ALEX HELLER

* ******* ******

Dix Hills, NY ***46

646-***-****

acb9ya@r.postjobfree.com

http://upscalemedia.com

SKILLS

Programming: C#.NET, Transact-SQL, MVC, MVVM, LINQ, Entity, WCF, Web

Services, Windows Services, WPF, Silverlight, NUnit, Ruby

on Rails, Java, Spring, Memcache, SOAP, REST, JSON, XML,

Regex, NLTK, JavaScript, jQuery, Knockout.js, AJAX, LESS,

CSS3, HTML5, PHP, Perl

Databases: MSSQL, SSAS, MySQL, Oracle

Applications: Visual Studio, SSMS, Git, SVN, IIS Manager, Photoshop,

Illustrator

RELATED EXPERIENCE

Stash, New York, NY

CTO / Co-Founder, 6/12 to 12/13

. Engineered natural language processing algorithms using .NET, Regex,

Memcache and Windows Services to accurately parse date and location

formats from any web page or email body.

. Built responsive website with .NET, MVC, LINQ, Entity, WCF, MSSQL,

Knockout, LESS and CSS3.

. Developed recommendation engine with MSSQL Analysis Services,

Transact-SQL and .NET which powered personalized event discovery

experience.

. Coded mobile-optimized HTML emails for weekly event recommendations

and alerts.

. Oversaw all aspects of development and infrastructure supporting

consumer iPhone application, back-end API, responsive website and

marketing communications.

StrongView, New York, NY

Director of Technical Services, 7/10 to 6/12

. Built web-based engagement reporting tool with C#.NET, MVC, MSSQL,

jQuery and CSS3 for Fortune 500 clients to measure customer

engagement data across web, social and email channels.

. Developed loyalty portal, franchise CMS, iPad app, online calculator,

store locator and global preference center for Castrol using C#.NET,

MVC, MSSQL, jQuery, LESS, CSS3 and HTML5.

. Oversaw team of 15 developers responsible for all web, email and

custom application development within internal agency.

. Scoped technical requirements and managed utilization across all

technical projects within department.

Edible Buzz, Plainview, NY

Lead Developer / Co-Founder, 3/09 to 7/10

. Created social media monitoring and CRM product for restaurant owners

from the ground up using C#.NET, MVC, REST, SOAP, MSSQL, Regex, NLTK,

jQuery and CSS.

. Grew business to over 100 paying customers and sold company within

year of launch.

Upscale Media, Plainview, NY

President / Founder, 1/03 to 3/09

. Developed hundreds of websites and custom solutions for clients such

as Castrol, CenturyLink, DIRECTV, Epsilon, Grey, Liberty Mutual,

Mercer, MIVA, Responsys, Thomson Reuters and W.P. Carey, mostly using

ASP, C#.NET, REST, SOAP, MSSQL, Regex, jQuery and CSS.

. Implemented distributed email template CMS and workflow system using

Java, Spring and jQuery.

. Built PPC search engine using C#.NET, MSSQL, jQuery and CSS, offering

real-time and offline fraud screening, affiliate tools, deep

reporting and traffic monitoring.

Grey, New York, NY

Senior Developer, 2/01 to 12/02

. Implemented ASP/MSSQL driven websites for clients such as Adobe, Bank

of America, BellSouth, CheapTickets, Flonase, Oracle, RCI, Sun and

Xerox.

. Built web-based email marketing management tool for existing clients

using ASP/MSSQL.

Soundload, New York, NY

Lead Engineer, 8/00 to 1/01

. Architected, coded and maintained all front and back-end development

for music file organizer and social network using Perl, MSSQL,

JavaScript, XML, CSS and HTML.

. Performed all SQL Server DBA tasks including design, replication,

performance tuning, maintenance, documentation and backups.

Bolt.com, New York, NY

Senior Developer, 6/99 to 8/00

. Developed e-commerce subsystems including order tracking, gift

certificate processing, and shopping cart using Interworld, SQL

Server, ASP, ColdFusion, and PHP.

. Designed, implemented, and maintained back-end SQL Server/Perl/DBI

vendor management system which handled orders, returns, and packing

slips.

AGENCY.COM, New York, NY

Lead Technical Consultant, 5/98 to 6/99

. Designed and developed two large-scale reporting systems with PL/SQL

and Oracle Forms.

. Created an online content management system and template parser using

Perl and MSSQL.

. Built out Sprint ION website using StoryServer and Tcl.

EDUCATION

BS in Mathematics, August 1997

Minor in Computer Science

Virginia Tech, Blacksburg, VA

Dean's List, Spring and Fall 1996

References furnished upon request

Contact this candidate