Deirdra Richardson
**** ********* **, *** **. ( Baltimore, MD 21239
Phone 714-***-**** ( *****************@****.***
Employment History
Event Recruiter 5/13 - 11/13 American Cancer Society
(Manpower) NJ
Marketing Director 06/08 - 6/13 Chick-fil-A - Balt., MD &
Raleigh, NC
Activities Director 10/06 - 01/08 Home Properties -
Baltimore, MD
Comm./Program Specialist 09/98 - 07/06 Girl Scouts of Central MD -
Balt., MD
Education
BS Degree GPA 3.78 Cum Laude, Human Resource Leadership 2003 - 2006 (
Ambridge University
Professional Experience
Administrative & Managerial Support
V Directed team to carry out a full range of marketing functions, managed
Web Site promotions
V Developed creative print and online marketing publications, executed
email/direct mail campaigns
V Developed template for organizing publication information for Public
Relations Management
V Oversaw evaluation of marketing initiatives, developments and tracked
measurements for outcomes
V Facilitated communications, design and timelines to produce materials
and brochures
V Sorted issues on projects subject to discontinue by improving community
enrichment opportunities
V Placed announcements, editorials, and press kits secured speaking
engagements
V Wrote and distributed media advisories, press releases, white papers and
talking points
V Represented executives and administration as liaison in-charge of media
communications
Community Networking Skills
V Worked closely with Project Coordinators and Community to implement
community initiatives
V Partnered with the Project Coordinators and Community Partners to ensure
projected outcomes
V Conducted neighborhood visits to assist with gathering of information
for future research projects
V Performed data collection and interpreted evaluations from gathered
information
V Attended community meetings and staff trainings for the purpose of
providing educational outreach
V Engaged neighborhood residents by providing information, resources,
training and education
V Established effective lines of communication with neighborhood residents
and community members
V Led awareness campaigns generating traffic to community by communicating
marketing initiatives
V Maintained communication with management ensuring marketing activities
aligned with goals
V Provided leadership and direction to marketing associates relative to
marketing materials
Human Resource & Volunteer Management Expertise
V Coached Leaders, led outbound sales calls for non-profits to fundraise
directly to decision-makers
V Demonstrated ability to inspire, influence, and persuade others to take
action as a Flagship or Sponsor
V Proficient with Microsoft Office, database/spreadsheet management, email,
and internet browsers
V Partnered with employees and management to communicate various Human
Resource policies
V Reviewed exit interviews, analyzed data and made recommendations to
management team for action
V Assisted in the research of and response to employee relations issues,
such as employee complaints
V Provided training to team members, volunteers and general workforce on
Employee Relations
V Posted data for Equal Employment Opportunity and Affirmative Action
Programs
Professional Development
V Continuously exhibit a willingness to grow, both personally and
professionally
V Willingly accepts input and direction from others while constantly
demonstrating maturity
V Able to clearly identify priorities, manage multiple tasks, seek help
and clarification when needed
V Proactively communicates with organization and team regarding the status
of ongoing initiatives
V Proficient in MS Office products: Word, Excel, PowerPoint and Project
Management.
V High level savvy professional image, exerting confidentiality using
discretion and sound judgment
V Performed duties with exceptional communication, organizational and
customer service skills
V Discerning and perceptive abilities when handling confidential
information, screening and prioritizing
Marketing & Public Relations Skills
V Executed company-wide initiatives, promotions, events and sponsorships
activities in trade area
V Coordinated trade shows, seminars, speaking engagements, charitable,
professional and social events
V Provided guidance while leading Public Relations, Marketing, and
Legislative Awareness projects
V Pursued opportunities and provided feedback when applying
recommendations for public exposure
V Maintained internal communication and relations with all
intradepartmental components of company
V Charged with all marketing activities; planning, execution of expenses,
distribution, and media noise
V Integrated initiatives designed to penetrate targeted markets while
maintaining vendor contracts
Certificates & Awards
Achievement Counts Maryland Business Roundtable for
Education
Advancing Youth Development Baltimore City Community College
Advancing Youth Development The After-School Institute
Bargaining with Vendors & Suppliers Rockhurst University
Business Skills Training Course Woman Entrepreneurs of
Baltimore, Inc.
Celebrating Diversity Baltimore City Community College
Certificate of Appreciation Maryland PTA
Distinguished Toastmaster Award Toastmasters International
Grant Writing Course Northeast Counterdrug Training
Center
Outstanding Volunteer Girl Scouts of Central Maryland
Specialized Marketing Training Chick-fil-A Corporate
Headquarters, Atlanta GA
Past & Present Affiliations
Business Networking International Event Coordinator
Butterfly House Public Relations Chair
District 37 Toastmasters (Dual Member) V.P. of Public Relations &
Lead Conference Chair
Durham Chamber of Commerce Member in Good
Standing
Pro Networking Online Communications Administrator
Self-Indulged; Personal Coaching Service Women's
Transformation Coach
Susan G. Komen Passionately Pink for the Cure Team Captain
"Professionals In Pink"
Triangle Business Development Past Member In Good Standing
Triangle Society: The Cardinal Club Past Member
in Good Standing
Woman On The Move Past Member In Good Standing
Social Media Profiles
Professional Speaker Profile
http://www.speakerwiki.org/speakers/Deirdra_Richardson
Professional Facebook http://www.facebook.com/coachdeirdra
Twitter http://www.twitter.com/coachdeirdra
Google Profile
http://www.google.com/profiles/deirdrarichardson
LinkedIn Profile http://www.linkedin.com/coachdeirdra
Professional References
Bradley Evers, Owner/Operator - Chick-fil-A
********.********.***@*****-***-*.*** 919-***-****
Martin Brossman, Success Coach - Coaching Support
******@***************.*** 919-***-****
Patricia Dash, Chief Dev. Officer - Girl Scouts MD *****@****.***
Sharon Hill, President - Sharon Hill International
******@***********************.*** 919-***-****
Tara Novak, Manager - American Cancer Society *********@*****.***