Marketing Management

SHALINI SINGH

Plot no-***,sher-e-punjab • Andheri east-400093,Mumbai

976-***-**** • **.************@*****.***

OBJECTIVE

To work with best of my abilities and strength, in order to give definite results to the organization while carrying the

attitude to grow further with excellence.

PROFILE

Diligent & result oriented professional; completed PGDM in Marketing and Finance from International School of

Business & Media, Pune; having an inborn analytical aptitude & determined to carve a successful and satisfying career in

the industry. Currently spearheading as Product Executive-Business Banking with Deutsche Bank. Quick learner with an

eye for precision and fine details, with the ability to give consistently good output for long hours under stringent time lines.

Core Competencies

Business Analysis • Product support • Business Process Flows •Vendor management

• Liaisoning •Lead management • Foreign exchange •Data Analysis •MIS •MS Excel

PROFESSIONAL EXPERIENCE

DEUTSCHE BANK AG., MUMBAI (India) June 2012 - Present

Product Executive-Business Banking

• Issuance of Forex card rate on daily basis.

• Trading in currencies like USD, GBP, EUR, JPY, CHF, SEK, etc. for value CASH, TOM & SPOT basis

• Quoting and negotiating rates with trading desk on behalf of branches and getting the best rate for the client

and processing the same in the system.

• Managing, controlling and reviewing Forex margin to clients.

• Liaisoning with FFMC (Thomas cook) for daily traveller cheque and currency notes.

• Helped buyers and sellers find the best rates for their purchase.

• Taking cover for the company for the exposed risk in Forex market and making sure that positions are square

off at EOD

• Making sure expected profits from Inter-bank dealings are achieved.

• Maintaining sound Knowledge of the economy, financial markets and business.

• Developing tracking reports and analysis of Forex transaction on the margins at portfolio level

• Supporting branch banking by providing them with -Monthly trade & FX data with analysis.

• Disseminated leads and cross-sell data for current account and trade and working capital acquisition.

• Delivered file analysis relating to ancillary product of business banking-Cash management services etc.

• Handling vendor management for Trade and working capital lending

• Acting as a coordinator for sales by continuous follow up with the resources.

• BTL marketing activities –leaflet, mailers etc. by coordinating with marketing team

• Ensure proper delivery of work flow by acting as a liaison with all SBU’s – global market, Trade & asset

Operation, branch banking, marketing, global transaction banking, finance, accounts payable team.

PEOPLE EDGE PRIVATE LTD(Internship) April 2011 - July

2011

• Project Title-Devising sourcing strategy for an international BPO and studying the effectiveness of CRM

• Methodology-Identification of flaws in the existing process through Questionnaire, personal interviews with

staff members as well as clients & customers with a sample size of 100+ respondents. Analysis of Secondary

data and devising a multi-tiered CRM solution.

EDUCATIONAL QUALIFICATIONS

PGDM (Marketing and Finance) - International School of Business and Media, Pune; CGPA 6.14/8 (2010-12)

B.B.A (Marketing) – Birla institute of technology,Mesra; 80% (2007-2010)

I.C.S.E Board XII (PCB) –Mount carmel school,Dhanbad, 82% (2007)

I.C.S.E board X - Mount carmel school,Dhanbad, 80% (2005)

SOFTWARE PROFICIENCY: MS Office, Computer Application, HTML, & Internet Application.

CERTIFICATION-

• Pursuing FIMMDA course from NSE

• Completed FEDAI training

LANGUAGES KNOWN: Hindi & English

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