ANTHONY MAKSYMIU
Rochester NY 14610
acebec@r.postjobfree.com
A proven innovative business sales developer with over 19 years of over
achievement sales and management experience seeking an individual sales or
selling sales management position in business to business.
Successfully created and led a new hockey development company, Maksymum
Hockey, through evolution to ownership of a top rated hockey development
company. Increased annual revenue 50% by developing recurring business,
visibility, new business, revenue streams and strategic alignment.
Led development of Maksymum Hockey Junior Program. Acquired, developed and
expanded a Junior franchise into a five team development program. Resulting
growth provided 600% increase in revenue and further developed recurring
income growth for Maksymum Hockey and Athletic Republic Hockey Training
Division.
Selected as Coach of the Year in the Eastern Junior Hockey League 2012-13
and in the Empire Junior Hockey League 2007-08.
Led The Perrier Group of America, Rochester, NY, Poland Spring and Deer
Park Spring Water, the #1 selling bottled water in the USA and the world,
to 2 consecutive years of record-breaking net sales and profits in
Rochester, NY.
Successfully developed and built The Perrier Group of America, Syracuse,
NY. Increased customer base 800% resulting in increased revenue and
profitability.
Maksymum Hockey LLC, Rochester NY (January 2000- Current)
Reason for leaving : Currently selling to partner to pursue a B2B sales
career
Owner/Partner
Created, directed and managed all activities related to brand creation,
meeting strategic brand objectives and marketing action plans. Developed
business model and direction from the ground floor.
Directed and managed all aspects of business including
business/financial, marketing/sales, administration/human resources and
operations
Developed business model and employee protocol to ensure customer
retention and satisfaction
Maksymum Hockey (2000-Current)
Engaged full-time to provide strategic brand growth throughout Rochester NY
and greater hockey community.
Managed development and implementation of training protocols to allow
for consistency and professionalism throughout workforce, offering world
class training on a daily basis
Developed strategic partnerships with youth hockey, high school and
professional organizations to increase customer pool and drive new business
to customer sales
Created marketing materials to promote initiatives increasing
business to customer sales
Consistently led business to an annual 50% increase in revenue
Rochester Junior Americans (2006-Current)
Spearheaded the development of Maksymum Hockey Junior Program. Led
acquisition of Rochester Junior Americans in 2006 and increased franchise
to 5 teams by the 2013-14 season.
Currently serve as General Manager, Coach and Director of Hockey
Operations (2006-present)
Held position on the Board of Directors for the Eastern Junior Hockey
League, Empire Junior Hockey League and currently the United States Premier
Hockey League
Led business to 600% increase in revenue in "new business" resulting
in recurring income growth for Maksymum Hockey and Athletic Republic
Rochester, NY
Increased sales revenue by developing Team Program creating
sponsorship and business advertising opportunities
Successfully placed over 50 players into NCAA College Hockey
including 2 NHL draft picks
Selected as Coach of the Year in Empire Junior Hockey League (2007-
2008)
Selected as Coach of the Year in the Eastern Junior Hockey League
(2012-2013)
Athletic Republic, Rochester NY (2007-Current)
Engaged full-time to provide strategic brand growth throughout Rochester,
NY athletic community. Successfully purchased Athletic Republic franchise
and territory in 2007 and a second Athletic Republic franchise and
territory in 2010. Athletic Republic offers state-of -the-art training
equipment and protocols designed to help increase speed for the athlete.
Developed strategic partnerships with youth hockey, soccer, football,
lacrosse and professional organizations to increase customer pool,
visibility and drive new business to customer sales
Implemented action plans to cross market Athletic Republic in order
to increase revenue and offer unique training opportunities within Maksymum
Hockey and Maksymum Hockey Junior Program
Selected to attend Athletic Republic Hockey Summit 2008 for the
development of hockey protocol, evolution of training
procedures and improving the customer experience
Maksymum Hockey Radio Show (2006-2011)
Developed and co-hosted weekly radio show. Actively designed show format,
sold advertising space, promoted show and developed creative ways to market
Maksymum Hockey Program in environment fun for our customer base.
Built relationship with USA Hockey to promote the show on USA Hockey
website adding immediate credibility to the show content and credibility
for potential sponsors
Achieved over 200% profitability in initial season by selling
advertising spots to local and national business
The Perrier Group of America (January 1998-December 1999)
[pic]
Territory Sales Manager Rochester, NY- Poland Spring, Deer Park Spring
Water, Green Mountain Coffee
Successfully led team of 10 sales reps to record -breaking sales for 2
consecutive years. Managed and trained all employees creating a sales
culture in the workplace.
Conducted weekly sales meetings resulting in increased sales and
employee productivity
Developed Point of Sale materials, business to business and business
to customer, resulting in new product sales and increased product awareness
Created monthly forecasting charts for each employee giving them the
opportunity to exceed previous sales figures and generate excitement within
the team environment
Managed, developed, cultivated and retained all new and existing
commercial accounts in the Rochester area including Xerox and Kodak
Organized monthly sales blitz for all Western NY sales teams
increasing business to business sales
Secured major sponsorships with professional sports teams (Rochester
Red Wings, Rochester Raging Rhinos) and turned the sponsorships into profit
centers
Secured major sponsorships for local events (Sea Breeze Park, Park
Avenue Festival, Corn Hill Festival, etc..) and turned the sponsorships
into profit centers
Created company Trade Show Program increasing business to business
and business to customer sales
The Perrier Group of America ( June 1995-December 1997)
[pic]
Team Operations Manager Syracuse, NY- Poland Spring, Deer Park Spring
Water, Green Mountain Coffee
Directed and managed all activities. Developed territory from a start up
branch to a fully operational business.
Managed, hired and trained all employees on company policy and
procedures
Led daily business to business sales blitz
Anthony Maksymiu Page 2
Increased customer base over 800% from January 1996- December 1997
Managed, developed, cultivated and retained all new and existing
commercial accounts in the
Syracuse area
Secured sponsorship with NYS Fair, turning sponsorship into profit
center through product sales and Trade Show Booth business to business and
business to customer sales
Developed and implemented Hybrid Routing for Home and Office Division
and Grocery Divisions cutting delivery expenses by 40%
Promoted 2 times in first 6 months
Attended Franklin Covey Leadership- Time Management Training (1996)
EDUCATION
State University of New York at Fredonia 1995
Bachelor of Science Degree, Business Administration
USA Hockey Master Certified Coach
Personal: Married, 4 children (1 to 6 years old)
Varsity Hockey Team, Four-year letter winner,
Two-time SUNYAC Hockey Champion
Two NCAA Final Four Hockey Championships
Anthony Maksymiu Page 3