search Engine Marketing, Email Campaigns and

Pay-Per-Click Advertising. Design marketing material. W rite freelance articles for national publications and the

world wide web.

Employer: Famous Footwear, Silverdale, WA, 9/02 to 03/05.

Job Title: Store Manager

Responsibilities:

Managed a high revenue store. Hired, trained, supervised, scheduled and evaluated a staff of 6-12. Organized

m erchandising and ad changes. Received shipment. Ensured corporate compliance and personnel law compliance.

Provided customer assistance and resolved problems. Ensured store security.

Employer: Cloud Nine Sheepskin, Lynnwood, WA, 10/01 to 09/02.

Job Titles: Business Development Manager & Executive Store Manager

Responsibilities:

Developed and qualified sales contacts. Developed wholesale marketing materials. Established customer accounts.

Planned trade shows and displays. Staffed trade shows. Developed sales material. Organized mailings and promotions.

Assisted in production decisions. Assisted in managing internet site. Fulfilled orders. Managed internet customer service

program. Implemented store/office operational procedures. W orked as an Executive Store Manager for the Holiday

seasons 1999 and 2001.

Employer: Northwest Center Industries, Seattle, WA, 02/00 to 07/01.

Job Titles: General Manager of Business Development & Project Manager

Responsibilities:

Responsible for $330,000.00 in sales of janitorial and grounds care contracts in six months. Developed marketing

programs and assisted in material development. Developed sales proposals. Presented at sales meetings. Initiated

follow-up and contract closing. Planned trade shows. Developed advertising and client development programs.

Developed budget and profit parameters. Developed quality control and training programs. Wrote operational

procedures. Supervised sales employees. Also worked as a Project Manager responsible for a million dollar

governmental janitorial and grounds care project. Managed 15 personnel.

Employer: Pet’s Choice, Inc., Bellevue, WA, 11/96 to 6/99.

Job Titles: Hospital Manager & Resource (District) Manager

Responsibilities:

Financial Management- Responsible for the allocation and profit of over 3.5 million in annual revenue. Ensured that

budgetary responsibilities were met and implemented action plans when parameters were out of line.

Operations Development and Allocation- Developed internal and external marketing plans and programs for

veterinary hospitals to increase revenue. Developed company-wide policies and procedures. Ensured that hospitals

were operating efficiently with set procedures.

Hospital Management Supervision- Directly hired, trained, supervised, supported and evaluated up to five hospital

m anagers, five medical directors (in operation-related entities) and twelve associate veterinarians. Indirectly

supervised and supported approximately 120 employees. Provided field visits at least once weekly to hospitals to

ensure that financial goals were met, enforced operating procedures and rated the quality and professionalism of

the hospital and staff members. Assisted the manager in goal setting, mediation with staff m embers/doctors, staff

training and evaluation and developing procedures for smooth operations and excellent client service.

Information Systems- Assisted with software and hardware installations and conversions. Troubleshot and reported

problems to IS department. Handled software including Impromed, WinVet, DVM Manager and Cornerstone.

Staff Training Coordination- Developed and taught Advanced Training Classes for hospital staff members and

m anagement. Trained managers and staff members on the detai ls of the computer software systems and how to

pull needed reports, statistics and information.

Employer: Sentinel Protective Services, Bremerton, WA, 4/93 to 11/96

Job Title: Chief Operating Officer

Employer: Bergquist & Sons, Inc., Bremerton, WA, 1/96 to 6/96.

Job Title: Marketing Director (Temporary PT)

Employer: Holiday Inn, Poulsbo, WA, 8/96 to 11/96.

Job Title: Guest Services Supervisor (PT)

Employer: Cannon Beach Conference Center, Cannon Beach, OR, 1988-1991.

Job Title: Conference Assistant/AccommodationsSupervisor/Kids Klub Assistant

EDUCATION

Copywriting Course, American Writers and Artists, Inc., September 2006 -September 2007.

Real Estate Pre-License Course, Pro-Schools, August 2006.

BA in Psychology with a double minor in Business Administration and Management (12 work credits remaining).

References Available on Request

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