SUSAN M GAROFALO
Bartlett, IL *****
********.*****@*****.***
www.linkedin.com/in/susanmgarofalo
SUMMARY
Finance Sales Administrator with extensive experience researching and processing customer deductions.
Proven ability to assess and deliver Sales financial targets. Works well individually and contributes
effectively to team goals and am also skilled at dealing with strong personalities. Excellent analytical
and customer relationship building skills with expertise in the following:
• Post Promotion Analyses
• Trade Fund Management for Client’s Top 3 Drug customers
• Customer Service
PROFESSIONAL EXPERIENCE
Unilever, a $70B manufacturer of Personal Care products
Sales Analyst
2012 – June 2013
Managed all Trade Fund spending of $3MM for Client’s Ethnic Hair Care customers
Accomplishments
• Processed promotional deductions with trade spending liabilities equating to $3MM for 12
Independent Beauty customers. Merlin, Hyperion Database system, and Nielsen IRI were
resources used to obtain copies of ads and to create POS data queries to confirm the units scanned
claimed by the customer.
• Entered and monitored all the Trade promotions utilizing AMPS Planning and Payment systems
• Performed and complied with Unilever’s Audit Rules and Regulations by creating customer
contracts, providing shipment data for scan events and obtaining the necessary approvals when
validating and processing a customer deduction.
• Utilized SAP to view Customer invoices and purchase orders to confirm shipments of products
for Trade Shows and promotional deals.
• Reduced $2MM in promotional deductions down to $65K in four months.
• Attended off-site Business meetings
• Created and managed Trade Spending Tracker for each of the 12 customers
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Unilever, formerly known as Alberto-Culver, a $70B manufacturer of Personal Care products
Senior Financial Sales Analyst
1998 – May 1, 2012
Managed all Trade Fund spending of $40MM for Client’s top 3 Drug customers.
Accomplishments
• Processed deductions for all Drug customers with trade spending liabilities equating to $40MM.
Market Track/Adview website and Hyperion Database system were resources used to obtain
copies of ads and to create POS data queries to confirm the units scanned claimed by the
customer.
• Entered and monitored all the Trade Promotions utilizing an array of Trade Management
software, i.e. Gelco, SVP, Siebel and Adesso Planning.
• Traveled to Brokers’ offices and assisted with obtaining supporting documentation and reviewing
customer commitments for validity. Also, trained Brokers on Gelco Trade Management
Software.
• Created and managed Post Promotion Analysis worksheets for client’s top 3 Drug customers
which proved the effectiveness of promotional ads.
• Performed extensive research on post audits for the client’s top 3 Drug customers to determine
their validity. This resulted in adding economic value to the company by finding numerous
customer post audits to be deemed invalid and by saving the company approximately $50,000 to
$100K/annually.
• Managed deductions for one of the client’s Grocery customers (Supervalu) that topped out at
$2MM in aged deductions. In one year, through virtual team meetings with Customer Service
and the Sales Team, the Supervalu deductions were reduced to $65K.
• Performed and complied with Sarbanes-Oxley quarterly audits by providing the pertinent
documentation required for processing customer claims.
• Utilized SAP for creating journal entries; created deduction reports and customer off-invoice
reports.
Executive Secretary – Marketing (1994-1998)
Held administrative support position by setting up all the department meetings, travel arrangements and
screening incoming calls, handling confidential correspondence and most importantly, was an influential
and trusted assistant.
Marketing Secretary – Marketing (1992 – 1994)
Typed Marketing plans and presentations for a team of 8 Marketing Managers. Also setup interviews for
potential candidates from the Kellogg Graduate School of Business for Marketing Intern positions.
Wisconsin Tool and Stamping Company, 1987-1992
Packaging and Hardware Buyer
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PROFESSIONAL DEVELOPMENT
• Effective Leadership Skills workshop
• Time Management workshop
• Business Writing seminar
• Effective Listening Skills workshop
• B.E.I.T. Team Leader (Becoming Emotionally Intelligent Together)
TECHNICAL SKILLS
MS Word, Excel, Power Point, Access, Outlook, SAP, Hyperion Essbase, SVP, Gelco, Adesso Planning,
Peoplesoft, AMPs, Merlin
PROFESSIONAL AWARDS
Business Builder Award – 2008
EDUCATION
Triton Community College
AAS Executive Secretarial Science
AFFILIATIONS
10 years of experience as a teacher
BUSINESS REFERENCES
Timothy Phillips, Team Director for Drug Division
Unilever
George Sifnotis, Director of Finance
Christianity Today