Manager Sales

Christopher J. ScottRussell

*** **** ****** ***** *******, MN 55343

Cell: 612-***-**** ? *****.************@*****.***

Retail Store Management

Results-oriented and award-winning retail sales management professional

with ten years of proven success in delivering increased revenue,

optimizing staff productivity, and reversing underperforming operations.

Dynamic leader with demonstrated strengths in identifying and fostering

the promotional growth of employees and developing top-performing,

customer-oriented teams. Committed to superior service and staff morale.

Key skill areas include:

Turnaround Management Inventory Control / P&L Management

Staff Training / Development Shrinkage Team Building

Customer Loyalty / Merchandising Strategies Employee Morale

Satisfaction Loss Prevention / Security

employment history

Wireless Advocates May 2012 to April 2014

District Manager

Oversee leadership in 12 Costco kiosks (MN, ND, SD,NE, and IA) selling

wireless products and services from Verizon, AT&T, Sprint and T-Mobile,

along with services from DirecTV

Key Accomplishments:

. Led region in sales % to budget June through January 2014.

. Led region in DirecTV protection plans year to date.

. Grand opened four new stores in November 2012 and October 2013.

Gander Mountain - Maple Grove, MN

September 2010 to September 2011

Store Manager

Brought in to reverse negative Sales trends an fix broken process' at the

Maple Grove Location.

Key Accomplishments:

. Number One Store in new Gander Mountain Credit Card activations in the

Company out of One Hundred and Twenty-Two Stores for November 2010.

. Number One Store in the Company in Comp Sales for October through April

2010/2011.

. Number One Store in the Company in Sales Volume percent to budget for

October through August 2010/2011.

Circuit City - Grand Rapids, MI, Nashville, TN, Minneapolis, MN

March 2002 to April 2010

Store Director/District Manager

Challenged to reverse sales and operational trends in underperforming

locations based on previous successes. Hold full P&L accountability for a

$25 million operation. Responsible for devising and implementing

strategies to achieve sales and service goals and customer satisfaction.

Trained and mentored employees to ensure knowledgeable, top performing

teams.

Key Accomplishments:

. Catapulted the run rate from $7 million to $21 million at Grandville, MI

location 2008.

. Exceeded sales projections: 120% to revenue, 135% comp, and 106% of net

operating profits In the Nashville District 2009.

. Transformed employee understanding and buy in of warranties and

installations, boosting the store rating from the region's worst to one

of the best within 90 days at the Portage, MI store 2008.

. Identified and mentored potential managers, resulting in the promotion of

seven operations managers, twelve assistant store directors, and over

thirty sales supervisors.

. Identified as district training manager for managers in training.

Christopher scottrussell employment history continued

Page 2

. Achieved the Best Change in the Region award based on employee surveys;

engaged staff in corporate vision and created an atmosphere of teamwork

and high morale.

. Achieved top net operating District of the year 2007,2008,2009,

. Earned the prestigious Leader of Distinction award four times for ranking

in the company's top ten percent overall in revenue, gross margin,

services, and attachment.

. Won President's Club honors thirty-six months in a row for achieving

goals, including 105% or better to revenue, 100% to gross margin and

maintaining a high customer satisfaction score.

Best Buy - Burnsville, MN / Coon Rapids, MN September 2005 to March 2007

General Manager

Directed daily operations of a $45 million retail operation. Supervised six

managers and eight supervisors. Executed corporate-driven promotions.

Key Accomplishments:

. Produced double-digit comps for two consecutive quarters, defying double-

digit comp down expectations.

. Delivered the first monthly Net Operating Profit bonus for the Coon

Rapids location in nearly two years.

. Mentored and promoted one product process manager and one general

manager.

CIRCUIT CITY - Minneapolis, MN February 2001 to March 2002

Sales Manager

Responsible for all aspects of running a 20 million dollar business

including Home Theatre, Computer, Car Audio and Imaging departments.

Managed four supervisors and 35 employees.

Key Accomplishments:

. Number one Sales Manager in the region 2001.

. Number one sales Manager in the company for sales of big screen TV's

and extended warranties in 2001.

