Sean E. Kennedy ****.*.*******@*****.***
*** ******* ***** 289-***-****
Stoney Creek, ON L8E 0H1
PROFILE
Marketing Support Presentation Analysis Event Coordination
Enthusiastic, creative and communicative professional with multiple industry experience in sales
training, commercial property, event management and mobile communications. Highly respected for
a collaborative approach in fast paced business environments, contributes by supporting the
business goals of sales and marketing teams with a sharp eye for enhancing client experience.
PROFESSIONAL EXPERIENCE
FUSION LEARNING INC. 2012 – Present
A leading provider of sales strategy, sales management training and consultancy
Desktop Publisher
Collaborates with Client Solution Consultants and Project Managers to create high-quality
customized, professional training materials as well as internal monthly, quarterly and yearly
business plan reports.
Prepares detailed reports such as Sales Culture Survey and Strategic Sales BluePRINTs to
provide clients with detailed insight into their organization.
Liaises with external vendors to ensure all necessary training materials are complete for client
sessions.
Supports Marketing team with planning and executing Breakfast Learning Sessions by managing
timelines, presentation materials, onsite registration and acquiring necessary resources to
provide clients with further knowledge related to sales strategy and business planning.
Participates in the hiring and training of new Desktop Publishers in addition to mentoring staff
from other departments.
CADILLAC FAIRVIEW 2008 – 2011
One of North America's largest investors, owners and managers of commercial real estate
Presentation Coordinator & Sales Analyst
Analyzed sales per sq. ft. results and related financial data for shopping centre properties across
Canada incorporated into quarterly and annual reports which helped management teams be
better prepared in advance for key account and Board presentations.
Created well designed presentations to position information such as retail mix and category
sales results in an easily understood format which supported the leasing and executive teams in
their ability to deliver verbal presentations to attract retailers in lease negotiations.
Collaborated on key consumer research studies such as shopper surveys, retail/office tenant
surveys and brand equity and then designed and delivered internal research reports to highlight
key market, consumer and retail research.
Generated highly polished consolidated report packages recognized for their visual appeal and
note view page content. Reports “told a story” from information that reflected the value
proposition of the corporate property.
Produced a formatted template for reports that could be used by anyone in future applications.
Managed and edited content updates for the corporate intranet website and produced email
blasts for timely employee communications.
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Sean E. Kennedy ****.*.*******@*****.***
GEORGE P. JOHNSON 2006 – 2007
Global integrated event marketing agency
Registration Manager
Created and managed user friendly websites for sales representatives, customers and employees
to register to attend product launches, training seminars and conferences.
Collaborated with event team and client to efficiently plan an event including creating timelines,
communications, e-blasts and acquiring necessary materials to support onsite registration.
Executed over 50 events throughout North America with attendance ranging from 50 to 10,000
for clients such as Research In Motion, Citrix Systems, Cisco Systems Inc. and IBM. Designed
detailed reports for the client regarding demographics, survey responses and feedback from
event attendees.
Managed internal and temporary staff in the event registration booth ensuring proper customer
service was received. Problem solved registration issues pre and post event to maintain
customer and client satisfaction.
RESEARCH IN MOTION 2005 – 2006
Innovative wireless solutions for the worldwide mobile communications market (BlackBerry)
Enterprise Marketing Coordinator (Graduate Internship Program)
Travelled extensively throughout the United States in order to be onsite to ensure product
launches and regional training events were properly executed. Developed a manual for the sales
team to address frequently asked questions regarding product information, promotional
concepts, event proposals and potential swag giveaways.
Supported a marketing and sales team by managing branded product material, product
information and promotional BlackBerry inventory. Created a monthly newsletter for the sales
department to provide up to date information about events occurring throughout the company
and new product information.
Individually produced and collaboratively worked with an advertising agency to create
promotional flyers for sales representatives to market BlackBerry products and events. Served
as catalyst in the development of a new corporate sponsorship allowing for a high profile
BlackBerry promotion.
EDUCATION
UNIVERSITY OF WINDSOR, ODETTE SCHOOL OF BUSINESS 2004
Bachelor of Commerce Degree, Business
SHERIDAN COLLEGE 2002
Business Administration, Marketing Diploma
PROFESSIONAL DEVELOPMENT
DPA COMMUNICATIONS
Intermediate/Advanced PowerPoint
Intermediate/Advanced Excel
Introduction Adobe Photoshop CS4
Advanced Adobe Photoshop CS4
CMC CANADIAN MANAGEMENT CENTRE
Time Management
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