Pamela S. Pirogowicz ● **** Herbert St. ● Mogadore, Ohio 44260
Home: 330-***-**** ● Cell: 330-***-**** ● *********@***.***
Summary
Marketing and sales support professional with particular expertise in promotional and public relations
communications, trade show and event management, customer interaction and administrative/office
supervision. Intelligent achiever strongly motivated to reach all organizational and personal goals.
Very skilled in Microsoft Office Suite, multiple e-communication and CRM applications as well as
various other software programs including CMS. Both creative and organized, with strong work ethic.
Believe in the power of courtesy and teamwork. Committed to the organization’s and the department’s
success.
Experience and Selected Accomplishments
October 2011 – Current
Kappus Company
Distributor of frozen dessert and beverage equipment and accessories, as well as two-sided cooking
equipment for the foodservice industry. Located at 4755 W. 150th St., Cleveland, Ohio.
Sales & Marketing Specialist
Trade Show & Event Coordination Arrange an average of 15 shows/sales events a year,
handling all details, including: contracts, payment, drayage and displays.
Promotion Support the sales process by designing and executing correspondence in the form
of e-communication, direct mail, and other marketing pieces (samples available upon request).
Design and maintain content and appearance of website.
Database CRM administrator, supporting the lead qualifying process and maintenance of the
prospect database for targeted follow up and marketing communications.
Project Management Example: Coordinated and executed complete corporate rebrand /
refresh, including; new logo, tagline and boilerplate, new sales brochures, business card and
company stationary design, as well as new website design, copy and development.
Public Relations Prepare and submit press releases and articles for external newsletters and
trade publications, in addition to composing internal company announcements .
Sales Support Ensure lead information from all incoming sources is routed to appropriate
sales rep and database updated with relevant data, and administrative assistance for sales
team is performed as needed.
Supervision Manage Sales & Marketing Assistant in performance of all sales & marketing
support efforts.
Accomplishments: Promoted from Sales & Marketing Administrator to Sales & Marketing Specialist. Introduced
ROI tracking for all marketing initiatives, as well as e-marketing and public relations programs. Coordinated and
executed complete corporate rebrand / refresh.
November 2010 – August 2011
Metalworking Services Inc (MSI) (Same position as PMA)
Association Management Company. Located at 6363 Oak Tree Blvd., Independence, OH.
July 2004 – November 2010
Precision Metalforming Association (PMA)
Full-service trade association representing the $113-billion metalforming industry of North America.
Located at 6363 Oak Tree Blvd., Independence, OH.
Pam Pirogowicz Page 1
Pamela S. Pirogowicz ● 3764 Herbert St. ● Mogadore, Ohio 44260
Home: 330-***-**** ● Cell: 330-***-**** ● *********@***.***
Exhibition Manager
Show Management Managed process for exhibit space sales and show budgets to meet
profitability objectives. Served as PMA Show Management liaison for FABTECH and
METALFORM Mexico Show Partners.
Operations Managed METALFORM floor plans and on-site exhibitor needs. Tracked exhibit
sales and retention.
Promotion Coordinated with Show Partners for development of attendee promotional
materials, strategies and timelines. Maintained content and appearance of PMA show websites.
Designed and executed promotional exhibit sales communications for PMA METALFORM area
of FABTECH and METALFORM Mexico shows (samples available upon request).
Database Supported the lead qualifying process and maintenance of the prospect database
for targeted follow up and marketing communications.
Public Relations Prepared and submitted articles for newsletters, website content and
appropriate press releases and event announcements .
Accomplishments: Promoted from Exhibition Coordinator to Sales & Marketing Specialist to Exhibition Manager.
Increased booth sales +25% during tenure as Exhibition Manager.
1997 – 2003
Kent Adhesive Products Company (Kapco)
Manufacturer of pressure-sensitive products with 4 business units and $25 M in annual sales.
Located at 1000 Cherry St., Kent, Ohio.
Marketing and Trade Show Coordinator
Trade Show Coordination Arranged an average of 15 national trade shows a year, handling
all show details, including: contracts, payment, drayage and displays.
Promotion and Communication Supported all divisions with correspondence in the form of
letters, memos, forms and templates. Designed effective and creative artwork for labels, sell
sheets, coupons, flyers, posters, spec sheets and other marketing pieces (samples available
upon request).
Database CRM administrator, supporting the lead qualifying process and maintenance of the
prospect database for targeted follow up and marketing communications.
Project Management Supported all internal customers by coordinating and executing
communication and event related projects, as well as maintaining inventory of samples and
literature covering more than 500 produc ts.
Public Relations Prepared and submitted articles for newsletters, website content and
appropriate press releases and event announcements .
Supervision Managed receptionist and sample room staff to prepare and ship samples and
literature to domestic and international prospects and customers for 4 divisions.
Accomplishments: Promoted from Marketing Clerk to Marketing Lead to Marketing & Tradeshow Coordinator.
Implemented ROI tracking and savings for trade show program, allowing company to increase show p articipation
from an average of 10 per year to 15 per year during tenure as Marketing & Tradeshow Coordinator.
Pam Pirogowicz Page 2
Pamela S. Pirogowicz ● 3764 Herbert St. ● Mogadore, Ohio 44260
Home: 330-***-**** ● Cell: 330-***-**** ● *********@***.***
Prior experience includes: Office Manager, Data Entry Specialist, Receptionist, Secretary, Sales
Associate and Pre-School Teacher. Most challenging position: Stay-at-Home Mom.
Education and Training
Graduate of East High School, Akron, Ohio
International Association of Exhibitions and Events: Certified in Exhibition Management
Strategic Planning and Management
Exhibition and Event Sales
Event Operations
Event Marketing
Conference and Meeting Management
Housing and Registration Management
Continuing training in:
Adobe PageMaker
Effective Supervision
Power of Teamwork
Hiring Technique
Business Writing
Effective Communication
Improving Customer Service
REFERENCES:
William Gaskin, President Roger Judson, Exhibit Sales Manager
Precision Metalforming Association Precision Metalforming Association
6363 Oak Tree Blvd. 6363 Oak Tree Blvd.
Independence, Ohio 44131 Independence, Ohio 44131
216-***-**** ext. 2111, *******@***.*** 216-***-**** ext. 2155, *******@***.***
Robert J. Harris, Managing Director Chuck Cross, President
Industrial Fasteners Institute Trade Show Consulting, LLC
6363 Oak Tree Blvd. 12 Barthel Ct.
Independence, Ohio 44131 Lutherville Timonium, MD 21093
216-***-****, *******@*******.*** 410-***-****, *****@****************.***
Randy Kish, Regional Sales Manager Brenda Shick
SEYI-America, Inc. (former V.P of Marketing at Kapco)
3693 E 69th Street 2503 Village Court
Cleveland, Ohio 44105 Vermilion, Ohio 44089
909-***-****, *****@***********.*** 440-***-****, **********@**********.***
LETTERS OF RECOMMENDATION AVAILABLE UPON
Karen Hasley
REQUEST .
(former H.R. Manager at Kapco)
1259 Myrtle Avenue
View endorsements from co-workers and clients at
Cuyahoga Falls, Ohio 44221 http://www.linkedin.com/pub/pam-pirogowicz/23/400/968
330-***-****, *******@*********.***
Pam Pirogowicz Page 3