East Hampton, CT
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EDUCATION BRAND EXPERIENCE
Temple University Philadelphia, Pennsylvania Health Care
School of Communications and Theater Connecticare
Bachelor of Arts Aetna
Advertising Major; English Minor UnitedHealthcare
Cigna
PROFESSIONAL EXPERIENCE
Insurance
More than Words, LLC Owner/Creative Copywriter Jan. ’12 - Present Travelers
Strategy, concept and copy development for branding, TV, radio, print, OOH, MassMutual
Phoenix
web, social media and more.
Education
Pita Group Senior Copywriter August ’07- December ‘11
Manchester Community College
Creative strategy and concept development
University of Connecticut
Copywriting/scriptwriting for all advertising mediums Trinity College
Client creative presentations Journalism & Media Academy
Talent direction during shoots/recordings Magnet School
Capitol Region Education Council
Project management, as needed
Hospitality/Entertainment/Tourism
Outthink, LLC. Copywriter March ’06 – April ‘07
Seminole Hard Rock Hotel & Casino
Concept and copy development for all advertising mediums.
Mohegan Sun
CT Forum
LEGO Systems, Inc. Writer/Editorial Assistant June ’05 – March ‘06
CT Tourism
Concept and copy development and research for:
Cultural Alliance of Fairfield County
- LEGO Club Magazine content, including comics, news stories, games,
instructions Transportation
Roncari Express Valet Parking
- Advertising efforts, including direct mail, print, web and TV
Circle Line Downtown
- Sales web product descriptions
Foley Carrier Services
Some administrative duties, such as internal distribution of magazines.
Financial Services
ONLINE PORTFOLIO Union Savings Bank
http://www.slideshare.net/npalmerct/passion-with-a-purpose-11351302 Simsbury Bank
American Eagle Federal Credit Union
Litchfield Bancorp
RECOMMENDATIONS
“Having worked with dozens of writers, at local and national agencies, I Fitness
Cardio Express
found Nicki Palmer one of the most pleasant, imaginative and efficient people
Empower
I have ever worked with. Many creative thinkers tend to wander off task, or
to lose sight of deadlines. She is able to brainstorm a project, reflect back your Non-Profit
thoughts in order to boil down an idea, and easily transition between the Girl Scouts of CT
needs of large or small companies. The work she did for us at Roncari was Hartford Public Library
End Hunger CT
always terrific. A joy to work with!”
Foodshare
-Marnie Cooper, Sales and Marketing Manager, Roncari Express Valet Parking
(former client)
Construction
Centerplan Construction
“Nicki's copy gets to the core of what your customers want (and need) to
NorthEast Builder's Finish, Inc
know. Her intelligent and unexpected wordplay will sell your idea, product, Solidus
service or point-of-view with humor, whimsy and heart. From brand identity
development to integrated print-broadcast-digital-social campaigns, she'll Other
LEGO
take your concept from paper to prose that POPS!”
3M
-Jenny Smith, Principal and Founder, Acuity PR LLC (former colleague)
Kidde