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Marketing Sales

Location:
East York, ON, Canada
Posted:
May 06, 2014

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Resume:

Christopher Draper

***********@******-**.***

Cell: 416-***-****

CAREER OBJECTIVE

To attain a position where my strong marketing background, excellent

project management skills, and high web competence will provide a positive

environment for your business.

HIGHLIGHTS OF QUALIFICATIONS

Experience in:

Numerous office-based software and design programs

Working with HTML, Jquery, Javascript, Wordpress, Joomla, CSS and Google

Analytics

Adobe Illustrator, Photoshop, Premiere, After Effects and Dreamweaver

User experience web design

Responsive web development for mobile and tablet devices

Wordpress development and CMS management

Eloqua and other marketing automation software

Preparing communications, progress reports, meeting agendas and minutes

Planning and executing SEO and PPC campaigns

Managing large corporate projects from beginning until completion

Overseeing teams of professionals to ensure project deadlines are met

Writing and creating newsletters, website copy, blogs, and booklets

Preparing and delivering presentations to senior staff and clients

Conducting industry research and analysis

Tracking metrics and performance analytics

Social media marketing, blog marketing, and interactive advertising

Video production & video editing

Managing accounts and dealing with clients in a timely manner

RELATED EXPERIENCE

Digital Marketer & Designer

Torque Productions

Current

Designed marketing materials across multiple formats for a diverse range of

campaigns

Translated business strategies into visual concepts & established

relationships with multiple clients

Created SEO friendly content for advertisements and monitored analytics

Created social media campaigns for clients and updated Facebook, Youtube

channels on a regular basis

Created wireframes and original web designs. Coded these websites using

HTML 5, CSS 3 and Javascript in Adobe Dreamweaver

Met with clients to ensure projects were on scope and met deadlines

Developed websites for mobile and tablet devices

Designed original banner ads and newsletters

Digital Marketing Coordinator

Circle of Care, Toronto (contract)

2012-2013

Helped design and program new company website using Dreamweaver HTML 5 and

CSS

Assisted the IT department with various duties

Conducted industry research and analysis

Updated company website on a regular basis using Wordpress

Planned & implemented SEO and social media strategies

Used excel spreadsheets to organize and interpret data

Setup and updated Facebook, Twitter, YouTube and LinkedIn accounts on a

regular basis

Prepared communications, progress reports, meeting agendas and minutes

Created and moderated blogs and online company content

Created original press release content and coordinated PR releases with

media

Answered phones and assisted with other administrative tasks

Monitored all web analytics and made keyword suggestions to senior staff

Attended industry events and conferences

Digital Marketing Coordinator

Convurgency, Toronto

2010 -2012

Created SEO audits for large companies & managed major website projects

Met with clients to discuss design strategies & web analytics.

Managed a small team of developers to ensure project milestones were met.

Assisted with the creation of online newsletters using Dreamweaver and

html.

Created original blogs & e-mail blasts as well as video content for

clients.

Monitored social media channels and ensured sites met with W3 accessibility

standards.

Used A/B testing to ensure websites met optimum web traffic.

Initiated social media planning and Facebook advertising

Conducted industry research and analysis

Initiated e-mail blasts and catalogued results

Assisted with sales presentations and cold calls

Developed blog articles & prepared website content for several websites

Managed major projects from early designs to site completion and launch

Marketing Coordinator

The Canadian Press, Toronto (contract-maternity leave)

2009 - 2010

Used SEO optimization and Google adwords to increase web traffic

Designed, created and placed online and e-mail advertisements

Updated website weekly using html

Setup company Facebook/Linkedin accounts & updated on a weekly basis.

Wrote, filmed and edited online videos

Created company logos using Flash

Initiated e-mail blasts and catalogued results

Wrote industry articles and other online material

Assisted in sales activities for The Canadian Press Images

Assisted in photo archiving of images as well as client presentations

Planned and directed advertising and marketing campaigns

Assisted with administrative duties and business-to-business communications

EDUCATION

Web Design

Sheridan College 2013-

2014

Relevant Courses:

Responsive Web Design User

Experience Design

Advanced Dreamweaver techniques

JavaScript/jQuery/CSS 3/HTML 5

Advertising

2007 - 2009

Centennial College, Toronto, ON

Relevant Courses:

Interactive Communications

Integrated Marketing

Strategic Planning

Business Communications

Film Production 2005 - 2007

Toronto Film School, Toronto ON

ADDITIONAL INFORMATION

Personal Skills

Reliable, curious, ambitious, humble, free thinker

Things I enjoy:

Music, Film, Fitness, Martial Arts, Travel, Science, Car engine repair,

Writing, History

REFERENCES/PORTFOLIO

Available upon request



Contact this candidate