Project Management

SOMAK ROY

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Address: **N South Sinthee Road

Kolkata- 700050

Contact no: 983-***-****(M)

E-mail ID: ********@*****.***

Objective:

To get associated with a motivated team in the field of marketing, where I

can sharpen application of domain knowledge & experience in the specialized

area and grow with the organization.

Professional Qualification:

COURSE INSTITUTE BOARD/ UNIVERSITY Specialisation YEAR OF PASSING

Percentage obtained PGPM(MBA) GLOBSYN BUSINESS SCHOOL-KOLKATA

Autonomous Marketing and Human Resource Management 201*-****-**

Educational Qualification:

COURSE INSTITUTE BOARD/ UNIVERSITY YEAR OF PASSING Percentage obtained B.SC (Hotel Management) IHRM Punjab Technical University

200*-****-** Intermediate St. JUDES HIGH SCHOOL ISCE 200*-****-**

Matriculation W.W.A COSSIPORE ENGLISH SCHOOL ICSE 2005 64

Projects during PGPM (MBA):

1. MARKETING MANAGEMENT - This marketing project precisely involved a brief

research of the marketing strategies like differentiation strategy,positioning strategy etc. adopted by different players of media like

television industry, print media etc.

2. INTERGRATED MARKETING COMMUNICATION STRATEGY OF CUSTOMIZED T-SHIRT -

This project highlighted on branding strategies of customized t-shirt.

3. FEASIBILITY OF CUSTOMIZED T-SHIRT - This project involved business

research on customized t-shirt. The survey on the acceptance of this

product in the market.

4. IMPORTANCE OF PHYSICAL EVIDENCE IN SERVICE MARKETING - This project

highlighted on the importance of physical evidence as one of the 7Ps.

5. COMMUNICATION PATTERN IN MANUFACTURING ORGANISATION - Comparison of two

companies to see how the flow of communication takes place according to the

hierarchy.

6. PRODUCT AND BRAND MANAGEMENT OF SANITARY NAPKINS - Developing a product

and branding of sanitary napkin.

Summer Internship Projects:

Company: IMRB INTERNATIONAL.

Profile: Auditor for Stand Alone Counters & Institutions.

Primary Project:

1. Umbrella: It Is a mystery audit project on different airtel

relationship centre outlets & institutions.

Secondary project:

1. ITOPS: this project deals with penetration of computer and its related

products.

2. Alpha: It's a central location test on ITC Fiama Di Wills Mens

Facewash.

3. AMRI Study: It's a survey to predict the demand of Amri hospitals

within doctors, employees, patients.

Professional Experience: (January 2013 - Present)

Company : PEPSICO INDIA HOLDINGS PVT. LTD (Fritolay Division)

1. Distributor Management

. ROI Management.

. Additional Investment management & control.

. Fund flow Management.

. Claim Management.

2. Team building along with relationship building with the Institution

accounts.

. Strategic leadership

. Motivation flow within the team.

. Monitoring necessary follow-ups

. Monitoring top down & bottom up information

flow in the team.

3. Catering & cracking Institution accounts (like: Hospitals, Hotels,

Airlines, Schools, Colleges, Bars n restaurants, Coffee Shops, Sports

Clubs etc) through proper planned visits and handled traditional

trade channel also.

. Key account Management.

Computer Proficiency:

Operating system: windows xp, windows 7, vista.

MS Windows, MS Office

Extra Curricular Activities:

. Member of Rotaract international .

. Member of a non-profit seeking charitable organization named S.T.S.C.A

(Seven Tanks Sports & Cultural Association)

. Member of NHRD.

. Active Participation in back stage operation of SERENDIPITY 2012

Special Achievements:

. Arranged blood donation camp with other members in my locality with

budget constraint.

. Won inter school championships like Carom, Football.

. Participated in Anandabazar Ananda 20 - 20 debate competion.

. Arranged a diwali gift ceremony in my college for the blue boys.

My Personality Traits:

1. Amiable & cooperative.

2. Persuasive.

3. Organizer.

Hobbies:

. Listening to music.

. Working with charitable organization.

. Shopping & Traveling new places.

. Playing Computer Games.

Personal details:

Date of Birth: 21st september, 1989

Father's Name: Swapan Kumar Roy

Language Known: English / Bengali / Hindi

Nationality: Indian

Sex: Male

Marital Status: Single

Declaration:

I hereby declare that the information provided here by me is true to the

best of my knowledge.

Date:

Signature:

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