Sales Representative

TIM LAYMAN

** ***** **** *****, *******, NH ( 603-***-**** ( NHLAYMAN3@COMCAST

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SALES MANAGEMENT/LEADERSHIP

Dynamic, versatile, and accomplished professional with significant and

broad-based accomplishments in sales management and leadership roles.

Demonstrated ability to develop comprehensive sales plans, margin budgets,

and strategic pricing. Directs a diverse geographic territory and customer

base. Drives planning and execution of regional and account specific

products. Initiates and maintains strong working relationships with field

sales teams. Exceptional communications and interpersonal skills. Recruits,

trains, and motivates high-performing teams. An innovative problem solver.

A respected colleague.

Areas of Expertise

Sales Leadership ? Sales Team Management ? Training/Mentoring ? Recruitment

Business Planning ? Strategic Pricing ? Inventory Management ? Operations ?

Human Resources

Margin Budgets ? Distributor Relations ? Training Development

professional experience

AGRIUM ADVANCED TECHNOLOGIES, Loveland, CO

Sales Representative, Turf and Ornamentals (2012-2013)

Northeast U.S. Sales Manager, Turf (2011-2012)

. Directed sales and margin activities for 18 sales representatives in

growing markets

. Developed and managed sales and margin budgets and sales plans

. Ensured marketing department's inventory and strategic pricing for each

region area

Key Accomplishments:

. Built project management cases for underperformers; completed

terminations

. Recruited, hired, and trained 25% of active staff

. Coached and directed company's highest grossing and highest margin

volume Sales Representatives

. Led company in sales and margin for entire year ending 108% in sales and

102% in margin attainment (NE Region, 2012)

Sales Representative, Golf, Turf & Ornamentals, 2010-2011

. Prospected un-established territory in Northeastern, MA

. Proposed and closed sales; managed customer base and distribution of AAT

products

ARYSTA LIFE SCIENCE, Cary, NC

Territory Sales Manager, Turf and Ornamental, 2009-2010

. Marketed and closed sales; oversaw distribution of company products to

Arysta distributors and distributor networks in New England and New York

. Trained and mentored distributor sales representatives and customers

through field visits, meetings, seminars, and trade shows

Key Accomplishments:

. Exceeded budget of $2.7MM in gross sales by 11%

. Achieved growth of 23%; exceeded budgeted growth goal of 21%

. Organized and directed five experimental product demos throughout New

England

JOHN DEER LANDSCAPES, Alpharetta, GA

(Note: LESCO changed to JOHN DEER LANDSCAPES through company sale; my

position remained the same)

Regional Manager, 2007-2009

. Led and evaluated activities of 12 point of sale (POS) locations with

combined gross sales of $12.5M

. Guided activities of two outside sales representatives in 4-state area

LESCO INC., Cleveland, OH

Regional Manager, 1998-2007

. Headed sales, operations, and human resources in 12 of 15 growth markets

in the NE

. Initiated and oversaw sales and financial budgets in each area ranging

from $16-22MM in gross sales annually

. Facilitated management of sales plan, stocking assortment, inventory,

and strategic pricing

. Administered personnel management for 15-20 POS locations per region

TIM LAYMAN, Page 2

Key Accomplishments:

. Led Sales & Operations in six U.S. regional markets: NY, PA, NJ, DE, VT,

ME, NH, MA, CT & RI

. Guided into the top 3 (of 24) ranking in margin achievement every year

from 2000-2009, twice ranked #1

. Facilitated region maintaining lowest turnover rate in the company: <5%

(company average 25-30%)

. Awarded "Region Manager of the Year" (2004, 2007)

. Prospected, researched and opened 21 new POS locations in growth markets

throughout the NE (1998 - 2007)

. Closed and/or consolidated 4 locations in overlap markets (2007 - 2009)

. Introduced mechanical service in all POS locations selling high volumes

of equipment; created business template for remainder of company

. Organized customer training seminars annually for 9 different markets

throughout the NE

RBS Manager, 2002-2004

. Developed, authored, and administered training for sales, operations,

and technical categories for all Northeast Zone regions

. Oversaw zone-wide recruitment and selection of staff

. Managed HR within Northeast U.S. regions under guidance of corporate HR

Director

Key Accomplishments:

. Developed field sales and operations training program for entire company

as part of a 4-man team

. Physically trained >180 sales associates in the East Coast zone in

groups of 20-30; set up and monitored quarterly regional follow-up

training sessions

. Administered "Targeted Selection" to all hiring managers in East Coast

Zone

ADDITIONAL ProfeSsional experience

LESCO INC., Flint, MI

Branch Manager, 1995-1997

Assistant Branch Manager, 1995

GRANITE STATE LAWN & TREE CARE, Manchester, NH

Partner/Tree Specialist, 1992-1995

Chemlawn Services., North Andover, MA & Wheeling, IL

Sales & Service Manager, Tree & Shrub Manager, 1982-1991

EducatioN

. Michigan State University, East Lansing, MI, Bachelor of Science

(Science Communications); Bachelor of Science (Agricultural

Marketing), Forestry minor

TECHNICAL SKILLS

. Windows XP and Seven, Microsoft Excel, Word, Access, PowerPoint,

Publisher and Outlook; Cognos PowerPlay

VOLUNTEERISM

. Baseball Coach (Little League, Babe Ruth, Junior High, American Legion

. Basketball Coach (1st to 8th grade)

. Soccer Coach (1st to 6th grade)

. Football Coach (Jr. Pee Wee to High School Level)

. Raymond Youth Athletic Association, Officer and Board Member

. Lamprey River Youth Basketball Association, Officer and Board Member

. Boy Scouts of America, Cub Scout Committee Chairperson, Boy Scouts

Committee Chairperson

. Boy Scout Assistant Scoutmaster

. Boy Scout Merit Badge, Instructor and Counselor

. Kennicum Fish & Game Club Advisory Board

. Raymond Sportsman's Club, Member, Officer and Advisory Board

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