CIRCUIT CITY - Minneapolis, MN September 1994 to February 2001

Commissioned Sales Counselor

Sold consumer electronics throughout the store including computers, car

Audio, and Home Theatre

Key Accomplishments:

. Ranked in top ten out of 750 sales counselors in the Central Division in

the years of 1998, 1999, and 2000.

Education

AS in Audio Engineering

School of Communication Arts / Music Tech - Minneapolis, MN

Recommendations:

"I had the pleasure to travel to Chris's store for 2 weeks of training,

shortly after he became the Store Director at my location and had an

instant impact on the entire store. His honesty and open door policy re-

engaged the whole staff and was true business leader. He was one of the

main reasons that location became a Top 10 location for Circuit City. He

also has the ability to acknowledge and develop talent very quickly. If you

are looking for an immediate impact Leader, then Chris is your guy."

February 9, 2009

Nico Lopez, Assistant Store Manager, Circuit City

reported to Christopher at Circuit City

"Chris is a self-motivated, competitive Retail Leader who drives for

business results and is a proven impact player year over year. Chris's

ability to quickly gain traction in any role and drive business results.

Chris has a track record of leveraging incremental improvement and

execution of key business metrics that ultimately impacted the customer

experience and drove Top-Line Revenue." March 24, 2009

Dan Hannula, Regional Asset Protection Manager- Midwest Region, Circuit

City Stores

managed Christopher indirectly at Circuit City

"It is my pleasure to recommend Chris ScottRussell. Chris worked for me as

a Store Director and District Trainer in West Michigan for over a year.

During his time on my team he demonstrated the ability to motivate, coach,

develop, and drive for results. Chris created a culture in his stores of

winning and high standards for performance and productivity. His affect on

the performance of each location he was placed was substantial and

irrefutable. His approach was systematic, progressive, and was able to be

sustained. Chris has an energizing and enthusiastic personality that allows

him to influence others and build empowered teams. His dynamic leadership

style helps him to drive results and performance metrics while planning and

prioritizing people development and training. In my experience as a

District Manager I have never witnessed anyone with the action orientation

of Chris ScottRussell. His proactive approach to problem solving along with

his almost instantaneous reaction to day to day business opportunities make

him an exceptionally effective leader in the ever changing environment of

retail. I would highly recommend Chris for any Big-box or specialty

retailer management position." January 8, 2010

Brett Viles, District Manager Western Michigan, Circuit City

managed Christopher at Circuit City

"Chris is a results driven manager. Chris possesses a unique pattern of

pulling the best from the talent around him and channeling it into a

mixture of excellence, winning, and positive results. He understands at

high levels what it takes to be successful in the retail industry. I admire

him on so many levels. He has taught me many things over the years and

assisted me several times on directing my career. Truly Chris is an asset

to those around him, to those who report to him, and to any company which

employs him." March 8, 2010

JONATHAN PETERSON, Assistant Store Manager, Circuit City Stores, Inc

worked with Christopher at Circuit City

"Chris is a leader that is high energy, people focused and targeted on

training and developing those around him. Chris is a leader that will make

a very high impact at any position he serves in. Chris would have a

position with me anytime!" February 1, 2011

Tim Lowe, Regional Vice President, Circuit City

managed Christopher at Circuit City

"Chris is a great team-leader, and always getting the best out of the

people he manages. His clarity of thinking, consistent application of

business and leadership principles, to creative, everyday problem-solving

and straight-to-objective enthusiastic direction makes it a lot of fun to

work for and with him. Chris truly strives to put the employee AND customer

front and center when making decisions. Chris gets things done. He is

someone that can be counted on to be engaged, enthusiastic, and to bring a

definite point of view to the table. However, Chris is also reasonable and

doesn't become so fixed on his point of view that he is inflexible in

modifying to accommodate what is right. Chris is a great partner and

definitely someone that you want in your corner when you need to get

something accomplished. He was a tremendous asset to our team. I would

highly recommend Chris." August 25, 2009

Amir Basri, Services and Retail Leadership, Circuit City

reported to Christopher at Circuit City

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