Christopher Draper
***********@******-**.***
Cell: 416-***-****
CAREER OBJECTIVE
To attain a position where my strong marketing background, excellent
project management skills, and high web competence will provide a positive
environment for your business.
HIGHLIGHTS OF QUALIFICATIONS
Experience in:
Numerous office-based software and design programs
Working with HTML, Jquery, Javascript, Wordpress, Joomla, CSS and Google
Analytics
Adobe Illustrator, Photoshop, Premiere, After Effects and Dreamweaver
User experience web design
Responsive web development for mobile and tablet devices
Wordpress development and CMS management
Eloqua and other marketing automation software
Preparing communications, progress reports, meeting agendas and minutes
Planning and executing SEO and PPC campaigns
Managing large corporate projects from beginning until completion
Overseeing teams of professionals to ensure project deadlines are met
Writing and creating newsletters, website copy, blogs, and booklets
Preparing and delivering presentations to senior staff and clients
Conducting industry research and analysis
Tracking metrics and performance analytics
Social media marketing, blog marketing, and interactive advertising
Video production & video editing
Managing accounts and dealing with clients in a timely manner
RELATED EXPERIENCE
Digital Marketer & Designer
Torque Productions
Current
Designed marketing materials across multiple formats for a diverse range of
campaigns
Translated business strategies into visual concepts & established
relationships with multiple clients
Created SEO friendly content for advertisements and monitored analytics
Created social media campaigns for clients and updated Facebook, Youtube
channels on a regular basis
Created wireframes and original web designs. Coded these websites using
HTML 5, CSS 3 and Javascript in Adobe Dreamweaver
Met with clients to ensure projects were on scope and met deadlines
Developed websites for mobile and tablet devices
Designed original banner ads and newsletters
Digital Marketing Coordinator
Circle of Care, Toronto (contract)
2012-2013
Helped design and program new company website using Dreamweaver HTML 5 and
CSS
Assisted the IT department with various duties
Conducted industry research and analysis
Updated company website on a regular basis using Wordpress
Planned & implemented SEO and social media strategies
Used excel spreadsheets to organize and interpret data
Setup and updated Facebook, Twitter, YouTube and LinkedIn accounts on a
regular basis
Prepared communications, progress reports, meeting agendas and minutes
Created and moderated blogs and online company content
Created original press release content and coordinated PR releases with
media
Answered phones and assisted with other administrative tasks
Monitored all web analytics and made keyword suggestions to senior staff
Attended industry events and conferences
Digital Marketing Coordinator
Convurgency, Toronto
2010 -2012
Created SEO audits for large companies & managed major website projects
Met with clients to discuss design strategies & web analytics.
Managed a small team of developers to ensure project milestones were met.
Assisted with the creation of online newsletters using Dreamweaver and
html.
Created original blogs & e-mail blasts as well as video content for
clients.
Monitored social media channels and ensured sites met with W3 accessibility
standards.
Used A/B testing to ensure websites met optimum web traffic.
Initiated social media planning and Facebook advertising
Conducted industry research and analysis
Initiated e-mail blasts and catalogued results
Assisted with sales presentations and cold calls
Developed blog articles & prepared website content for several websites
Managed major projects from early designs to site completion and launch
Marketing Coordinator
The Canadian Press, Toronto (contract-maternity leave)
2009 - 2010
Used SEO optimization and Google adwords to increase web traffic
Designed, created and placed online and e-mail advertisements
Updated website weekly using html
Setup company Facebook/Linkedin accounts & updated on a weekly basis.
Wrote, filmed and edited online videos
Created company logos using Flash
Initiated e-mail blasts and catalogued results
Wrote industry articles and other online material
Assisted in sales activities for The Canadian Press Images
Assisted in photo archiving of images as well as client presentations
Planned and directed advertising and marketing campaigns
Assisted with administrative duties and business-to-business communications
EDUCATION
Web Design
Sheridan College 2013-
2014
Relevant Courses:
Responsive Web Design User
Experience Design
Advanced Dreamweaver techniques
JavaScript/jQuery/CSS 3/HTML 5
Advertising
2007 - 2009
Centennial College, Toronto, ON
Relevant Courses:
Interactive Communications
Integrated Marketing
Strategic Planning
Business Communications
Film Production 2005 - 2007
Toronto Film School, Toronto ON
ADDITIONAL INFORMATION
Personal Skills
Reliable, curious, ambitious, humble, free thinker
Things I enjoy:
Music, Film, Fitness, Martial Arts, Travel, Science, Car engine repair,
Writing, History
REFERENCES/PORTFOLIO
Available upon request