Elizabeth B. Lutz

*** ***** ******* ****

Simsbury, CT 06070

acc7zk@r.postjobfree.com 860-***-****-cell

Objective: To secure a position with a dynamic Marketing company where my work ethic, passion, and persistence

will contribute to the success of the organization while providing me with the adequate skills and experience for career

growth.

Education:

Bachelor of Arts, Communications/Journalism Minor: Sociology

Salisbury University Salisbury, Maryland

My Online Portfolio: http://elizabethblutzportfolio.weebly.com/

Experience:

Marketing Coordinator November 2013-Present

Flex Direct USA, Waterbury, CT

Spearheaded as the sole Marketing Specialist for Flex Direct USA which is a fairly new direct marketing company

specializing in D2D Sales. Created marketing ideas for Social Media content for the business page on Facebook,

LinkedIn, Mobile Marketing programs and through referrals. Communicated with Sales Reps to gain insight on

demonstrated RGU’s, analyzed social media analytics and data. Communicated with Radio personalities and attended

job fairs as a marketing tool for the business as well as a recruiting capability.

Social Media Coordinator/ Executive Assistant August 2013- October 2013

Beauty Solutions, Ltd, New York, NY

Managed and created Social Media content for two separate Facebook pages and was in charge of building brand

awareness and engaging fans. Pitched to bloggers and publications, compiled media lists, and wrote and edited press

releases for each brand. Spearheaded product mailings, and assisted in Customer Service. Assisted the CEO of the

company with daily needs such as scheduling, e-mail correspondence, telephone follow up and filing many important

documents.

Trade PR Intern Spring 2013

Brand Action Team LLC, Avon, CT

Worked closely with the trade PR team on multiple accounts. Complied Media lists, pitched to bloggers and

publications, researched relevant information, wrote and edited press releases, and orchestrated various product

mailings.

Freelance Blogger December 2012 – February 2013

HotBecause.com

Wrote and edited a weekly blog posting for HotBecause.com which is a lifestyle, fitness, and dating blog based out of

Boston targeted for young women ages 18-24. Responsible for coming up with fresh ideas and stories

that are relatable and engaging to the “Hot Because” audience.

Editorial Intern/ Marketing Assistant June 2012 – November 2012

West Hartford Magazine, West Hartford, CT

Conducted interviews, coordinated photo shoot details, and wrote a cover story feature on eight terrific teens from

local high schools in the area. Planned a highly successful 150 attendee 1st year West Hartford Magazine anniversary

event and fundraiser for The Children’s Museum. Assisted the Publisher in administrative tasks.

Activities/Volunteerism:

● Delta Gamma Sorority – 2009 - Present

● Service for Sight (Anchor Splash Fundraiser) – 2010, 2011 – 100% of goal

● Relay for Life (American Cancer Society) – 2009, 2010, 2011

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