Manager Marketing

Wendy Cartee

Wendy Cartee

Los Altos, CA *****

Mobile: 650-***-****

********@*****.***

SUMMARY

Highly accomplished global B2B marketing and business executive specializing in high tech for enterprise & service

provider markets with proven track record:

Product and Solutions Marketing for cloud, networking, mobile, software, hardware, services

Product Management for networking software/hardware, $100M-$2B portfolio

Business planning, TAM analysis, revenue and market share, ROI and forecasts

Demand and lead generations, campaigns, events, domestic/international speaking engagements

PR/AR/IR experience and lead spokesperson for companies

Sales and partner enablement, digital marketing & application s

Voted “Most Rigorous/Honor Roll Participant” of Stanford Executive Program in 2010

PROFESSIONAL EXPERIENCE

HEWLETT PACKARD

Vice President, Converged Cloud Marketing 2012-2013

Global marketing responsibility for hybrid cloud solutions across private, managed, public cloud segments

Achieved highest marketing results for multi-billion cloud portfolio

Led marketing strategy including announcements, messaging, product launches, budgets, events, demand gen

Grew marketing team and established planning & operational model between many groups across HP

JUNIPER NETWORKS, SUNNYVALE, CA 2000-2012

Vice President, Product & Solutions Marketing (2008-2012)

Tripled enterprise revenue in 2 years for routing portfolio

Doubled routing revenue to $3B across enterprise and service provider markets

Led portfolio marketing, corporate launches with messaging development, positioning, pricing and economic

analysis, differentiation, value propositions, lead/demand generation activities across multiple product lines

Drove quarterly updates to industry analysts including Gartner, Infonetics, Dell’Oro, IDC, Ovum, ACG

Senior Director, Product Management & Marketing (2007 -2008)

Grew product revenue by 2X, led marketing strategy, business analysis, competitive intelligence

Led product launches, industry analysis, messaging, content development, product shoot outs/analysis

Strategized sales and partner enablement, instrumental in creating many industry alliances

Director of Product Management, Software and Systems (2003 – 2007)

Led product strategy for routing, grew revenue by 200%, successfully entered Carrier Ethernet market

Led operating system across multiple devices, drove licensing, SDK strategy, OS direction

Led product line strategy including product/feature definition, prioritization, pricing, margins, and forecasts

Led and established joint development with a partner resulting in more than $100M+ revenue per year

Senior Product Line Manager, Software (2000 -2003)

Led new market entry ($6B TAM) and successfully ramped revenue exceeding expectations

Wendy Cartee

Led product management of software applications, won many of the top 10 customers for the company

Created solutions to promote product strategy with alliances, created IP OSS alliance

CISCO SYSTEMS, SAN JOSE, CA 1999-2000

Senior Product Line Manager, Software and Systems

Led Cisco’s residential broadband gateway with high speed Internet with VoIP

Led product definition and worked with key customers Verizon, Sprint, and AT&T

Led product positioning and messaging which won Best of Show award at CES 2000

NORTEL NETWORKS, SANTA CLARA, CA 1995-1999

Senior Product Line Manager, Software and Systems

Led a portfolio of enterprise and data center switches with annual revenue of $350M.

Led a team of product managers with responsibility for all software features and network management.

Prioritized development priorities, created 3 year product roadmaps jointly planned with R&D

OTHER EXPERIENCES:

Centillion Networks, Cisco Systems, Chevron Information Technology Company

EDUCATION

Stanford Executive Program, Stanford Graduate School of Business

MBA, Santa Clara University

BSEE, California Polytechnic University

CCIE, Cisco Certified Internetwork Engineer

UC Berkeley, Extension Courses

PATENTS (8)

#7987257 Automatic Establishment of Network Performance Monitoring Communities Using Routing Protocols

#7869352 Adaptive network router providing monitoring by flow statistics

#7738396 Network Device having Accounting Service Card

#7606887 Automatic establishment of network performance monitoring communities using routing protocols

#7492713 Adaptive network router decision process

#7313100 Network device having accounting service card

#7254114 Network router having integrated flow accounting and packet interception

#7251215 Adaptive network router

SOCIAL MEDIA

http://tinyurl.com/mb95mvx

@Wendy_Cartee

https://www.facebook.com/wendy.car.37

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