Carmela Bruccoleri
Human Resources Manager supporting Sales and Marketing Organizations
Lawrenceville, NJ
******************@*******.*** - 609-***-****
Successful Human Resources leader and driver of business performance with success in and expertise
in talent acquisition, transformational management and leading organizational change and development.
Created, implemented, and managed significant internal improvements, broad based corporate programs and
successful structural change. Signature skills in effectively and persuasively communicating at all levels of the
organization while coaching employees and implementing change initiatives.
Seeking a leader or individual contributor Human Resources role where I can add value through improved
organizational performance by support business teams requiring interdisciplinary experience to accelerate
organizational change and improve employee engagement and productivity.
WORK EXPERIENCE
Human Resources Manager supporting Sales and Marketing Organizations
GE HEALTHCARE, LIFE SCIENCES - Piscataway, NJ - 2010 to 2013
Piscataway, NJ - (2010 - 2013)
The Life Sciences business delivers breakthroughs in tools for drug discovery, biopharmaceutical
manufacturing and latest in cellular technologies, enabling scientists to discover new and better ways to
predict, diagnose and treat disease earlier. It also makes systems and equipment for the purification of
biopharmaceuticals
Human Resources Manager supporting Sales and Marketing Organizations
• Business Partner to 5 General Managers of Sales and Marketing
• Lead for Global Life Sciences commercial HR committee to design/implement global GEHC Sales Career
Path.
• Integrated four sales organizations into two major divisions to promote solution selling.
• Developed succession plans and development programs for the first two layers of management Sales and
Marketing through Session C process.
Vice President, Human Resources
SIEMENS MEDICAL SOLUTIONS USA, INC - Malvern, PA - 2005 to 2008
Promoted to this senior management position to provide HR strategic direction and creative solutions and to
continue to develop and implement business and HR strategies for sales, marketing, service, logistics and
corporate functions. Directed team of 20 HR directors and partners supporting 5,000 employees. Partner to
CEO and COO Customer Solutions Group.
• Collaborated with CEO and COO on strategy and structure changes to position company to attain the next
level of market leadership. Participated in design of assessments for sales, marketing and service employees,
resulting in succession and development planning and a high-performance culture.
• Restructured the organization and aligned job responsibilities to meet corporate objectives; created Zone
General Manager role and career progression ladders for field employees in line with market demands.
• Supported improved customer retention through education of C-Level customers on People Excellence
as a faculty member in Disney partnership in 2007, 2008 resulting in invitations to speak to HR groups at
represented hospitals.
• Provided governance on FDA, SOX and OIG regulations resulting in zero tolerance (Compliance Committee
member).
• Positively impacted annual market share growth through the alignment of variable compensation plans
resulting in increased employee recruitment and retention.
• Designed surveys measuring effectiveness of company initiatives and employee satisfaction resulting in the
development of strategies and action plans to improve employee engagement and leadership development.
• Coached and mentored HR and high potential employees providing development through knowledge transfer,
education, interaction, shared experiences and business acumen resulting in employee achievement and
retention.
• Drove efficiencies and cost savings through strategic processes for delivering People Excellence initiatives.
Director of Human Resources
SIEMENS MEDICAL SOLUTIONS USA, INC - Malvern, PA - 2001 to 2008
Siemens Medical Solutions is a global leader in the manufacturing and sales of IT software, imaging equipment,
medical therapy and diagnostics for the healthcare industry with $5 billion in annual sales.
Director Human Resources, Sales
SIEMENS MEDICAL SOLUTIONS USA, INC - Malvern, PA - 2003 to 2005
Promoted to this position to execute integration of three sales forces due to acquisition; develop succession
planning and performance management activities to grow organization and lead the design and implementation
of new HR planning processes for a new sales structure and strategy. Developed HR team into a
business partner model providing strategic HR expertise to sales senior management. Led management and
organizational development efforts; employee relations and development; compensation and rewards. Partner
to Sr. Vice President Sales. Developed and delivered HR programs to 1,400 employees with four direct reports.
• Implemented leadership development and performance initiatives focused on connecting company's vision
and values with strategies and objectives, resulting in measuring employee results and competencies across
the US sales force.
Siemens Medical Solutions 'd.)
