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KIMBERLEE CHARCHAN
(cell) 248-***-****
*********@*****.***
OBJECTIVE:
Detail-oriented professional seeks a position that utilizes creative
talents in writing, communications and public relations at a company with
growth opportunity. Looking for a fast-paced position to utilize
education, 25 years of broadcast and four years of corporate experience and
proven capabilities to benefit an organization's goals and communications
strategy.
EXPERIENCE:
Center for Civil Justice &
Legal Services of Eastern Michigan
Flint, MI
Director of Communications
Handled all communications, media, public relations, and social media for
two nonprofit organizations that help low-income people. Wrote news
releases, pitched media, wrote three separate newsletters, web articles and
posted on Facebook, Twitter and Pinterest. Increased likes and followers
for all three social media platforms, tripled website traffic and increased
newsletter open rates. News releases and op-eds published in main stream
news media.
Synergetic Marketing
Commerce Township, MI
SEO Production Manager/Account Manager/Web Content Writer/Blog Writer
Handled website production from first contact with client to live website.
Managed design, writing, programming and all editing for entire process.
Counseled clients in SEO strategy and guided them to a successful website.
Handled keyword research and page design.
WXYZ-TV
Southfield, MI
Producer/Writer/Web-Producer
Produced and wrote live newscasts for on-air and content for wxyz.com.
Experienced in all aspects of television news and sales production. Able
to produce projects from idea to conclusion to the satisfaction of various
clients. Experienced reporter, anchor & commercial talent, plus off-line
editor - Final Cut Pro. Also practiced in inews, powerpoint, word and
excel.
Chrysler Group
November 2001 - July 2005
Manager - Broadcast Media Relations
Handled external communications. Worked with business strategists and
executives to get publicity for Chrysler products to help drive sales.
Consistently responsible for creating and pitching video news releases and
news stories generating 40-million news hits in network and local
television stations throughout the country. Managed two of the largest
budgets in the Communications Department. Worked independently on projects
and managed a team of company employees, clients, vendors and executives to
gain publicity for Chrysler to achieve the company's goals and strategies
for growth. Created a new video housing system to make it easier for
reporters to gain access to product video thereby increasing the number of
stories aired in television markets. Managed a video reporting and library
system. Counseled communications management and executives regarding
broadcast publicity. Managed all broadcast interviews and appearances.
Senior News Producer
Handled internal communications. Managed news department for Chrysler's
television network. Produced, anchored and reported for the 24-hour news
operation and organized video crews and producers. Created new program
cycle to spur employee interest and participation.
BROADCAST EXPERIENCE:
Anchored and produced newscasts for television stations listed below and
served as general assignment, police, and education beat reporter,
specializing in breaking news; also held position as Assistant News
Director, Special Projects Producer and Videographer.
. Fox 17 News At Ten, Grand Rapids, Michigan-1999-2001
. WEYI-TV, Flint, Michigan-1996-1999
. WTVO-TV, Rockford, Illinois-1992-1996
. WILX-TV, Lansing, Michigan-1989-1992
. WWTV-WWUP-TV, Cadillac, Michigan-1987-1989
. WTRX-RADIO, Flint, Michigan, 1986-1987
. WRVO FM-90 NEWSRADIO, Oswego, New York, 1985-1986
COMMUNITY INVOLVEMENT:
Member of the Public Relations Society of America, the U.S. and Michigan
Humane Societies and the Great Lakes Bead Workers Guild; also held the
position of Development and Communications Director for non-profit agency
"Paws With A Cause." Handled public relations for "PAWS" which trains
Assistance Dogs for people with disabilities and co-wrote children's book
for the organization.
INDUSTRY RECOGNITION:
. AP Award for Best Spot News Honorable Mention.
. Two Telly Finalist Awards and Internal Communication's Recognition
Award at Chrysler Group.
. Syracuse Press Club Award.
EDUCATION:
MICHIGAN STATE UNIVERSITY
Bachelor of Arts - Journalism/Criminal Justice, December 1985