GEORGINA FALZARANO
*** ******** ****** ********, ******** R2L 0A3 Phone :204-***-**** Email:********.*********@*****.***
SUMMARY OF QUALIFICATIONS
On-line help development, user documentation development and training for a software systems
Instructional design, curriculum development, adult training and literacy e ducation experience
Project management skills including design, implementation and co-ordination
Customer Service via phone, email and online management system
Web site development, ecommerce management, social networking and SEO
WORK EXPERIENCE
ELEXSOFT TECHNOLOGIES December 2013 - Present
Lead Customer Service
Manage and implement customer service for a communications company using FreshDesk.
MARKETINGOLOGY September 2001 – October 2013
Partner and Lead Designer
Website design and development specializing in search engine optimization techniques. Completed over 200
websites and Internet marketing campaigns. This has included corporate, e -commerce, information and
video websites. Internet marketing campaigns for logistics and fulfilment services, hotel chains, fashion
stores, consumer product rollouts, training services, pharmacies and more. Skill set includes website design,
SEO, SEM, reputation management, video site development, email campaigns and social network marketing.
FOTKI September 2011 – August 2013
Lead Customer Service
Customer service for an international online photo website with social media, www.fotki.com. Answering
emails and customer service requests including directions for using aspects of the service, managing
password changes and general service requests.
EZEDIA January2001 - April 2001
Senior Technical Writer
Development of a Java based on-line help for a multimedia software product. Also designed training
workbooks and promotional material including web content.
ONLINE BUSINESS SYSTEMS February 1996 – January 2001
Senior Documentation and Instructional Developer
Senior documenter responsible for on-line help development (WinHelp, HTML, Java), user documentation,
user training and business process documentation and integration. Project experience is a wide array of
businesses including: telecommunications, government, financials, non -profit and office management.
JOB RE-ENTRY PROGRAM Program Co-ordinator
Co-ordinator and designer of a training/upgrading program for 60 adults social assistance recipients.
Achieved a 60% job placement rate. Responsible for staff of 6 and development and implementation of all
curricula.
COMPUTER/LITERACY PROGRAM Program Instructor and Designer
Designer and instructor of a literacy upgrading program for adults including learning basic computers skills
WINNIPEG BOYS AND GIRLS CLUB Literacy Instructor/ Trainer
Designed and implemented individualized upgrading program for unemployed, inner city youth and assisted
in career development
JOURNEYS ADULT EDUCATION Program Co-ordinator
Designed and co-ordinated a literacy program for 15 - 25 year olds
RIVER EAST, TRANSCONA-SPRINGFIELD AND INTERLAKE SCHOOL DIVISIONS, MANITOBA CANADA
Teacher
Taught Special Education, Computer Awareness and co-ordinated Resource Teaching program
UNIVERSITY OF MANITOBA Instructor
Taught Computer Applications to Education I for the Faculty of Education- both on and off campus
AWARD
Microsoft Business Innovation Award for the Online Partnership Program, a training program for Microsoft
Certified Developers and Systems Engineers. Responsible for the design and implementation of the
program.
EDUCATION
DREAMWEAVER, COURSEBUILDER AND FLASH
Training seminar in Macromedia DreamWeaver, CourseBuilder and Flash in Nashville, TN
WEB-BASED TRAINING CONFERENCE
Training seminar and conference on utilizing the internet for delivering training
UNIVERSITY OF MANITOBA- EDUCATION
Graduate studies in Educational Psychology specializing in Instructional Design
UNIVERSITY OF MANITOBA- PSYCHOLOGY
* Bachelor of Arts Psychology specializing in Behaviour Modification
REFERENCES Available upon request