• Used talent mapping and human development initiatives resulting in the identification of high potentials at
all levels.
• Trained managers in development of objectives and design of development plans. Tracked employee skills
and capabilities resulting in a robust succession plan.
• Contributed to business results through the successful merger of three sales teams creating a defined
corporate culture.
• Led HR in implementation of new sales strategy based on market segmentation by creating new sales roles
and career
• progression ladders and the evaluation and placement of 1,000 sales force employees and reduced turnover
of top talent.
Director Human Resources
SIEMENS MEDICAL SOLUTIONS USA, INC - Iselin, NJ - 2001 to 2003
Recruited to develop and implement a talent acquisition group supporting the Medical Company. Developed
Central Staffing Organization and led a staff of 25 to meet corporate recruitment efforts filing 2,000 positions
across the US each year. Completed twenty regional AAPs and several successful OFCCP audits.
• Piloted the successful implementation of an applicant tracking system for the Siemens US enterprise
supporting the financial and strategic needs of the business. Established metrics and successfully measured
improved performance.
• Created and developed programs attracting industry leading talent to drive the company's future growth.
Reduced open requisitions and days to fill 50%. Introduced rigorous vendor management programs with select
vendors and reduced fees.
• Introduced behavioral interviewing and created an education requirement for all managers resulting in better
hires and reducing turnover from 15% to 5%.
• Led cross-functional team in design and implementation of orientation and on-boarding programs creating
a fast and successful integration.
Assistant Vice President
WYETH PHARMACEUTICALS - Radnor, PA - 1995 to 1999
Promoted to this position to design, develop and implement new US HR centralized structure and areas of
excellence for Strategic Staffing and Employee Relations and Development.
• Provided strategic counsel and organizational development to 3,000 US employees in North American
Pharmaceuticals (Marketing/Sales), Corporate Global Supply Chain and IT increasing positive employee
morale with a team of four.
• Developed and implemented performance management and succession planning programs, providing talent
management through employee accomplishment of objectives. Designed career progression ladders and
leveled all US positions, implemented new compensation and development planning structure identifying high
performers and reducing turnover.
• Established US Centralized Staffing Function filling 2,000 positions per year with a team of 35 employees,
for diverse business functions for 15 sites and field sales.
• Implemented applicant tracking system resulting in reduced cost and time to hire and saving $2 million in first
year. Developed recruitment branding and advertising strategy, and first postdoctoral and college recruitment
programs.
• Negotiated corporate-wide temporary employee service contract saving $3.7 million in first year.
Director of Human Resources
WYETH PHARMACEUTICALS - Radnor, PA - 1986 to 1999
Wyeth a $16 billion global leader in pharmaceuticals and biotechnology.
Director, Human Resources
WYETH PHARMACEUTICALS - Princeton, NJ - 1993 to 1995
Promoted to this position to lead new HR Research organization due to purchase of American Cyanamid and
Lederle Labs. Business Partner to four R&D Senior Vice Presidents supporting four US and three international
locations and 4,000 employees. Led staff of 22 HR managers and partners at multiple sites.
• Served on HR evaluation and implementation teams for three corporate mergers for HR and Research
functions. Facilitated integration of business units and employees saving millions of dollars by elimination
of redundant positions. Developed programs for challenging US and international relocations protecting two
major product lines.
• Led global HR activities for US, Canada, England, France for Discovery, Safety-Metabolism, Chem
Development, Clinical.
• Participated on corporate compensation team designing grade ranges, job descriptions, leveling positions
and market pricing strategy increasing competitive position, employee retention, while reducing inequities.
• Introduced headcount forecast planning, electronic applicant tracking system reducing time to fill, relocation,
staffing costs.
Manager Human Resources; Manager Employment; Sr. HR Representative
WYETH PHARMACEUTICALS - Princeton, NJ - 1986 to 1993
EDUCATION
BS in Business Administration
College of New Jersey - Trenton, NJ
ADDITIONAL INFORMATION
KEY STRENGTHS
• Corporate and HR Strategy for Sales Teams
• Top Talent Development and Retention
• Change Management
• Business Policy and Process Design
• Effective Coaching
• Organizational Learning, Development, Design
• Process Improvements
• Strategic Workforce Planning and Staffing