Mrketing/ Business Developmen
Resume:
Tony Jones
Raleigh, North Carolina 27610
919-***-**** - Home
919-***-**** - Cell
Skills Summary
A marketing and business development specialist uniquely qualified with
thirty years of marketing and sales experience: special emphasis on
developing marketing and sales campaigns, merchandising and advertising
techniques, public relations exposure strategies, staging sales momentum,
television, radio and video production. In addition, experience in
electronic marketing and data base development and management.
Professional
Experience
Director of Sales (with Marketing Responsibility)
2001 - Present
Correction Enterprises
Raleigh, North Carolina
. Direct, plan, motivate and manage the day-to-day marketing, sales and
promotional activities of six account executives and two sales support
staff, generating over $25,000,000 in revenue, from seven different
industries.
. Produced and directed the PICA Award winning DVD, "The Correction
Enterprises Story" as the major marketing/public relations tool used
by the organization.
. Lobbied the North Carolina General Assembly for the passage of House
Bill 648 that authorized the marketing and sales of products within
the State of North Carolina.
. Produced the largest sales increases in the organization's 100 year
history including new business development projects.
. Developed and implemented a new email marketing system; and built and
managed a data base of over 120,000 email profiles of state agencies
and state employees.
Marketing Consultant
1997 - 2001
Tony Jones, Inc.
Raleigh, North Carolina
. Implemented new business development, marketing strategies,
promotional programs and sales campaigns for small businesses in
Texas, North Carolina and California.
President/CEO
1992 - 1997
Universal Paints & Coatings, Inc.
Dallas/Fort Worth, Texas
. Guided the company from zero to more than four million dollars in
paint contracts in just four years, starting with two employees in
1992 to sixty-seven employees in 1996.
. Major construction projects included Dallas Love Field Airport, Texas
Rangers Baseball Stadium, Dallas Imax Theater, Dallas-Fort Worth
Airport and AMD Clean Room.
. Planned and directed all business functions as well as corporate
development.
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Manager of Corporate Sales
1991 - 1992
Surface Protection Industries, Inc.
Los Angeles, California
. Developed and implemented specialized marketing and public relations
programs for Fortune 500 Corporate clients.
. Directed the day-to-day management of business development activities
within city, state and federal governments.
Vice President of Marketing and Sales 1988
- 1991
Munch-A-Million, Inc.
Fort Worth, Texas
. Successfully moved the company from a regional producer of bakery
products into national and international markets.
. Developed and directed the day-to-day management of the company's
broker and distributor sales, both military and commercial.
. Planned and coordinated all marketing campaigns, merchandising,
advertising, promotional and publicity activities.
. Within the first fourteen months, new product sales increased from
$1,500 per month to more than $100,000 in monthly sales, nationally.
Vice President of Marketing
1983 - 1988
Front Row Management
New York, New York
. Re-directed and implemented the company's music focus from pop/r&b
music to gospel music.
. Signed personal management and tour management contracts with major
established gospel stars, making two trips to the Grammy Awards,
including one Grammy nomination as Executive Producer for Best Gospel
Album of the Year.
Director of Artists Development
1982 - 1983
Pretty Pearl Records, Inc.
New York, New York
. Managed and directed artist's development for the record label owned
by Hall of Fame basketball player Earl Monroe.
Artist's Manager
1980 - 1982
California Booking, Inc.
Los Angeles, California
. Worked as a licensed booking agent, securing U.S. performance dates
for major touring artist in pop/ r & b music.
Director of Artist Relations
1975 - 1980
Warner Bros./Whitfield Records
Los Angeles, California
. Planned and coordinated all marketing and promotional campaigns and
day-to-day management of a wide variety of recording artists.
Monitored contractual obligations, performance dates, fee negotiations
and exposure activities.
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. Organized and managed more than 850 live concert appearances
throughout the United States, three major foreign tours covering
England, Holland, Scotland, Japan and West Africa, three national
radio commercials and a variety of video productions.
. Producer/Director of the 90 minute weekly radio show. "The Soul Sound
Countdown", which aired on 1580 KDAY radio in Los Angeles, California.
Show was sponsored by United Venters Wine Company in San Francisco,
California.
. Received nine RIAA Certified Gold and Platinum Sales Awards.
Manager of Market Development
1973 - 1975
The Flying Tiger Line, Inc.
Los Angeles, California
. Designed the marketing plan, sales strategy, staffing requirements and
the implementation schedule for pick-up and delivery service of air
cargo in Chicago, Cleveland, Hartford, Philadelphia and San Francisco.
Flying Tiger Line, the worlds largest all-cargo airline, was
purchased by Federal Express in 1980.
Market Consultant
1970 - 1973
Cunningham/Short/Berryman, Inc.
Los Angeles, California
. Managed and coordinated various government contracts to provide
management, marketing and technical assistance to small businesses
throughout Southern California.
Sales Administrative Assistant
1969 - 1970
IBM Corporation
Los Angeles, California
. Worked in sales administration to prepare for entrance into the IBM
sales training program.
Education
Hampton University
Bachelor of Science - Marketing
Hampton, Virginia
IBM Corporation - Western Region Sales
Training Techniques
Los Angeles, California
UCLA
This Business of Music
Los Angeles, California
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